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Full-Text Articles in Business
The Mullet Coffee Shop And Tap House Business Plan, Baylor K. Bumford
The Mullet Coffee Shop And Tap House Business Plan, Baylor K. Bumford
Honors College Theses
This is a full business plan for a coffee shop and beer establishment in the city of Austin, Texas. Austin is the fastest growing city in the United States and an epicenter for both the coffee and brewery industries. Utilizing industry analysis, macro-environment analysis, marketing and financial research and personal interviews with twenty-seven potential customers in the area, a business plan of sufficient rigor to attract financing from a bank or investor has been prepared.
Jaak's Bevs Business Plan, Antoinette Schreiber
Jaak's Bevs Business Plan, Antoinette Schreiber
Student Conference Abstracts
Nine out of ten start-up businesses fail. Among the many arguments why this happens, one key reason is that start-ups do not have a well thought-out business plan, which prepares them to think through the business planning process in a systematic manner. In my Entrepreneurship course in the Barowsky School of Business, we used “The Successful Business Plan: Secrets & Strategies” by Rhonda Abrams (2019) to build a semester-long business planning project. Because the work is still in progress, the current study presents some of the main elements that are key for a successful start-up business: mission statement, company description, …