Business Commons^™

Business Sustainability: An Analysis Of Three Enterprises In Charlotte, North Carolina, Cera T. Crowe, Padmini Patwardhan Dr.

The Winthrop McNair Research Bulletin

Sustainability is defined in varying ways by businesses for reasons such as industry, stakeholder expectations, compliance, and other factors. In this case study, three companies, Domtar, Duke Energy, and Nucor, are examined on their approach to reporting and practicing environmental, social, and economic sustainability. Content analysis was used to identify themes in corporate paid, owned, and earned media. Interviews with facility managers were used to understand how management implements sustainable practices on a facility level. This case study examines in detail how these companies use different language, tools, and systems to progress sustainable development in a globalized economy. Results showed …