Open Access. Powered by Scholars. Published by Universities.®
- Institution
- Keyword
-
- Action for Children's Television (ACT) (1)
- Alcohol Alternatives (1)
- Child athletes (1)
- Children (1)
- Children's Food and Beverage Advertising Initiative (1)
-
- Coaches (Athletics) – Training of (1)
- Content Analysis (1)
- Credit (1)
- Demographic (1)
- Federal Communications Commission (FCC) (1)
- Federal Trade Commission (FTC) (1)
- Food marketing (1)
- Football for children – Coaching – Study and teaching (1)
- Framing (1)
- GIS (1)
- Happiness (1)
- Hosting of sporting events—Security measures (1)
- Internet (1)
- Marketing (1)
- Motivation (Psychology) (1)
- National Association of Broadcasters (NAB) (1)
- Outcomes (1)
- Real Estate (1)
- Satisfaction (1)
- Social Media (1)
- Spectator control (1)
- Sports administration (1)
- Sports for children (1)
- Sports for children – Coaching (1)
- Sports – Psychological aspects (1)
Articles 1 - 8 of 8
Full-Text Articles in Business
Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal
Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal
West Chester University Master’s Theses
Proposed regulations for alcohol advertising prevent beverage companies from targeting people under the legal drinking age. However, similar regulations for alcohol alternative beverages are less explored, which could allow alcohol alternative products to create awareness for alcoholic beverages among youth. Alcohol alternatives beverages, including no-alcohol and low-alcohol products, are increasing in popularity and can function as compliments to alcoholic products to decrease the total alcohol volume consumed or as substitutes for alcoholic products. Framing theory can be operationalized through the Content Appealing to Youth Index, an index of content elements found in research literature to be appealing to youth, to …
Proximity To Children: A Geospatial Approach To Understanding The Relationship Between Fast Food And Schools, Andrew Atwong
Proximity To Children: A Geospatial Approach To Understanding The Relationship Between Fast Food And Schools, Andrew Atwong
CMC Senior Theses
In a time when Americans are waking up to the health consequences of consuming fast food, researchers have discovered that fast food restaurants seem to be located in greater concentrations near primary or secondary schools. While this phenomenon affects the food environments of some children and carries implications as to their short term and long term health (which has also been well researched), this paper focuses primarily on fast food restaurants that are within walking distance of schools. Using Geographic Information Systems (GIS) to integrate geospatial, business, demographic, and food quality data, I use linear regressions to examine whether and …
A Positive Approach: Training Coaches To Build A Positive Motivational Climate, J. Spencer John
A Positive Approach: Training Coaches To Build A Positive Motivational Climate, J. Spencer John
UNLV Theses, Dissertations, Professional Papers, and Capstones
The purpose of this paper is to develop a training program for youth sport coaches focusing on a positive motivational climate, with an intended outcome to increase intrinsic motivation in youth sport participants. The coaching workshops that are available today tend to focus on teaching the fundamentals of the sport; while largely ignoring the motivational side of coaching. Pop Warner Football is the largest youth football league in the country, they have a large coach training program that focuses on drills and skill development, but fails to address positive motivation. Providing youth sport organizations with a training program that adds …
Violence In Youth Sport: Potential Preventative Measures And Solutions, Cheryl Danilewicz
Violence In Youth Sport: Potential Preventative Measures And Solutions, Cheryl Danilewicz
UNLV Theses, Dissertations, Professional Papers, and Capstones
Youth sport events are part of a growing industry to which event venues are tailoring their policies, procedures, and designs. The competitive nature of the events and their participants have caused these venues to examine their existing policies and adjust them to increase security and safety measures for the athletes, coaches, spectators, game officials, and venue staff. Tempers at these events will flare, and in recent years violence is becoming increasingly more common. Parents and athletes have attacked each other, coaches, and game officials due to the intense nature of these events. The result of these acts could range from …
A Theory Of Mental Credit, Jason Soll
A Theory Of Mental Credit, Jason Soll
CMC Senior Theses
Many philosophical subjects attempt to analyze the basis of human welfare. Theories of desert, distribution of property, and happiness tend to dominate philosophical discourse. Mental credit, which is the mental acquisition of credit for one’s accomplishments and the satisfaction one derives from this credit, is absent from this discourse despite its underlying role in the way people think about their lives. Mental credit is an eternal cognitive good that deserves thoughtful attention and pious decisions for implementation. The following theory of mental credit seeks to serve as a unifying theory for the mental calculations that guide life’s most imperative decisions, …
Enhanced Food Marketing To Children On The Internet: A Content Analysis, Sarah A. Ochsner
Enhanced Food Marketing To Children On The Internet: A Content Analysis, Sarah A. Ochsner
UNLV Theses, Dissertations, Professional Papers, and Capstones
In light of the continuing epidemic of childhood obesity, aggressive food marketing strategies have come under increased scrutiny as a possible contributing factor. It has been acknowledged in numerous studies, that poor nutrient quality of food and beverages dominate children's programming. The growth in child-specific media envoys has further increased favorable opportunities to market food and beverages to children, notably less regulated and parentally unsupervised. According to the U.S. Census Bureau, 65% of children aged 6-11 have home access to the Internet; and today, the majority of food manufacturers operate websites appealing to children. The Institute of Medicine issued a …
Children's Attitudes Toward Television Advertising: A State Of The Art Review, Heidi L. Haskins
Children's Attitudes Toward Television Advertising: A State Of The Art Review, Heidi L. Haskins
Honors Theses
The issue of children and advertising came to light in the 1970s and has continued to be a topic of much discussion ever since. In started in the 1970s when the Action for Children's Television petitioned the Federal Communications Commission (FCC) to eliminate all commercials from children's TV programs. Then in January 1973, the major networks agreed to reduce commercial time in children's weekend programs from 16 minutes an hour to 12 minutes an hour. In 1991, the Better Business Bureau estimated that children in the U.S. watch an average of 3.5 hours of television every day, and the average …
Television Advertising And Children, Vince Delange
Television Advertising And Children, Vince Delange
Honors Theses
Thesis begins by examining the learning and cognitive processes and development of children, followed by a history of advertising to children, then explores the traditional concerns with advertising to children. The author discusses research findings and makes recommendations regarding advertising to children.