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An Interval-Valued Spherical Fuzzy Critic–Waspas Framework For Prioritizing Healthcare Delivery Models To Enhance Patient Satisfaction Under Uncertainty, Mariam Hamada, Ahmed Samy, Mohamed M. Abdelhafeez, Shrouk El-Amir Sep 2026

An Interval-Valued Spherical Fuzzy Critic–Waspas Framework For Prioritizing Healthcare Delivery Models To Enhance Patient Satisfaction Under Uncertainty, Mariam Hamada, Ahmed Samy, Mohamed M. Abdelhafeez, Shrouk El-Amir

Neutrosophic Systems with Applications

Selecting an appropriate healthcare delivery model is important for improving the quality of healthcare services and enhancing patient satisfaction. However, this decision is complex because it involves several criteria, uncertainty, and different expert opinions. To handle this uncertainty, this paper uses Interval-Valued Spherical Fuzzy Sets (IVSFSs), which allow experts to express their evaluations more flexibly. This paper proposes an integrated interval-valued spherical fuzzy CRITIC-WASPAS approach to prioritize healthcare delivery models. The CRITIC method is used to determine the objective weights of the evaluation criteria, while the WASPAS method is used to rank the healthcare delivery models. Expert evaluations are expressed …


Exploiting Uncertainty Of Computational Methodology In Optimizing User Interface In Human-Computer Interaction, Nada Mohamed, Alshaimaa A. Tantawy Jun 2026

Exploiting Uncertainty Of Computational Methodology In Optimizing User Interface In Human-Computer Interaction, Nada Mohamed, Alshaimaa A. Tantawy

Neutrosophic Systems with Applications

Human-computer interaction (HCI) evaluation and optimization of user interfaces (UIs) constitute a complex multi-criteria decision-making challenge, marked by conflicting evaluation dimensions, subjective expert judgments, and inherent uncertainty in user experience assessment. Traditional evaluation approaches, such as heuristic expert reviews and user satisfaction surveys, rely on sharp, binary classifications that fail to capture the gradual and overlapping nature of human cognitive and affective states. This limitation necessitates a more robust uncertainty-aware methodology that can model the true complexity of HCI evaluation. This paper proposes a hybrid mathematical model that integrates various Multi-Criteria Decision Making (MCDM) techniques of Entropy, and Simple Additive …


Artificial Intelligence For Smes In The Dominican Republic: A Strategic Neutrosophic Pest-Swot Analysis To Navigate Uncertainty, Karina Pérez Teruel Dec 2025

Artificial Intelligence For Smes In The Dominican Republic: A Strategic Neutrosophic Pest-Swot Analysis To Navigate Uncertainty, Karina Pérez Teruel

Neutrosophic Sets and Systems

This study examines the adoption of Artificial Intelligence (AI) in Dominican Republic SMEs through a PESTLE-neutrosophic analysis. PESTLE stands for Political, Economic, Social, Technological, Legal and Environmental factors. Neutrosophic is the Philosophy of Indeterminacy. Therefore, we focus on the factors relative to AI adoption in the Dominican Republic—specifiers to the benefits and drawbacks, as well as, the unknowns of operating with AI—with the intention of illuminating attention. The findings support a phased approach for SMEs to view indeterminacy as an opportunity for competitive advantage through improved operational efficiencies, enhanced customer experience, and more informed decision-making. Ultimately, the results position AI …


Multidimensional Analysis Of Student Loyalty Using The Neutrosophic Biplot Method For Retention Strategies In Higher Education, Claudio Ruff, Marcelo Ruiz, Alexis Matheu, Bastián Gutiérrez, Luis Benites, Gerardo Anabalón Dec 2025

Multidimensional Analysis Of Student Loyalty Using The Neutrosophic Biplot Method For Retention Strategies In Higher Education, Claudio Ruff, Marcelo Ruiz, Alexis Matheu, Bastián Gutiérrez, Luis Benites, Gerardo Anabalón

