Open Access. Powered by Scholars. Published by Universities.®
- Keyword
-
- Image repair (3)
- Asian students (1)
- Communication management (1)
- Complexity (1)
- Corporate diversification; Resource-based view; Political connections; Emerging economy (1)
-
- Corporate image (1)
- Crisi management (1)
- Crisis (1)
- Crisis communication (1)
- Excellence (1)
- Financial crisis (1)
- Globalisation (1)
- Hegemony (1)
- Image management (1)
- Intercultural Relations (1)
- Positioning (1)
- Public Relations (1)
- Public diplomacy (1)
- Public relations (1)
- Reputation (1)
- Singapore (1)
- Strategy (1)
- Teaching (1)
- UK (1)
- United States (1)
Articles 1 - 15 of 15
Full-Text Articles in Business
Divided We Stand: Defying Hegemony In Theory And Practice, Anne Gregory, Gregor Halff
Divided We Stand: Defying Hegemony In Theory And Practice, Anne Gregory, Gregor Halff
Research Collection Lee Kong Chian School Of Business
The last decade has seen the world becoming increasingly complex. One way of dealing with complexity, according to Schwab (2010a), is to look for certainties or solutions that impose order by simplifying. The authors contend that this is also happening in public relations practice and the academy. They criticise attempts to produce global models which lead to hegemony and argue for maintaining a diversity that reflects reality. They take the cases of the UK and Singapore as respective exemplars where hegemony has succeeded and where it needs to be resisted. They call for a professional and epistemological stand against hegemony.
Melbourne Mandate: Key Document Defining The Direction Of The Global Pr Industry And Endorsed By 160 000 Professionals, Jurrien Gregor Halff, Daniel Tisch, Anne Gregory, Jean Valin
Melbourne Mandate: Key Document Defining The Direction Of The Global Pr Industry And Endorsed By 160 000 Professionals, Jurrien Gregor Halff, Daniel Tisch, Anne Gregory, Jean Valin
Research Collection Lee Kong Chian School Of Business
No abstract provided.
Political Connections And Corporate Diversification In Emerging Economies: Evidence From China, Weiwen Li, Ai He, Hailin Lan, Daphne W. Yiu
Political Connections And Corporate Diversification In Emerging Economies: Evidence From China, Weiwen Li, Ai He, Hailin Lan, Daphne W. Yiu
Research Collection Lee Kong Chian School Of Business
Drawing upon the resource-based view, this study examines how political connections affect corporate diversification in an emerging economy. Data from a sample of 1,280 Chinese public firms over 2002-2005 show a strong positive relationship between political connections and corporate diversification. We also find that the positive relationship between political connections and corporate diversification is moderated by the level of state ownership in firms and the level of regional institutional development. Theoretical and managerial implications are discussed.
