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WCBT Faculty Publications

Performance

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Articles 1 - 4 of 4

Full-Text Articles in Business

Assessing The Performance Impacts Of Information Systems From The Resource-Based Perspective: An Empirical Test Of The Indirect Effect Of The Is, Michael J. Zhang Jan 2007

Assessing The Performance Impacts Of Information Systems From The Resource-Based Perspective: An Empirical Test Of The Indirect Effect Of The Is, Michael J. Zhang

WCBT Faculty Publications

Research into the strategic impacts of information systems (IS) from the resource-based view of competitive advantage has increasingly embraced the indirect effect of IS on firm performance; that is, IS interact with other complementary organizational resources in influencing firm performance. Using both survey and archival data, this study set out to test the indirect effect of IS and determine the complementary organizational resources contributing to IS impacts on firm performance. The results provide additional evidence in support of the indirect performance effect of IS. Specifically, the study found that the performance impacts of IS arose from their interactions with firm-specific …


Is Support For Strategic Flexibility, Environmental Dynamism, And Firm Performance, Michael J. Zhang Jan 2006

Is Support For Strategic Flexibility, Environmental Dynamism, And Firm Performance, Michael J. Zhang

WCBT Faculty Publications

Increasingly, strategic flexibility has been viewed as a critical organizational competency that enables firms to achieve and maintain competitive advantage and superior performance. In this study, the relationship between IS support for strategic flexibility and the bottom-line performance of firms is investigated, as well as the moderating effects of environmental dynamism on that relationship. Using both survey and archival data, IS support for strategic flexibility was positively associated with profitability and labor productivity only when there was a high degree of environmental changes and uncertainty.


How Unilever Hpc-Na Sold Its Employees On The Balanced Scorecard, Bridget Lyons, Andra Gumbus Apr 2004

How Unilever Hpc-Na Sold Its Employees On The Balanced Scorecard, Bridget Lyons, Andra Gumbus

WCBT Faculty Publications

Unilever Home & Personal Care-North America (HPC-NA) not only takes marketing its products very seriously, but it heavily promotes its balanced scorecard to employees as well. No wonder Unilever HPC-NA successfully designed a unique strategy to communicate awareness of the BSC while encouraging its participation and use. Their experiences should prove valuable to other organizations implementing a balanced scorecard and to those just beginning to formulate a communications approach to internal stakeholders about its role, significance, and use. The Unilever HPC-NA marketing campaign provides an effective strategy that other firms may consider when marketing a balanced scorecard internally. The HPC-NA …


Multinationality-Performance Relationship: A Review And Reconceptualization, Madan Annavarjula, Sam Beldona Jan 2000

Multinationality-Performance Relationship: A Review And Reconceptualization, Madan Annavarjula, Sam Beldona

WCBT Faculty Publications

Numerous empirical investigations have attempted to study the relationship between multinationality and firm performance. Results from these studies have produced conflicting findings about this relationship. It is argued that one of the causes of the conflicting findings may be an imprecise conceptualization of multinationality. A multidimensional conceptualization is proposed based on a methodological review of previous research.