Neutrosophic Sets and Systems

Student loyalty in higher education represents a critical challenge for universities, particularly in the context of increasing competition and the need to ensure long-term retention. A key question arises: how can student loyalty be modeled when it is shaped by diverse and subjective perceptions? The relevance of this issue lies in its impact on institutional stability: when students withdraw before completing their programs, universities not only lose projected revenue but also face disruptions that may negatively influence academic rankings. Previous literature has explored drivers of satisfaction and determinants of loyalty; however, little attention has been given to approaches that explicitly …


Prioritization Of Risks Detected In Comprehensive Audits Using Neutrosophic Topsis And Hausdorff Distance, Sol David Lopezdominguez Rivas, Dixie Marisol Lopezdominguez Rivas, Leili Genoveva Lopezdominguez Rivas Dec 2025

Prioritization Of Risks Detected In Comprehensive Audits Using Neutrosophic Topsis And Hausdorff Distance, Sol David Lopezdominguez Rivas, Dixie Marisol Lopezdominguez Rivas, Leili Genoveva Lopezdominguez Rivas

Neutrosophic Sets and Systems

This study addresses the phenomenon of prioritization of risks during large-scale audits as risks evident in the complicated environment and uncertain information are challenging to mitigate. The importance of the topic is that for complicated entities with high uncertainty, high impact, and low/high probability of audit detection, proper allocation in this resource sensitive 21st century is needed for effective audit. The literature demonstrates means to assess and rank risk for subsequent corrective actions that traditional statistical methods cannot capture. The developed hybrid model combines Random Forest, fuzzy logic, and neutrosophic logic are used to process homicide data, demographic variables, and …


Designing Optimal Routes For Mobile Prenatal Care Clinics Using Neutrosophic Cognitive Maps, Mónica Gabriela Chachalo Sandoval, Evelyn Paulina Chacha Ochoa Dec 2025

Designing Optimal Routes For Mobile Prenatal Care Clinics Using Neutrosophic Cognitive Maps, Mónica Gabriela Chachalo Sandoval, Evelyn Paulina Chacha Ochoa

Neutrosophic Sets and Systems

This manuscript examines the routing of mobile prenatal clinics in Ecuador, focusing on maternal and infant health in vulnerable, hard-to-reach areas. This assessment is significant because even with new developments geographically expanding access to mobile prenatal clinics, there remain accessibility gaps for vulnerable women located in hard-to-reach, topographic regions where it's uncertain if they truly need services or can assess whether they can travel to a clinic. While previous studies sought to assess the potential for newly mobile units and coverage, few studies have been found to assess new routes through accessibility uncertainty and villages with varying demand for access …


Multicriteria Prioritization Of Geospatial Data Sources Using The Neutrosophic Hierarchical Analytic Process In Spatial Ontologies, Manuel Enrique Puebla Martínez Dec 2025

Multicriteria Prioritization Of Geospatial Data Sources Using The Neutrosophic Hierarchical Analytic Process In Spatial Ontologies, Manuel Enrique Puebla Martínez

Neutrosophic Sets and Systems

The need for an automatic fusion of heterogeneous, generally untrustworthy geospatial sources into spatial ontologies necessitates prioritization when conflicts arise or lower qualities emerge. Unfortunately, most existing literature does not offer systematic, evaluative, analytical criteria for determining the trustworthiness and polyhedral quality of such sources, which, in turn, causes quality deficiencies in spatial relations of the final product. Here we offer a methodology based on the Neutrosophic Hierarchical Analytic Process to derive the aforementioned prioritization including considerations such as geometric accuracy, existence and accessibility of metadata, frequency of updates, and topological correctness. A calibrated, reliability-testing approach was applied to two …


Triadic Dynamics Of Clinical Decisions In Apical Surgery Based On Neutrosophic N-Alectic, Emma Arroyo Lalama, Edison Haro Pujos Dec 2025

