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White And Black Womanhoods And Their Representations In 1920s American Advertising, Lindsey L. Turnbull
White And Black Womanhoods And Their Representations In 1920s American Advertising, Lindsey L. Turnbull
Electronic Theses and Dissertations
The 1920s represented a time of tension in America. Throughout the decade, marginalized groups created competing versions of a proper citizen. African-Americans sought to be included in the national fabric. Racism encouraged solidarity, but black Americans did not agree upon one method for coping with, and hopefully ending, antiblack racism. White women enjoyed new privileges and took on more roles in the public sphere. Reactionary groups like the Ku Klux Klan found these new voices unsettling and worrisome and celebrated a white, nativeborn, Protestant and male vision of the American citizen. Simultaneously, technological innovations allowed for advertising to flourish and …
Selling "Dream Insurance" : The Standardized Test-Preparation Industry's Search For Legitimacy, 1946-1989, Keegan Shepherd
Selling "Dream Insurance" : The Standardized Test-Preparation Industry's Search For Legitimacy, 1946-1989, Keegan Shepherd
Electronic Theses and Dissertations
This thesis analyzes the origins, growth, and legitimization of the standardized test preparation ("test-prep") industry from the late 1940s to the end of the 1980s. In particular, this thesis focuses on the development of Stanley H. Kaplan Education Centers, Ltd. ("Kaplan") and The Princeton Review ("TPR"), and how these companies were most conducive in making the test-prep industry and standardized test-preparation itself socially acceptable. The standardized test most frequently discussed in this thesis is the Scholastic Aptitude Test ("SAT"), especially after its development came under the control of Educational Testing Service ("ETS"), but due attention is also given to the …