Open Access. Powered by Scholars. Published by Universities.®
- Publication Type
Articles 1 - 2 of 2
Full-Text Articles in Business
Pricing Strategies And Production Capacity Of Buffalo Dairy Hub: Key Determinants Of Reseller Customer Experience Amid Covid-19, Estephanie B. De Gracia, Jyro B. Triviño
Pricing Strategies And Production Capacity Of Buffalo Dairy Hub: Key Determinants Of Reseller Customer Experience Amid Covid-19, Estephanie B. De Gracia, Jyro B. Triviño
Leadership and Strategy Faculty Publications
This study focused on the twenty resellers of buffalo dairy products in the Philippines amid the COVID-19 pandemic. It aims to discover the pivotal factors impacting resellers’ customer experience. We investigated how pricing strategies impact reseller customer experience and retention during the COVID-19 pandemic using interview data. Reasonable pricing aligned with product value boosted favorable opinions of the brand. However, production insufficiency led to frequent out-of-stock scenarios and affected customer satisfaction. Meeting reseller demand proved instrumental in shaping positive experiences. We also highlighted how production capacity and supply chain efficiency directly impact reseller operations and customer experience. We shed light …
Covid-19 Vaccine Perception And Hesitancy Among Uninsured Free Clinic Patients, Samin Panahi, Brenda Spearman, Justine Sundrud, Mason Lunceford, Akiko Kamimura
Covid-19 Vaccine Perception And Hesitancy Among Uninsured Free Clinic Patients, Samin Panahi, Brenda Spearman, Justine Sundrud, Mason Lunceford, Akiko Kamimura
Patient Experience Journal
There are many complexities regarding the acceptance of COVID-19 vaccines, mainly because the COVID-19 vaccine had a fast track of development compared to vaccines developed in the past years. The purpose of this study is to understand COVID-19 vaccine perception and hesitancy among uninsured free clinic patients using the theory of planned behavior. This study had seven focus groups with 37 total participants, including 19 Spanish speakers. Free clinic adult patients (over the age of 18) participated in four focus groups during Summer of 2021. The average age of the participants was 44.7, and the majority of the participants self-identified …