Business Commons^™

Applying Social Media Marketing Content Strategies From The Entertainment Field To Professional Dance, Lindsay Lambert

Mahurin Honors College Capstone Experience/Thesis Projects

Social media is a medium that is becoming increasingly relevant in the marketplace, especially in the arts arena. It is the marketing tool that allows for the more customized engagement between a brand and the target market, often at a lower price than traditional outlets. As a visual industry, dance has a lot of opportunities for content in digital marketing. Other industries in the entertainment realm, such as professional sports or concert music have similar goals with their intended target audiences: develop relationships with consumers to inevitably increase patronage to the organizations’ events. Social media content marketing allows organizations to …

African American Funeral Home Records - Bowling Green, Kentucky (Mss 626), Manuscripts & Folklife Archives

MSS Finding Aids

Finding aid only for Manuscripts Collection 626. Records of the Kuykendall-Abel-Boyd and Abel Brothers funeral home businesses, operated by African Americans in Bowling Green, Kentucky. Records include names of deceased, funeral dates and expenses, and in some cases family information, cause of death and place of interment. The records were photocopied from originals in the possession of Gatewood and Sons Funeral Chapel, Bowling Green, Kentucky.

Regional Review: Reaching New Heights In The Region Fall 2017 (Vol.4, No.1), Heather Garcia , Editor

Regional Campuses Publications

Sections include:

Save the date Chat with the Chancellor, Campus News, and Awesome Achievements for each of the three regional campuses.

Ua12/2/2 2017 Talisman: Power, Wku Student Affairs

WKU Archives Records

2017 Talisman yearbook.

• Gibson, Helen. Letter from the Editor
• Edwards, Aly. What's Your Superpower?
• Mattison, Reed. Dangerous Heights - George Clark, Mountaineering
• Voorhees, Jessica. Innovative Energy - Wei-Ping Pan
• Voorhees, Jessica. Counterpunch - Rock Steady Boxing
• Barritt, Brooklyn. B.G. Bosses - Small Business
• Frint, Hunter. Cason's Cove: The Power of Family
• Mitchell, McKenna. Picking Up the Mic - Reuben Bynes, Waco Bell
• Mohr, Olivia. Hidden in Plain Sight - Human Trafficking
• Mattingly, Evan. Voice Off - Noah Hancock, Deaf Persons
• Robb, Hayley. Game, Set, Unmatched - Phillip Cole, Tennis
• Good, Hannah. Damage Control - Post Traumatic Stress Disorder
• Gordon, Zora. …

Ua12/2/1 College Heights Herald, Vol. 93, No. 3, Wku Student Affairs

WKU Archives Records

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

• Singleton, John. Laundry Prices Increase on Campus
• Chisenhall, Jeremy & Evan Heichelbech. He’s Back – Mitchell Robinson, Basketball
• Sadrinia, Yasmine. Café Kicks Off International Year of Bosnia
• Mohr, Olivia. Student Government Association Makes Sustainability Permanent Effort
• Coyle, Cameron. WKU Chief of Police Decision is Imminent
• Alvey, Rebekah. WKU Develops New Diversity, Equality Plan
• Johnson, Kalyn. English Majors: We’re Not All Teachers
• Editorial Cartoon re: Welcome to WKU – Red Towel
• Murrer, Erick. From WKU with Love: Learning Life Lessons on the Hill
• Dimeo, Chris. Taste …

The Incredible Inventions Of Intuitive Ai: Ted Talk Annotated Resource List, Dylan Duckworth

Undergraduate Research Award

No abstract provided.

Regional Review: Reaching New Heights In The Region Spring 2017, Heather Garcia , Editor

Regional Campuses Publications

No abstract provided.

Teaching Assistant [Career Paper], Madelynn Williams

Undergraduate Research Award

No abstract provided.

47th Annual Wku Student Research Conference, Student Research Council,

Student Research Conference Select Presentations

See document below for project abstracts

Helm Store Collection - Hardin County, Kentucky (Mss 65), Manuscripts & Folklife Archives

MSS Finding Aids

Finding aid only for Manuscripts Collection 65. Journal of sales from 1814 to 1816 of the Helm & Green store and an 1828 account book of the John B. Helm & Company, Hardin County, Kentucky. An 1842 promissory note and constable’s summons pertaining to a debt are also included.

2017 Abstracts Student Research Conference, Student Research Conference

Student Research Conference Select Presentations

No abstract provided.

Ua1f Wku Spirit & Symbols, Wku Archives

WKU Archives Records

Bibliography of sources related to WKU Spirit, symbols, mascots, logos and school colors.

Ua19/16/1 2017-18 Wku Track & Field Cross Country Record Book, Wku Athletic Media Relations

WKU Archives Records

WKU track and field media guide for 2017-18 season.

Ua19/16/1 Western Kentucky Hilltoppers 2017-18 Media Guide, Wku Athletic Media Relations

WKU Archives Records

2017-18 men's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua19/16/1 Lady Topper Media Guide, Wku Athletic Media Relations

WKU Archives Records

2017-18 women's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua19/16/1/5 Lady Topper Golf 2016-17 Season Statistics, Wku Athletics Media Relations

WKU Archives Records

Statistical analysis of the 2016-17 women's golf team season.

Ua19/16/1/1 2017 Baseball Media Guide, Wku Athletic Media Relations

WKU Archives Records

2017 baseball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.