Triadic Dynamics Of Clinical Decisions In Apical Surgery Based On Neutrosophic N-Alectic, Emma Arroyo Lalama, Edison Haro Pujos

Neutrosophic Sets and Systems

This study explored the creation of a clinical decision-making model in apical surgery via Neutrosophic N-Alectic, blending affirmative (operate), negative (observe), and neutral (retry conventional endodontics) based on equivocal findings to offer potential solutions to the presentation of periapical lesions. The methodology consisted of dialectic considerations of previous surgeries retrospectively, meaning attributable elements such as lesion severity and response to previous treatment were assessed via a neutrosophic approach to assess the degree of truth, degree of falsity and degree of indeterminacy across all treatment options. The main findings are the neutrosophic model assists in determining the best decisions based on …


Hyperbolic Geometry And Neutrosophic Trigonometry: A Unified Approach To Uncertainty Management In Geometric Spaces, Yismandry González Vargas, Diana Padrón Carrasco Dec 2025

Hyperbolic Geometry And Neutrosophic Trigonometry: A Unified Approach To Uncertainty Management In Geometric Spaces, Yismandry González Vargas, Diana Padrón Carrasco

Neutrosophic Sets and Systems

This paper addresses the challenge of modeling uncertainty in hyperbolic geometry, where non-Euclidean properties, such as angle sums in triangles smaller than 180°, complicate traditional trigonometric calculations. The relevance of this topic lies in its application in fields such as cosmology, robotics, and signal processing, where curved spaces and imprecision are common. Although the literature has explored fuzzy geometry and trigonometry under uncertainty, it lacks a framework that integrates negative curvature with explicit indeterminacy. To overcome this gap, a methodology is proposed that combines hyperbolic geometry with neutrosophic trigonometry, using neutrosophic sets (T, I, F) to represent angles and calculate …


Modeling Numerical Thinking In Second-Year Students Using Neutrosophic Cognitive Maps In Game-Based Learning, Nayade Caridad Reyes Palau, Amable Nelly Hodelín, Elizabeth Esther Vergel De Salazar, Lidia Carmita Pucha Medina, Mariela Alexandra Flores García Dec 2025

Modeling Numerical Thinking In Second-Year Students Using Neutrosophic Cognitive Maps In Game-Based Learning, Nayade Caridad Reyes Palau, Amable Nelly Hodelín, Elizabeth Esther Vergel De Salazar, Lidia Carmita Pucha Medina, Mariela Alexandra Flores García

Neutrosophic Sets and Systems

This problem is a development of numerical thinking of second course Basic General Education students where insufficient understanding of digits and little enthusiasm obstructs proper learning. The topicality of the problem is relevant since understanding numbers since early age allows for proper academic growth and task oriented problem-solving success in the everyday life—it is needed in a quite strict setting that allows for great logical-mathematical skills. The previous solutions did not meet the requirements of recent studies conducted in the field of games learning, as they did not integrate the uncertainly that reflected the cognitive developments of children, nor did …


Comprehensive Risk Evaluation Framework For Reducing Errors In Critical Airport Systems, Arshad Hameed, Muhammad Umer Farooq Nov 2025

Comprehensive Risk Evaluation Framework For Reducing Errors In Critical Airport Systems, Arshad Hameed, Muhammad Umer Farooq

Neutrosophic Systems with Applications

Airports are intricate systems that are subject to a number of operational hazards that might impair safety and cause service interruptions. There is a dearth of thorough approaches designed specifically for airport operations, despite a wealth of research on risk management in several industries. In order to anticipate and prevent breakdowns in vital airport systems, we offer a thorough risk assessment approach that combines quantitative evaluation and human factor analysis. This study uses the decision-making methodology such as MARCOS method to rank the alternatives. The criteria weights are computed in this study. This study uses six criteria and 14 alternatives.


