Digital Commons Network^™

Reducing Survey Hypothetical Bias Through Revealed Behavior Priming: A Case Of Student Preference For Beef Served By University Dining, Gaby De Nascimento Mandlhate

Theses and Dissertations--Agricultural Economics

Economists are still searching for methods to reduce/eliminate Hypothetical Bias (HB). Different methods have been previously applied some with success and others without. In this study, we aimed to further test the cognitive dissonance approach (CD) through a learning design method to estimate the WTP for five beef attributes: Non-quality, Kentucky Proud, Appalachian, Grass Fed and a mix of 25% Non-quality and 75% Kentucky Proud, using a one and one half bounded model. To test the CD, 881 participants from the University of Kentucky, were randomly assigned to a real/hypothetical market for a battery recycling project at first and afterwards …

Farmers’ Willingness To Pay For Breeding Sow Insurance: Evidence From China’S Hubei Province, Wei Wan

Theses and Dissertations--Agricultural Economics

China is the world’s largest pork producer and consumer, and Hubei Province is one of the top pork production provinces in China. Since problems and risks have led to large-scale reduction of pork production and farmers’ income, Chinese government offers various policy measures to help farmers. Breeding sow insurance is considered as one of the most effective measures started in 2007. To better understand farmer’s need for breeding sow insurance and make proper policy insights, our research is the first empirical study in Hubei Province and one of the pioneer studies investigate farmer’s willingness to pay(WTP) for breeding sow insurance …

Valuation Of Recreational Beach Quality And Water Quality Management Strategies In Oahu, Jerrod M. Penn

Theses and Dissertations--Agricultural Economics

Hawaii’s pristine ocean and tropical environment is a keystone of Hawaii tourism and the state economy. Water pollution from stormwater and development threatens the beach quality to both residents and tourists. In order to understand the lost nonmarket value, we assess changes in quality of beach characteristics including water and sand quality, swimming safety conditions, and congestion using a Discrete Choice Experiment of recreational beach users. Further, we study willingness to pay (WTP) for water management strategies in Hawaii using another discrete choice experiment, including structural and nonstructural Best Management Practices, testing, monitoring, and educational efforts.

Using a mixed logit …

Effect Of Nutrition Merchandising And Consumer Preferences On Willingness To Pay For Local Tomatoes And Strawberries In Kentucky And Ohio, Lyudmyla Kompaniyets

Theses and Dissertations--Agricultural Economics

This project investigates the impacts of nutrition merchandising on consumers’ willingness to pay for local tomatoes and strawberries. The data come from survey of Kentucky and Ohio residents in June 2011. Two thousand one hundred twelve individuals from Kentucky and Ohio were surveyed, to find out the impact of selfawareness of health benefits and health benefits information on their willingness to pay. The consumers were offered one of the three survey versions. The versions varied by how much nutrition information was provided to the consumer related to both strawberries and tomatoes – otherwise identical. A had the most, B had …