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Long And Short-Term Effects Of Regime Change On Emerging And Established Markets, Joseph Edward Mayne
Long And Short-Term Effects Of Regime Change On Emerging And Established Markets, Joseph Edward Mayne
Theses Digitization Project
The purpose of this study was to examine a 149-day period surrounding the capture of former Iraqi leader Saddam Hussein on December 13th, 2003. Daily stock returns were obtained from ten major stock market indexes, five from emerging Middle Eastern countries and five from established markets such as the United States and Japan. The ultimate significance of this study is that it can provide insight into whether or not the change of regime in Iraq had a stabilizing or destabilizing impact on the emerging markets of Iraq. This can shed light on future political escalation of violent conflict and give …
Portfolio Construction: The Efficient Diversification Of Marketing Investments, Michael P. Haydock
Portfolio Construction: The Efficient Diversification Of Marketing Investments, Michael P. Haydock
Walden Dissertations and Doctoral Studies
Efforts in the marketing sciences can be distinguished between the analysis of individual customers and the examination of portfolios of customers, giving scarce theoretical guidance concerning the strategic allocation of promotional investments. Yet, strategic asset allocation is considered in financial economics theory to be the most important set of investment decisions. The problem addressed in this study was the application of strategic asset allocation theory from financial economics to marketing science with the aim of improving the financial results of investment in direct marketing promotions. This research investigated the components of efficient marketing portfolio construction which include multiattribute numerical optimization, …