Integrated Neutrosophic Set For Assessing The Route Options In Overweight Complex Transportation Planning Scenarios, Muhammad Abid, Tayyaba Akhtar, Harshit Bhatt Nov 2025

Integrated Neutrosophic Set For Assessing The Route Options In Overweight Complex Transportation Planning Scenarios, Muhammad Abid, Tayyaba Akhtar, Harshit Bhatt

Neutrosophic Systems with Applications

Due to improvements in lifting and transportation technology that enable the long-distance movement of heavy loads, overweight and oversized transport (O&OT) has emerged as one of the most important aspects of project logistics. This kind of transportation operation, also known as abnormal transportation, is heavily influenced by external variables like weather, traffic density, and legal regulations, as well as technical factors like the load’s weight and geometry, road surface, axle load limitations, slope, and ground strength. Decision-Makers (DMs) and practitioners who plan and carry out operations without giving these variables and factors enough thought may cause operational delays, significant hazards, …


Sustainable Assessing Cross-Border Renewable Energy Alliances Using Neutrosophic Numbers With Long-Term Energy Transition Planning, Kamal Alieyan, Amr A. Abd El-Mageed Oct 2025

Sustainable Assessing Cross-Border Renewable Energy Alliances Using Neutrosophic Numbers With Long-Term Energy Transition Planning, Kamal Alieyan, Amr A. Abd El-Mageed

Neutrosophic Systems with Applications

This paper proposes a decision-making methodology for Sustainable assessing cross-border renewable energy alliances. We used two decision-making methods such as Entropy and MABAC methods. Entropy method is used to compute the criteria weights. The MABAC method is used to rank the alternatives. Two methods are used under the neutrosophic number to solve uncertainty in the decision making. Three stages of the proposed approach are conducted. In the first stage, we compute the criteria weights. In the second stage, we rank the alternatives. In the third stage, we conducted the sensitivity analysis to show the stability of the ranks. The results …


Neutrosophic Decision Making Methodology For Sustainable Diabetic Diet: Balancing Health And Environment, Rayan Hussein Oct 2025

Neutrosophic Decision Making Methodology For Sustainable Diabetic Diet: Balancing Health And Environment, Rayan Hussein

Neutrosophic Systems with Applications

Sustainable diabetic diet for balancing health and environment is a decision-making problem and contain uncertainty affect negatively in different decisions. So, this paper proposes a decision-making methodology with the neutrosophic set to solve uncertainty in this decision-making problem. We use the MOOSRA method to rank the alternatives. The criteria weights are computed using the average method. Case study with nine criteria and 16 alternatives are proposed for sustainable diabetic diet. The sensitivity analysis is conducted in this case study to show the stability of the ranks. Nine cases are proposed in this study. The results show the ranks of alternatives …


Multineutrosophic Analysis With The Aras Method For Selecting Trading Strategies, Alberto Sánchez Pena, Yunisleydis García Ramírez, Irina Reyes Martinez, Tatiana Velázquez Ramírez, Lisbet Eunice Pérez Anzardo Oct 2025

Multineutrosophic Analysis With The Aras Method For Selecting Trading Strategies, Alberto Sánchez Pena, Yunisleydis García Ramírez, Irina Reyes Martinez, Tatiana Velázquez Ramírez, Lisbet Eunice Pérez Anzardo

Neutrosophic Sets and Systems

Deciding on optimal business solutions is a perennial problem for firms challenged by ever-changing market environments. Currently, the choice of a solution entails multidimensional requirements in addition to similar uncertainties and vagueness factoring human fallibility and ever-challenging market conditions. Even though thousands of systems for decision-making support exist, the dedicated scholarly literature does not support any advancement that would ease an all-encompassing evaluation of strategic solutions during complete uncertainty or information vagueness. Therefore, this research aims to fill this theoretical gap by creating a new approach based on practical application. This new approach is based on the employment of the …


Analysis Of The Prevalence Of Dissociative Identity Disorder Using Neutrosophic Plithogenic Statistics, Verónica Elizabeth Saltos Paz, Tanya Elizabeth Borja Pante, Gloria Madaly Plasencia Álvarez, Milena Rodríguez Salcedo Oct 2025

