Business Commons^™

The Effects Of Product Feature Complexity, Market Activity, And Update Scheduling On Mobile App Life Cycles, Moonwon Chung

Theses and Dissertations

Rapid advancements in telecommunication devices and the emergence of the mobile app ecosystem have immensely impacted our lives. Innovative apps have helped improve market efficiency in agriculture, contributed to environmental sustainability through peer-to-peer sharing services, and stimulated financial inclusion in developing economies. However, mobile app developers have to deal with challenges that can hinder the app to reach its full potential. In order to achieve commercial success in the hyper-competitive business landscape where freemium business models are dominating, developers need deep understanding on how non-price operational levers such as product design, delivery, and continued service lead to user adoption.

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Three Essays On Capital Structure And Product Market Interactions, Ying Zheng

Theses and Dissertations

Capital structure can have important consequences for firm value. High leverage increases firms’ probability of bankruptcy, and is shown to be the primary cause of financial distress. As suggested by a strand of literature on capital structure and product market interactions, high leverage is costly because financial weakness could induce unfavorable actions by product market participants such as customers and competitors. While the costs of high leverage are well documented in the extant literature, little is known on the factors that influence the costs of high leverage. This dissertation addresses this gap in the literature by examining how the costs …