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Male Breadwinner Ideology And The Inclination To Establish Market Relationships: Model Development Using Data From Germany And A Mixed-Methods Research Strategy, Michaela Haase, Ingrid Becker, Alexander Nill, Clifford J. Shultz Ii, James W. Gentry
Male Breadwinner Ideology And The Inclination To Establish Market Relationships: Model Development Using Data From Germany And A Mixed-Methods Research Strategy, Michaela Haase, Ingrid Becker, Alexander Nill, Clifford J. Shultz Ii, James W. Gentry
Department of Marketing: Faculty Publications
A pattern found in many marketing systems, “male breadwinning,” is contingent upon overlapping and shared ideologies, which influence the economic organization and thus the type and number of relationships in those systems. Implementing a mixed-methods research methodology, this article continues and extends previous work in macromarketing on the interplay of markets, ideology, socio-economic organization, and family. A qualitative study illuminated the main ideologies behind male breadwinning and a model was developed to advance the theoretical analysis of the phenomenon of male breadwinning. An experiment in the form of a vignette study was subsequently designed and administered. The qualitative study and …
Risk Factors For Hiv Among Zambian Street Youth, Kimberly A. Tyler, Ray Handema, Rachel M. Schmitz, Francis Phiri, Charles Wood, Kristen M. Olson
Risk Factors For Hiv Among Zambian Street Youth, Kimberly A. Tyler, Ray Handema, Rachel M. Schmitz, Francis Phiri, Charles Wood, Kristen M. Olson
Department of Sociology: Faculty Publications
The sub-Saharan African region has been disproportionately affected by HIV, and Zambia has one of the highest HIV prevalence rates within this region. Moreover, new incidences of HIV infection are increasing most rapidly among those 15–24 years of age. Though young people are at high risk for HIV infection, street youth are even more vulnerable given their exposure to high-risk behaviors. The current study examines multiple levels of social influence on HIV infection among 250 street youth in Zambia. Results reveal that though the majority of youth understand what behaviors increase their risk for HIV, youth still hold many misconceptions …