Analysis Of The Prevalence Of Dissociative Identity Disorder Using Neutrosophic Plithogenic Statistics, Verónica Elizabeth Saltos Paz, Tanya Elizabeth Borja Pante, Gloria Madaly Plasencia Álvarez, Milena Rodríguez Salcedo

Neutrosophic Sets and Systems

Dissociative Identity Disorder (DID) is one of the most enigmatic, intricate issues of contemporary psychiatry. It is challenging to assess how prevalent it is and what diagnosis means because dissociative identity disorder is a complicated disorder that manifests differently across populations. Yet when the disorder can be analyzed with statistically significant results from solid populations, critical advances in disorder awareness, treatment, and quality of life for those with IDD exist. Yet the literature does not provide such a statistical approach that will process uncertainty and vagueness based upon clinical observation of persons with DID. Therefore, this research attempts to apply …


Analysis Of Customer Perception Of A New Product Using The Neutrosophic Biplot Method, Purificación Galindo-Villardón Oct 2025

Analysis Of Customer Perception Of A New Product Using The Neutrosophic Biplot Method, Purificación Galindo-Villardón

Neutrosophic Sets and Systems

This paper sought to propose and apply the Neutrosophic Biplot analysis method to understand consumer perception of a new technological product with uncertain attributes while addressing the shortcomings that a conventional approach would present. Data was collected through a survey experiment with neutrosophic rating scales where 50 subjects slid on one scale to indicate how much they agreed (A), were neutral, or indifferent (I), and disagreed (D) about each of the eight features of a new smartphone they received. A neutrosophic data matrix was formed and converted into a real-valued matrix using a scoring function, allowing for the application of …


Nahp For The Selection Of Analgesic Treatments In Third Molar Surgery, Mónica Sofia Pallo Sarabia, Lenin Rubén Imbacuán Jiménez, Marjorie Elizabeth Valdivieso Villacís, Ximena Pallo Sarabia Oct 2025

Nahp For The Selection Of Analgesic Treatments In Third Molar Surgery, Mónica Sofia Pallo Sarabia, Lenin Rubén Imbacuán Jiménez, Marjorie Elizabeth Valdivieso Villacís, Ximena Pallo Sarabia

Neutrosophic Sets and Systems

The optimal selection of analgesics for third molar removal is a pressing concern due to patient-specific benefits and unknown ramifications of treatment efficacy. This is a major concern relative to dentistry and the health field in general because optimal analgesic selection minimizes postoperative adverse events and improves recovery and quality of life; improper selection does the opposite. Yet much of the research conducted fails to combine a systematic selection process with the uncertainty surrounding efficacy versus adverse events versus patient-related considerations. Therefore, this research uses a systematic approach via Neutrosophic Analytic Hierarchy Process (NAHP) which allows for true, indeterminate, and …


Improving Quality In Service Processes Through The Strategic Implementation Of The Servqual Neutrosophic Statistical Model, Carlos Esteban Reyes Sanchez, Angel Vinicio Valencia Ramos, Paola Fernanda Castillo Castillo Oct 2025

Improving Quality In Service Processes Through The Strategic Implementation Of The Servqual Neutrosophic Statistical Model, Carlos Esteban Reyes Sanchez, Angel Vinicio Valencia Ramos, Paola Fernanda Castillo Castillo

Neutrosophic Sets and Systems

This is a relative service quality assessment with a process optimization quality of life approach comparison as quality is a competitive advantage in service based organizational efforts. This is a relative service quality assessment with a process optimization quality of life approach comparison new due to implementation. The problem is that quality is a competitive advantage for organizations in modern society with a focus on service based organizational efforts. When human populations experience service, there are always adaptive, and many times, need based expectations for successful service delivery; therefore, new implementation processes take developmental consideration. However, prior research does not …


Neutrosophic Performance Evaluation Of A Consulting Firm Using A Hybrid Topsis-Owa Model From The Perspective Of Consultants And Auditors, Vladimir Vega Falcón Oct 2025

