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Business Commons

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Business Administration, Management, and Operations

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Florida International University

2022

Anthropomorphism

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Full-Text Articles in Business

Exploring The Effects Of Persuasive Designs Of Intelligent Advice-Giving Systems On Users’ Trust Perceptions, Advice Acceptance, And Reuse Intentions, Tian Yu Jun 2022

Exploring The Effects Of Persuasive Designs Of Intelligent Advice-Giving Systems On Users’ Trust Perceptions, Advice Acceptance, And Reuse Intentions, Tian Yu

FIU Electronic Theses and Dissertations

With artificial intelligence (AI) penetrating into a broad range of industries in the current age, it has an impact on our daily living in a more and more profound way. Interacting with AI-based systems for advice has become a common practice as well. As advice-giving systems (AGS) become more cognitive and human-like, they can influence users’ decision-making to a new level. Therefore, it becomes increasingly important to explore this new type of intelligent system and examine how users perceive and react to the system’s persuasive influence. Based on the persuasion knowledge model, this paper identifies various persuasive designs (anthropomorphic features, …