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Current Status Of Technology Adoption: Micro, Small And Medium Manufacturing Firms In Boston, Pratyush Bharati, Abhijit Chaudhury
Current Status Of Technology Adoption: Micro, Small And Medium Manufacturing Firms In Boston, Pratyush Bharati, Abhijit Chaudhury
Management Science and Information Systems Faculty Publication Series
Examining the extent and nature of adoption of technologies by micro, small, and medium-sized manufacturing firms in the greater Boston area.
Product Customization On The Web: An Empirical Study Of Factors Impacting Choiceboard User Satisfaction, Pratyush Bharati, Abhijit Chaudhury
Product Customization On The Web: An Empirical Study Of Factors Impacting Choiceboard User Satisfaction, Pratyush Bharati, Abhijit Chaudhury
Management Science and Information Systems Faculty Publication Series
Choiceboards are Web-based systems that allow consumers to customize their orders. The study investigated factors that affect consumers’ intention to use choiceboards. The research is based on Masons’ theory and DeLone and McLean’s model of information system use. It was found that intention to use is affected by overall satisfaction. In turn, these two factors are positively impacted by factors such as system quality and information quality. In spite of support from theory, the evidence for the factor, information presentation was weak.