Neutrosophic Performance Evaluation Of A Consulting Firm Using A Hybrid Topsis-Owa Model From The Perspective Of Consultants And Auditors, Vladimir Vega Falcón

Neutrosophic Sets and Systems

Yet performance evaluation of consulting firms faces uncertainty and subjectivity for the auditor's consultant perspective a concern for problematizing proper strategic choice. This condition is relevant since consulting firms are integral to any enterprise problem solving, and identifying where productivity exists only makes firms more competitive and enhances quality of service to their clients. Yet the literature does not provide any constructs to properly apply indeterminacy to human assessments as operations are based on crisp integers and binary true/false logic which does not adequately represent the holistic expertise of the professional. Therefore, this study proposes a hybrid neutrosophic TOPSIS-OWA assessment …


Formative Uncertainty And Community Perception In Social Engagement Projects Using Neutrosophic Z Numbers, Carlos Vélez, Carla Espinoza, Manuel Espinoza, Fabrizzio Andrade Zamora, Óscar José Alejo Machado Oct 2025

Formative Uncertainty And Community Perception In Social Engagement Projects Using Neutrosophic Z Numbers, Carlos Vélez, Carla Espinoza, Manuel Espinoza, Fabrizzio Andrade Zamora, Óscar José Alejo Machado

Neutrosophic Sets and Systems

This research addresses the gap of measuring social learning of social community projects, a controversial topic stemming from the subjectivity of all involved actors. It's a relevant topic because eventually, all community projects will need to be assessed for effective educational and social gains to ensure meaningful existence for sustainability purposes. However, the literature does not provide such assessments because actions are fuzzy or blended with communities and non-deterministic learning outcomes. This research attempts to assess the measurement of social learning of social community projects using Neutrosophic Z Numbers to bring uncertainty into the measurement equation. Beginning with a proposed …


Prioritizing Administrative Process Improvements Through Nahp And Business Process Management, Andrea Malavé Gómez, Andrés Avilés-Noles, Carlos Bastidas Sánchez, Fabrizzio Andrade Zamora Oct 2025

Prioritizing Administrative Process Improvements Through Nahp And Business Process Management, Andrea Malavé Gómez, Andrés Avilés-Noles, Carlos Bastidas Sánchez, Fabrizzio Andrade Zamora

Neutrosophic Sets and Systems

This research developed a hybrid approach that combines BPM and Neutrosophic Analytic Hierarchy Process (NAHP) to prioritize the improvement of administrative processes for more efficient operation in high uncertainty settings. For instance, BPMN 2.0 was used to visualize the AS-IS/TO-BE of a public university's document management process (current/future state) to identify the source of delays/duplication and the NAHP technique was employed to evaluate and prioritize the evaluation criteria (time, cost, and user satisfaction) through expert pairwise comparisons manifested by truth-degrees, indeterminacy, and falsity since NAHP confines ambiguity and inconsistencies of reply. The AS-IS/TO-BE findings indicated a 30% decrease in turnaround …


Neutrosophic Classification Of The Factors That Shape The Professional Profile Of Students In Ecuadorian Higher Education, Ana Jacqueline Noblecilla Olaya, María Paredes Morales, Amor Lalama Franco, Dalva Icaza Rivera, Fabrizzio Andrade Zamora Oct 2025

Neutrosophic Classification Of The Factors That Shape The Professional Profile Of Students In Ecuadorian Higher Education, Ana Jacqueline Noblecilla Olaya, María Paredes Morales, Amor Lalama Franco, Dalva Icaza Rivera, Fabrizzio Andrade Zamora

Neutrosophic Sets and Systems

This article examines the professional profile of university students in the context of uncertainty of Ecuador. What constitutes this professional profile? Technical skills? Soft skills? Demands of the international and national market? This is relevant to the nation because the employability situation of the country depends on economic development. The correlation between higher education and economic development has been complicated by developments that exploit imperfectly educated people for demand within the employment market. Thus, a professional profile is neither the first study of such developments; however, few studies exist that assess the professional profile through uncertainty and contradiction which means …


