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La Ola Verde: Female, Hispanic Consumers And The Green Movement, Stefanie Ann Ramirez

LSU Master's Theses

Due to their impact on the environment, apparel companies have gradually begun to change manufacturing and production processes and provide consumers with environmentally responsible apparel product options. Among these consumers are Hispanics, a consumer group which research has shown to have a strong purchasing power and astounding population increase. Between 2000 and 2010, the total population in the United States increased by 23.7million people, with Hispanics accounting for over 50% of that total increase (Humes, Jones, & Ramirez, 2011). It is estimated that by 2125 Hispanics will account for 50% of the total U.S. population (Day, 1996). Additionally, between 1990 …