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Advertising and Promotion Management

Selected Works

Online advertising

Articles 1 - 4 of 4

Full-Text Articles in Business

Combining Online, Print Increases Ad Effectiveness, Ginger Rosenkrans, Keli Myers Dec 2012

Maximizing User Interactivity Through Banner Ad Design, Ginger Rosenkrans Jun 2010

The Creativeness And Effectiveness Of Online Interactive Rich Media Advertising, Ginger Rosenkrans Dec 2008

Online Banner Ads And Metrics Challenges, Ginger Rosenkrans Dec 2005