Negotiating Crisis In The New Media Environment: Evolution Of Crises Online, Gaining Legitimacy Offline, Augustine Pang, Nasrath Begam Abul Hassan, Aaron Chee Yang Chong
Negotiating Crisis In The New Media Environment: Evolution Of Crises Online, Gaining Legitimacy Offline, Augustine Pang, Nasrath Begam Abul Hassan, Aaron Chee Yang Chong
Research Collection Lee Kong Chian School Of Business
This study examines how crises originate online, how different new media platforms escalate crises, and how issues become legitimized offline when they transit onto mainstream media. We study five social media crises, which includes United breaks guitars and Southwest Air’s too fat to fly. Crises are triggered online when stakeholders are empowered by new media platforms that allow user-generated content to be posted online without any filtering. Facebook, YouTube and Twitter emerge as top crises breeding grounds due to their large user base and the lack of gatekeeping. Facebook and blogs are responsible for escalating crises beyond the immediate stakeholder …
Negotiating Crisis In The New Media Environment: Evolution Of Crises Online, Gaining Legitimacy Offline, Augustine Pang, Nasrath Begam Binte Abul Hassan, Aaron Chee Yang Chong
Negotiating Crisis In The New Media Environment: Evolution Of Crises Online, Gaining Legitimacy Offline, Augustine Pang, Nasrath Begam Binte Abul Hassan, Aaron Chee Yang Chong
Research Collection Lee Kong Chian School Of Business
This study examines how crises originate online, how different new media platforms escalate crises, and how issues become legitimized offline when they transit onto mainstream media. We study five social media crises, which includes United breaks guitars and Southwest Air’s too fat to fly. Crises are triggered online when stakeholders are empowered by new media platforms that allow user-generated content to be posted online without any filtering. Facebook, YouTube and Twitter emerge as top crises breeding grounds due to their large user base and the lack of gatekeeping. Facebook and blogs are responsible for escalating crises beyond the immediate stakeholder …
Repairing An Organization’S Image In Times Of Crises: What Strategies To Use When?, Augustine Pang, Benjamin Meng-Keng Ho, Nuraini Malik
Repairing An Organization’S Image In Times Of Crises: What Strategies To Use When?, Augustine Pang, Benjamin Meng-Keng Ho, Nuraini Malik
Research Collection Lee Kong Chian School Of Business
The image repair theory has been described as the “dominant paradigm for examining corporate communication in times of crises” (Dardis & Haigh, 2009, p. 101). While the theory, which posits five major strategies and 14 sub-strategies, has been applied extensively, a fundamental question remains: What strategies should be used when? Through meta-analysis of the image repair studies, we examine the persuasiveness/effectiveness in the use of different strategies. This study addresses the call by Haigh and Brubaker (2010) to conduct more studies to understand the use of strategies across different crisis types with a view to providing a template to equip …
Toward A Publics-Driven, Emotion-Based Conceptualization In Crisis Communication: Unearthing Dominant Emotions In Multi-Staged Testing Of The Integrated Crisis Mapping (Icm) Model, Yan Jin, Augustine Pang, Glen T. Cameron
Toward A Publics-Driven, Emotion-Based Conceptualization In Crisis Communication: Unearthing Dominant Emotions In Multi-Staged Testing Of The Integrated Crisis Mapping (Icm) Model, Yan Jin, Augustine Pang, Glen T. Cameron
Research Collection Lee Kong Chian School Of Business
To better understand not only the minds, but also the hearts of key publics, we have developed a more systemic approach to understand the responses of audiences in crisis situations. The Integrated Crisis Mapping (ICM) model is based on a publics-based, emotion-driven perspective where the publics' responses to different crises are mapped on 2 continua, the organization's engagement in the crisis and primary publics' coping strategy. This multistage testing found evidence that anxiety was the default emotion that publics felt in crises. The subsequent emotions felt by the publics varied in different quadrants involving different crisis types. As far as …
Corporate Image Vacuum: Nature, Characteristics And Implications For The Organization, Noraizah Zainal Abidin, Augustine Pang
Corporate Image Vacuum: Nature, Characteristics And Implications For The Organization, Noraizah Zainal Abidin, Augustine Pang
Research Collection Lee Kong Chian School Of Business
A good corporate image is important to organizations (Benoit & Pang, 2008). Even then, some organizations do not have one (Bernstein, 1984/1989; Walker, 2010). Arguably the first study to explicate the notion of corporate image vacuum through the development of the Corporate Image Grid Framework, this study examines how an image vacuum is generated and what organizations can do to fill it. The framework offers a systematic way of assessing an organization’s image to heighten practitioners’ awareness of image management of their organizations. Four organizations drawn from Fortune 2011 list of 50 most admired organizations are studied: Singapore Airlines, Google, …
Importance Of Corporate Reputation, Mark Chong
Importance Of Corporate Reputation, Mark Chong
Research Collection Lee Kong Chian School Of Business
No abstract provided.
