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1996

Articles 1 - 27 of 27

Full-Text Articles in Business

1996 December, Morehead State University. Office Of Communications & Marketing. Dec 1996

1996 December, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in December of 1996.

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1996 December, Office Of Communications & Marketing, Morehead State University. Dec 1996

1996 December, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for December of 1996.

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1996 November, Morehead State University. Office Of Communications & Marketing. Nov 1996

1996 November, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in November of 1996.

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1996 November, Office Of Communications & Marketing, Morehead State University. Nov 1996

1996 November, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for November of 1996.

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What You Need To Know About Upcs: Applying Bar Code Technology To Boost Marketing & Cut Costs, Douglas J. Swanson Ed.D Apr Oct 1996

What You Need To Know About Upcs: Applying Bar Code Technology To Boost Marketing & Cut Costs, Douglas J. Swanson Ed.D Apr

Douglas J. Swanson, Ed.D APR

No abstract provided.

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1996 October, Office Of Communications & Marketing, Morehead State University. Oct 1996

1996 October, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for October of 1996.

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1996 October, Morehead State University. Office Of Communications & Marketing. Oct 1996

1996 October, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in October of 1996.

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1996 September, Morehead State University. Office Of Communications & Marketing. Sep 1996

1996 September, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in September of 1996.

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1996 September, Office Of Communications & Marketing, Morehead State University. Sep 1996

1996 September, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for September of 1996.

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1996 August, Morehead State University. Office Of Communications & Marketing. Aug 1996

1996 August, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in August of 1996.

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1996 August, Office Of Communications & Marketing, Morehead State University. Aug 1996

1996 August, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for August of 1996.

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1996 July, Office Of Communications & Marketing, Morehead State University. Jul 1996

1996 July, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for July of 1996.

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1996 July, Morehead State University. Office Of Communications & Marketing. Jul 1996

1996 July, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in July of 1996.

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1996 June, Morehead State University. Office Of Communications & Marketing. Jun 1996

1996 June, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in June of 1996.

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1996 June, Office Of Communications & Marketing, Morehead State University. Jun 1996

1996 June, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for June of 1996.

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1996 May, Morehead State University. Office Of Communications & Marketing. May 1996

1996 May, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in May of 1996.

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1996 May, Office Of Communications & Marketing, Morehead State University. May 1996

1996 May, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for May of 1996.

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Integrated Marketing Communications And The Role Of Public Relations, Jennifer Lynch Apr 1996

Integrated Marketing Communications And The Role Of Public Relations, Jennifer Lynch

Mahurin Honors College Capstone Experience/Thesis Projects

Integrated Marketing Communications is new and exciting. It's what's happening with communications today. However, as some define IMC in current literature, it cannot be a substitute for public relations, advertising, and marketing. Other definitions, though, seem to be more inclusive of all three functions. IMC combines a number of communication methods, but it is often flawed in scope. Experts' definitions differ, and IMC won't succeed to its fullest potential until there is more agreement among communicators. IMC is a whole new way of thinking, and may be more appropriately called Integrated Communications. It is a conglomeration of communication techniques and …

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1996 April, Office Of Communications & Marketing, Morehead State University. Apr 1996

1996 April, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for April of 1996.

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1996 April, Morehead State University. Office Of Communications & Marketing. Apr 1996

1996 April, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in Aprill of 1996.

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1996 March, Office Of Communications & Marketing, Morehead State University. Mar 1996

1996 March, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for March of 1996.

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1996 March, Morehead State University. Office Of Communications & Marketing. Mar 1996

1996 March, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in March of 1996.

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1996 February, Morehead State University. Office Of Communications & Marketing. Feb 1996

1996 February, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in February of 1996.

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1996 February, Office Of Communications & Marketing, Morehead State University. Feb 1996

1996 February, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for February of 1996.

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1996 January, Office Of Communications & Marketing, Morehead State University. Jan 1996

1996 January, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for January of 1996.

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Msu Update, 1996, Office Of Communications & Marketing, Morehead State University. Jan 1996

Msu Update, 1996, Office Of Communications & Marketing, Morehead State University.

Communications and Marketing Publications Archive

MSU Update Newsletters for 1996.

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1996 January, Morehead State University. Office Of Communications & Marketing. Jan 1996

1996 January, Morehead State University. Office Of Communications & Marketing.

MSU Clip Sheet Archives

MSU Clip Sheet newsletters published in January of 1996.

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