Business Commons^™

Millennial Workforce At Premera, Joe Lawless

MICCSR Case Studies

This case challenges students to develop strategies that a health insurance company, Premera Blue Cross, can develop now to prepare for a more purpose-driven workforce. Millennials and their desire to have more purpose in their careers is changing the way employers think about work and how they prepare for this shift.

Like, Comment, And Share: Distortion Of Information On Facebook, Sungwoo Hong

Global Honors Theses

Social media users all around the globe use Facebook to stay connected with each other, and it is a dominant source of news: “over 63% of users acquire their news from social media” (Schmidt, 2017, p.3035). The connectivity of social media has created unintended consequences that promote or influence creation and dissemination of misinformation. By literature review and using real world example, this research identifies sources and provocation of inaccurate news, and explores how user interaction within social media promotes dissemination of distorted information.

Wardle (2017) from FirstDraftNews, suggests that there are seven distinct types of content and eight different …

Pemco: Corporate Social Responsibility, Frank Estevao Maia, Molham Krayem, Ha Young Shin, Erica Tsai

MICCSR Presentations

No abstract provided.

Pemco: We're A Lot Like You., Margaret Melville, Michael Viramontes, Thomas Stone, Jared Tate

MICCSR Presentations

No abstract provided.

Corporate Social Responsibility Strategy, Pemco Insurance, Conrad Nilsen, Emma Rabun, Joshua Schacht, Jaclyn Zalesky

MICCSR Presentations

No abstract provided.

Pemco Insurance: Corporate Social Responsibility Plan, Mark Elliott, Alex Maller, Megan Towzey, Taylor Ziegler

MICCSR Presentations

No abstract provided.

2016 Tacoma Eats - Minimum Wage, Joe Lawless

MICCSR Case Studies

No abstract provided.

2016 Csr Planning At Pemco Insurance, Joe Lawless

MICCSR Case Studies

No abstract provided.

Csr Communication In Kitakyushu, Japan: Multiple Case Study, Kaori Takano

Academic Conference on Good Business

The city of Kitakyushu is located in Fukuoka prefecture, southwestern Japan. The Organization for Economic Co-operation and Development (OECD) designated it as one of the four “Green growth” model cities in the world. The city experienced industrial pollution in the 1960s, however, it currently enjoys a reputation for having successful environmental approaches. Because of this significant history, the author speculates that the Kitakyushu business community continues to be vigilant about socially responsible practices and their CSR communication with stakeholders may be more advanced compared to other businesses in Japan.

This multiple case study utilized two traditional data: Interviews and documents. …

Self-Promotion No Longer Leaves A Bad Taste: Ajinomoto’S Csr Activity In Japanese Schools, Kaori Takano

Academic Conference on Good Business

Generally Japanese society does not value or encourage self-promotion. Therefore, Japanese corporations are generally quiet about corporate social responsibility (CSR). One Japanese multinational manufacturer of seasoning, Ajinomoto, does not fall into this category. Unlike the majority of the Japanese business community, Ajinomoto trumpets their CSR in the public sector. The top Japanese corporations normally choose not to pronounce their CSR, believing that it is not necessary to highlight their CSR activities if the company is basically doing what is considered the “right thing” for society. For this reason, Ajinomoto was selected for study because the case is unusual from cultural …

Social Responsibility Reporting: Evidence From India’S Leading Corporations, Shalini Jain

Academic Conference on Good Business

Abstract

In this article, I examine how 121 leading corporations in India communicate the external relevance of their corporate social responsibility (CSR) programs/outputs and whether these outputs vary by ownership identity (foreign, government, and family), industry affiliation (environmentally sensitive and consumer proximate), and market orientation (inward and outward). I use content analysis from corporate websites, annual reports, and CSR/Sustainability reports to create a unique database on India. Indicators include issuance of stand-alone CSR/Sustainability reports, participation in GRI, UNGC, Carbon Disclosure Project, and UN Carbon Credits reporting and auditing, social and environmental data and disclosure scores, and CSR/Sustainability awards. My analysis …

Better Living At Walmart?, Joe Lawless

MICCSR Case Studies

In November of 2013, Walmart was widely criticized on social media, then through traditional media, for asking employees to contribute food to other employees who couldn’t afford their Thanksgiving meal. This mini-case asks students to explore the issues related to minimum wage laws, corporate social responsibility, HR practices, and the social impact of large global corporations like Walmart. Students are asked to make recommendations to the leadership of Walmart on strategies for moving forward.

Kentucky Fried Transparency, Joe Lawless

MICCSR Case Studies

This CSR mini-case provides students with an opportunity to explore the ethical issues related to transparency and reporting in an international corporation. Yum! Brands, the parent corporation of Kentucky Fried Chicken had a supply chain issue with their Chinese suppliers that went public in China and affected sales. This is their immediate issue, but longer term, the reputational harm of disclosure and transparency that subsequently emerged pose a challenge for students to address.

Victoria's Little Secret, Joe Lawless

MICCSR Case Studies

This mini-case outlines a series of articles that ran in Bloomberg outlining the use of child slave labor in the fair trade cotton fields of Burkina Faso that had been used exclusively in Victoria’s Secret products. Giving students and opportunity to develop strategies and tactics that respond to a real-world public relations issue, this case also lets students explore the CSR issues inherent in a firm’s supply chain. Although trying to do the “right thing” Victoria’s Secret got caught up in the certification dilemma that many firms face.