Us Government Efforts To Repair Its Image After The 2008 Financial Crisis, Andrea A. Chua, Augustine Pang
Us Government Efforts To Repair Its Image After The 2008 Financial Crisis, Andrea A. Chua, Augustine Pang
Research Collection Lee Kong Chian School Of Business
Globalization has intensified the interaction and interdependency among countries. The need to maintain good reputation and establish good relationships should dominate public diplomacy efforts (Hiebert, 2005). Using the US financial crisis 2008 as a case study, this study examines how the world's only superpower repaired its image when it was accused of triggering the financial meltdown that impacted the world economy. Few studies have examined repair strategies by nations. The need to undertake more empirical research to understand how the image-rebuilding rhetoric can aid diplomatic efforts remains relevant today.
The Ethnocentric Bias: Why One Size Does Not Fit All In The World Of Digital Communication, Michael A. Netzley
The Ethnocentric Bias: Why One Size Does Not Fit All In The World Of Digital Communication, Michael A. Netzley
Research Collection Lee Kong Chian School Of Business
In this chapter Michael Netzley, PhD at Singapore Management University, discusses the opportunity to see beyond traditional markets. Asia is filled with diverse and fragmented markets, more so than we typically find in the West's mature markets. The larger social media conversation reflects values and market assumptions of these mature markets, and all too often the needs of Asia's many emerging markets go unrepresented. Professional communicators must stop relying on advice crafted within different market conditions and instead lead the way forward by producing solid research as the basis for data-driven communication decisions.
Towards A Crisis Pre-Emptive Image Management Model, Augustine Pang
Towards A Crisis Pre-Emptive Image Management Model, Augustine Pang
Research Collection Lee Kong Chian School Of Business
Purpose ‐ A good corporate image is important to organizations. However, little is elaborated on how organizations can work on their images. This study seeks to explicate the types of image management before, during, and after a crisis through the development of the crisis pre-emptive image management model. Design/methodology/approach ‐ Integrating insights from communication and marketing literature, this paper uses cases from the USA, Europe and Asia to make the concepts come alive. Findings ‐ At each stage of Wilcox and Cameron's crisis life cycle, different types of image management can take place. At the proactive stage are image creation …
Pushing The Learning Curve Of Public Relations In Asia, Jurrien Gregor Halff
Pushing The Learning Curve Of Public Relations In Asia, Jurrien Gregor Halff
Research Collection Lee Kong Chian School Of Business
No abstract provided.
Online Consumer Complaint Behaviors: The Dynamics Of Service Failures, Consumers' Word Of Mouth, And Organization-Consumer Relationships, Seung B. Bach, Soojin Kim
Online Consumer Complaint Behaviors: The Dynamics Of Service Failures, Consumers' Word Of Mouth, And Organization-Consumer Relationships, Seung B. Bach, Soojin Kim
Research Collection Lee Kong Chian School Of Business
This study aims to provide an understanding of the relationships between consumer's negative word of mouth (WOM) and organizations' rectification behaviors. We see consumers' negative WOM as a process of problem solving when consumers encounter an organization's service failure that dissatisfies them. This study suggests a strategic management of public relations as a principle for consumer complaint management. Based on case studies, this study finds that negative WOM is formed by the dynamics of experience sharing, advice giving, agreement, and disagreement. In particular, we discovered that information sharing is predominant among negative WOM behaviors. Finally, the case study reveals that …
Teaching Public Relations To Students With A Confucian Cultural Background, Jurrien Gregor Halff
Teaching Public Relations To Students With A Confucian Cultural Background, Jurrien Gregor Halff
Research Collection Lee Kong Chian School Of Business
This paper explores how the Confucian cultural background of students influences their perceptions of and reaction to the dominant public relations curriculum from the ‘West’. Using focus groups of Asian students, three heuristics that affect the students’ affinity to learn public relations are identified. Instructors working with students from a Confucian cultural background are advised to incorporate these heuristics when planning their curriculum.