Fundamentals Of The New Neutrosophic Matrices, Adebisi Sunday Adesina, Ogunmuyiwa Sodiq Damilola Sep 2025

Fundamentals Of The New Neutrosophic Matrices, Adebisi Sunday Adesina, Ogunmuyiwa Sodiq Damilola

Neutrosophic Systems with Applications

The New Neutrosophic Matrices provides a mathematical extension of classical and fuzzy matrix theory that incorporates the element of indeterminacy alongside truth and falsity. Neutrosophic logic, pioneered by FlorentinSmarandache, provides a richer framework for dealing with uncertainty and vagueness in real-world data. This study explores the definitions, classifications, and algebraic operations onneutrosophic matrices, including addition, multiplication, scalar operations, and the formation of identities.A comparative analysis is presented to highlight the distinctions between classical, fuzzy, and neutrosophic matrices. From the concepts, potential applications could be proposed most especially, for more problem solving as well as for future exploration.Findingsaffirmthat neutrosophic matrices offer …


Type-2 Neutrosophic Numbers For Artificial Intelligence Software Choice For Cybersecurity Testing, O.M. Akash, We’Am Adel Talafha, Mamdouh Gomaa Jul 2025

Type-2 Neutrosophic Numbers For Artificial Intelligence Software Choice For Cybersecurity Testing, O.M. Akash, We’Am Adel Talafha, Mamdouh Gomaa

Neutrosophic Systems with Applications

The choice of artificial intelligence (AI) software for cybersecurity testing is a multi-criteria decision-making approach (MCDM) due to it including different criteria. Evaluation decision making problems include uncertainty and vague information. So, the neutrosophic set is used in this study to overcome this uncertainty and vague information. It has three functions such as truth, indeterminacy, and falsity functions. Type-2 neutrosophic numbers is a type of neutrosophic set that includes nine membership functions. This study uses the average method of computing the criteria weights. The CoCoSo method is used to rank alternatives. Six experts and decision makers created the decision makers …


Sensory Marketing Analysis: Exploring Uncertainty And Contradiction In Consumer Decision-Making. A Multineutrosophic Analysis With Aras, Eluard Alexander Mendoza Zenozain, Rosa María Criollo Delgado, Julio César Vidal Rischmoller Jun 2025

Sensory Marketing Analysis: Exploring Uncertainty And Contradiction In Consumer Decision-Making. A Multineutrosophic Analysis With Aras, Eluard Alexander Mendoza Zenozain, Rosa María Criollo Delgado, Julio César Vidal Rischmoller

Neutrosophic Sets and Systems

Sensory marketing studies how visual, auditory, tactile, olfactory, and gustatory stimuli influence consumer decisions, a complex process characterized by contradictions and uncertainties. Previous research has mainly explored individual senses, leaving a gap regarding the multisensory interactions and their inherent ambiguity. This study addresses this issue by proposing a novel methodological approach combining Multineutrosophic Analysis with the Additive Ratio Assessment (ARAS) method. The proposed framework captures the subjective complexity of sensory experiences, quantifying contradictions and uncertainties typically overlooked by traditional models. Findings indicate that visual stimuli initially dominate consumer attraction but lose strength when conflicting sensations, such as unpleasant smells or …


Strategic Planning Model In Higher Education Using Neutrosophic Z Numbers, Luis León Gómez, Hortencio Flores Flores, Adán Humberto Estela Estela, Manuel Cesar Vildoso Villegas, Juvita Dina Soto Hilario, Virgilio Vildoso Gonzales, Yessika Madelaine Abarca Arias Jun 2025

Strategic Planning Model In Higher Education Using Neutrosophic Z Numbers, Luis León Gómez, Hortencio Flores Flores, Adán Humberto Estela Estela, Manuel Cesar Vildoso Villegas, Juvita Dina Soto Hilario, Virgilio Vildoso Gonzales, Yessika Madelaine Abarca Arias

