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Full-Text Articles in Business
The Oakland Athletics Use Of Sabermetrics And The Rise Of Big Data Analytics In Business, Jacob Moorefield
The Oakland Athletics Use Of Sabermetrics And The Rise Of Big Data Analytics In Business, Jacob Moorefield
Honors Theses
The Moneyball phenomenon revealed how Billy Beane, the Oakland Athletics general manager utilized advanced data analytics; Sabermetrics, to statistically analyze the data in baseball which aims to quantify baseball players’ performances based on objective statistical measurements. As technology increases and big data becomes more accessible, sports organizations like the Oakland Athletics are illustrating how businesses, small and large, can use advanced analytics to promote growth. This research paper provides a meta-analysis on the results of large businesses using big data analytic techniques similar to Sabermetrics, to show the improvements in marketing, consumer outreach, revenue, and employee retention while questioning whether …
Green Delivery: A New Approach For The Arbor Day Foundation, Cassandra Arritt, Vincent Malene, Anthony Hare, Sarah Schilling, David Petersen, Ross Grieb
Green Delivery: A New Approach For The Arbor Day Foundation, Cassandra Arritt, Vincent Malene, Anthony Hare, Sarah Schilling, David Petersen, Ross Grieb
Honors Theses
The Arbor Day Foundation (ADF) will partner with online retailers to create a ‘Green-Delivery’ option wherein customers can opt to delay the shipment of their order by a day in exchange for a tree being planted in their name. Each partner would fulfill their donation obligation to the ADF by allocating a portion of the cost savings generated by shipping their orders via a slower service.
A Strategic Audit Of Nintendo Co., Ltd., Emily Wagner
A Strategic Audit Of Nintendo Co., Ltd., Emily Wagner
Honors Theses
The astounding success of the Nintendo Switch since its launch in March 2017 has brought Nintendo back into the spotlight of the gaming industry. However, what strategies led to the Switch’s success, enabling Nintendo to come back from the complete and utter failure of the Wii U? Also, what does Nintendo need to do to maintain its success over the lifetime of the Switch and beyond? This paper offers a strategic analysis of Nintendo, examining the company’s history, recent products, competitive advantages, and reasons for the success of the Switch. It also provides an analysis of Nintendo’s internal and external …