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Let It Burn: A Case Study On The Risk Management Practices Of Burning Man Project, Ethan S. De La Torre Dec 2022

Let It Burn: A Case Study On The Risk Management Practices Of Burning Man Project, Ethan S. De La Torre

Experience Industry Management

Risk management can be defined as a decision-making process of planning, identifying, analyzing, developing a response for, and controlling potential risks with the goal of minimizing the negative impacts of those risks. Risk management is an essential practice for all events, especially large-scale, live entertainment events. The purpose of this study was to examine the risk management practices for Burning Man. The instrument utilized in this study was a best practices guide developed by the researcher. Data were collected prior to, during, and following Burning Man 2022: Waking Dreams. Sources of data include printed material and online sources published by …


Choose Your Own Adventure: A Comparative Analysis Of Storytelling Elements In Selected Immersive Experience Attractions, John E. Balido Mar 2021

Choose Your Own Adventure: A Comparative Analysis Of Storytelling Elements In Selected Immersive Experience Attractions, John E. Balido

Experience Industry Management

Stories are powerful tools used to both connect and communicate through a multitude of mediums. Movies, marketing campaigns, and experience design in theme parks are modern examples of storytelling, using various practices to bring the narrative to life. The purpose of this study was to analyze the manipulation of storytelling elements to create and build an immersive adventure experience in selected theme park attractions. A comparative analysis was conducted on theIndiana Jones Adventure and the Star Wars: Rise of the Resistance rides at Disneyland using an instrument that analyzed both experience design and storytelling practices. Findings concluded that the practices …


More Than Sport: A Case Study On Sport Diplomacy Within The 2014 Sochi Winter Olympics, Caleb J. Mcneil Mar 2020

More Than Sport: A Case Study On Sport Diplomacy Within The 2014 Sochi Winter Olympics, Caleb J. Mcneil

Experience Industry Management

Throughout society’s history and into today, sport continues to be at the forefront of leisure activities and the media. Those in the sports industry understand this constant attraction and therefore try to promote unity in terms of diplomatic, social and political relations. The purpose of this study was to examine the strategies implemented by Russia during the 2014 Sochi Winter Olympics to promote sport diplomacy among athletes and fans. The researcher designed a case study examining the programs, marketing, and soft power strategies used by Russia during the Sochi Winter Olympics. The results indicate that Russia failed to capitalize on …