Neutrosophic Sets and Systems

Strategic planning in higher education faces complex challenges due to the imprecise nature of decision-making criteria, the diversity of stakeholders involved, and the changing dynamics of academic environments. This study addresses the problem of how to model institutional planning processes that effectively incorporate the uncertainty, subjective assessments, and incomplete data characteristic of this context. While various approaches to decision-making in education exist, the current literature presents a significant limitation: the lack of methods that simultaneously integrate the vagueness of human perceptions, the inconsistency of institutional preferences, and the quantitative restrictions inherent to the university setting. To address this problem, we …


Deciphering Purchase Decisions In Neuromarketing: A Systematic Review Of The Last Decade Using Neutrosophic Z Numbers, Eluard Alexander Mendoza Zenozain Jun 2025

Deciphering Purchase Decisions In Neuromarketing: A Systematic Review Of The Last Decade Using Neutrosophic Z Numbers, Eluard Alexander Mendoza Zenozain

Neutrosophic Sets and Systems

The contribution of this article is to a basic neuromarketing question: awareness of how / why we buy in an overstimulating external environment. More specifically, the question is how ambiguous perceptions and unclear responses influence buying behavior; something the traditional systems sought have not extensively explored. The contribution is made through a decade's systematic review of the literature and subsequent application of neutrosophic Z numbers to quasi-experimental findings. The literature es compiled through the neutrosophic Z system of assessment to reveal trends and tendencies reflecting certain and uncertain findings of consumer response to marketing persuasion. This matters because relative to …


Thinking About Complexity In Latin America: Contributions Of Neutrosophy In Dialogue With Edgar Morin, Noel Batista-Hernández, Maikel Yelandi Leyva-Vázquez, Alenna Rosa Batista-Barallobre Jun 2025

Thinking About Complexity In Latin America: Contributions Of Neutrosophy In Dialogue With Edgar Morin, Noel Batista-Hernández, Maikel Yelandi Leyva-Vázquez, Alenna Rosa Batista-Barallobre

Neutrosophic Sets and Systems

Smarandache’s neutrosophic logic—and its broader philosophical umbrella of MultiAlism, which insists that any assertion must be considered together with its neutral and anti-assertive counterparts—offers powerful methodological tools to operationalize Edgar Morin’s complexity thinking. While Morin contributes the principles of dialogic, recursiveness and the hologrammatic approach, his continental framework can be difficult to apply empirically. Neutrosophy and MultiAlism formalize contradiction, uncertainty and multidimensionality, thereby bridging theory and practice. In Latin America, where complexity thinking is widely adopted to address realities marked by inequality and instability, this integration enables rigorous modelling of non-linear phenomena. Applications such as Neutrosophic QCA (NsQCA), Neutrosophic Cognitive …


Nahp: Neutrosophic Hierarchical Analysis For Pest Prioritization In Plantain Cultivation, Marely Del Rosario Cruz Felipe, Víctor Noe Sánchez Carreno, Lorenzo Cevallos-Torres Jun 2025

Nahp: Neutrosophic Hierarchical Analysis For Pest Prioritization In Plantain Cultivation, Marely Del Rosario Cruz Felipe, Víctor Noe Sánchez Carreno, Lorenzo Cevallos-Torres

Neutrosophic Sets and Systems

The following study addresses the impact of pests on plantain cultivation, recognizing them as a critical factor for both sustainability and productivity. Traditionally, decision-making in this context relies heavily on subjective and unstructured criteria, often leading to inaccurate prioritization of pest- and disease-related risks. This issue becomes even more pressing considering the growing global demand for plantains and the need to manage resources effectively, which calls for clear identification of intervention priorities. However, agricultural systems—characterized by ecological and social variability—often present incomplete, ambiguous, or contradictory information, making conventional multicriteria analysis insufficient. To address this challenge, this research introduces the Neutrosophic …