Open Access. Powered by Scholars. Published by Universities.®
- Publication
Articles 1 - 2 of 2
Full-Text Articles in Business
Jayaashree Industries: Revolutionising Sanitary Pad Use In India, Arcot Desai Narasimhalu, Christopher Dula
Jayaashree Industries: Revolutionising Sanitary Pad Use In India, Arcot Desai Narasimhalu, Christopher Dula
Arcot Desai NARASIMHALU
Arunachalam Muruganantham is a social entrepreneur dedicated to solving India’s menstrual health problems. He developed an unprecedented product as a solution: a low-cost, locally produced sanitary pad. In a paragon effort of frugal innovation, he reverse-engineered the industrial processes used to make sanitary-pads. The result was a small-scale, low-cost machine that could manufacture quality pads sold at a retail price 20% lower than the cheapest mass-produced brands. However, no one bought his pads until his wife began to sell them. After which, the two were unable to keep up with demand. This triggered his realization concerning the importance of including …
Strategic Leadership And Innovation In High Technology Firms, Terri Scandura
Strategic Leadership And Innovation In High Technology Firms, Terri Scandura
Terri A. Scandura
Did you ever wonder what the organizations that produce some of the high tech gadgets we marvel at such as the IPhone and the Blu-ray player are like? How do their leaders create and maintain a spirit of innovation that produces these hit products? High technology firms face unique challenges because of the fast paced and ever-changing landscape of their industry. Intellectual capital and innovation have become the key sources of competitive advantage in a wide range of industries and many have argued that the key to the future competitiveness of organizations in the U.S and abroad is the ability …