Business Commons^™

Corporate Response To The 2020 Police Killings - Effects On Job Satisfaction And Organizational Commitment, Selena N. Seabrooks

FIU Electronic Theses and Dissertations

The study sought to investigate the relationships between corporate response to the 2020 police killings and job satisfaction, corporate response and organizational commitment, and the relationship between job satisfaction and organizational commitment. The study also tested how those relationships were moderated by race, gender, and political affiliation.

A structural equation model was used to test the relationships. Three structural models with differing items were used to measure the corporate response construct. The baseline model used a mix of items from the internal corporate response and the brand activism scales. Two other structural models, one with only the internal corporate response …