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Full-Text Articles in Architecture

The Rise, Fall, And Revival Of The Moviegoing Experience: The Viability Of Independent Theatres In A Multiplex World, Isabel S. Cruz May 2018

The Rise, Fall, And Revival Of The Moviegoing Experience: The Viability Of Independent Theatres In A Multiplex World, Isabel S. Cruz

Sustainability and Social Justice

Moviegoing has been a leisure activity since the early twentieth century. From their origination, movie theatres have served as a community gathering place for people from different socioeconomic backgrounds to come together for a shared experience. Even as substitutes for movie viewing options threaten the movie theatre industry, independent cinemas are surviving and thriving. This paper includes results from interviews with independent cinema owners and managers on steps they are taking to preserve moviegoing as an immersive and personal experience. Findings are used to explore how lessons can be applied to create a credible business proposal to locate an independent …


Comparative Study: Reducing Cost To Manage Accessibility With Existing Data, Claire Chu, Bill Kerneckel, Eric C. Larson, Nathan Mowat, Christopher Woodard Apr 2018

Comparative Study: Reducing Cost To Manage Accessibility With Existing Data, Claire Chu, Bill Kerneckel, Eric C. Larson, Nathan Mowat, Christopher Woodard

SMU Data Science Review

“Project Sidewalk” is an existing research effort that focuses on mapping accessibility issues for handicapped persons to efficiently plan wheelchair and mobile scooter friendly routes around Washington D.C. As supporters of this project, we utilized the data “Project Sidewalk” collected and used it to confirm predictions about where problem sidewalks exist based on real estate and crime data. We present a study that identifies correlations found between accessibility data and crime and housing statistics in the Washington D.C. metropolitan area. We identify the key reasons for increased accessibility and the issues with the current infrastructure management system. After a thorough …


Urban And Suburban Differences In Cultural Identification, Life-Guiding Principles, And Person-Organization Fit, Joseph Edigin Jan 2018

Urban And Suburban Differences In Cultural Identification, Life-Guiding Principles, And Person-Organization Fit, Joseph Edigin

Walden Dissertations and Doctoral Studies

Diversity practitioners in the United States have taken steps to implement programs for integration of people in organizations from across the socioeconomic and demographic spectrum. Despite changes in U.S. discrimination laws and work by diversity practitioners, maintaining equitable workplace diversity continues to be a problem in U.S. corporations. This correlational study was conducted to examine differences in life-guiding principles, urban identification, and person-organization fit between urban and suburban residents. A purposive sample of 180 adults was drawn in a voluntary online survey from industries in two U.S. representative counties with a mix of urban and suburban sprawl. This study was …


Tesla Solar Roof Marketing Plan, Mustafa Almuzel, Touraj Goudarznia, Ali Daneshi, Mohammadsaleh Saadatmand, Mufeed Yacoub Jan 2018

Tesla Solar Roof Marketing Plan, Mustafa Almuzel, Touraj Goudarznia, Ali Daneshi, Mohammadsaleh Saadatmand, Mufeed Yacoub

Engineering and Technology Management Student Projects

This marketing plan for Tesla roof has been written to find the best marketing strategies for this new product. Tesla roof was launched in 2017 as part of Tesla’s mission to accelerate the transition of the world into sustainable energy. The objective is to position Tesla roof tile as the first choice for homeowners seeking aesthetics and green energy, gaining market share within three years. The research shows that positioning Tesla roof in the solar market would be the most suitable approach for Tesla. Research and customer interviews analysis implies that the value proposition for this solar roof would be …


Retail Business Managers' Strategies For Enhancing Workplace Diversity Planning, Daniel M. Ortiz Jan 2018

Retail Business Managers' Strategies For Enhancing Workplace Diversity Planning, Daniel M. Ortiz

Walden Dissertations and Doctoral Studies

Lack of workplace diversity planning leads to negative financial outcomes. The purpose of this qualitative multiple case study was to explore strategies that business managers in the retail sector use to enhance workplace diversity planning for assuring compliance with Equal Employment Opportunity Commission (EEOC) regulations. The population included a single focus group of retail business employees as well as business managers of 5 distinct retail stores located in the Southeastern United States who have successfully instituted workplace diversity plans for assuring compliance with EEOC regulations. The conceptual framework for this study was cultural intelligence theory, which researchers have used to …


Mentoring Elements That Influence Employee Engagement, Lee Thornton Fountain Jan 2018

Mentoring Elements That Influence Employee Engagement, Lee Thornton Fountain

Walden Dissertations and Doctoral Studies

Employee disengagement is a significant issue for leaders and managers in many organizations. The general problem is the workforce in many American organizations includes disengaged employees. In 2016, only 33% of the workforce in the United States was engaged. The purpose of this quantitative study was to examine the relationship between the independent variables of mentoring, which include role modeling, acceptance and confirmation, and mentoring friendship functions with a dependent variable of employee engagement. The moderating variable of perceived organizational support was measured to test the strength or weakness of the effects that mentoring has on employee engagement. The theoretical …