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Creating Documentation And Continuity For Northern Star Staff, Rachel Z. Cormier 2024 Northern Illinois University

Creating Documentation And Continuity For Northern Star Staff, Rachel Z. Cormier

Honors Capstones

The Northern Star is NIU’s student-run newspaper which covers a variety of news including NIU campus news, DeKalb news, NIU Huskie sports, northern Illinois entertainment and more. The Star is split into four different departments of news coverage that students can report on and two multi-media departments along with one department for copy editors.

The “student-run” aspect of the paper leads students to often join with varying levels of experience. Currently the continuity at the Northern Star has a great foundational start, but it is lacking in key areas. A majority of the training for new employees is done once …


Building A Business: A Close-Knit Relationship Between Marketing & Entrepreneurship, Gabrielle O. Ysteboe 2024 Northern Illinois University

Building A Business: A Close-Knit Relationship Between Marketing & Entrepreneurship, Gabrielle O. Ysteboe

Honors Capstones

This project explores how best to build a knit blanket business with respect to several parameters including market research to determine price point, where to sell the product, with options including Etsy, brick and mortar, larger retail stores, personal website, craft fairs, and pop-up retail locations, and determining the target market and demographics, which will shape the marketing strategy to be used. It shows the ties between the 4 P's of marketing and entrepreneurship. Through surveys and primary research, data was found that allowed for one option for business placement to come out on top. It also allowed for the …


A Gender-Based Ufc Demand Analysis, Nolen Michael 2024 Skidmore College

A Gender-Based Ufc Demand Analysis, Nolen Michael

Economics Student Theses and Capstone Projects

The Ultimate Fighting Championship (UFC) has grown rapidly since its inception in the early 1990s. An important aspect of understanding the explosion of Mixed Martial Arts into mainstream appeal is the relationship between consumer demand and specific attributes of the sport. The UFC first began featuring female events in 2013. A robust division of women’s UFC fighters has developed in the years since. In this study I will be using econometric methods to evaluate the degree to which specific gender related variables influence consumer demand for the UFC. The Pay-Per-View format of UFC events is of critical importance because it …


Data Analysis Project For Preferred Credit Inc., Emily Smith, Greta Nesbit, Jack Simonet, Ignacio Sanchez-Romero 2024 College of Saint Benedict/Saint John's University

Data Analysis Project For Preferred Credit Inc., Emily Smith, Greta Nesbit, Jack Simonet, Ignacio Sanchez-Romero

Celebrating Scholarship and Creativity Day (2018-)

This project focuses on transforming real data within PCI's operations into valuable insights through an approach of coding, data cleaning, and visualization. By leveraging advanced techniques, the project aims to uncover key trends and create visually compelling representations to aid decision-making within the company. The outcome will allow PCI stakeholders the ability to extract valuable insights, optimize processes, and drive initiatives for growth and competitive advantage in the finance industry.


Beyond Amateurism: Examining The Potential Labor Expenses Of Ncaa Student-Athlete Employment, Alayna K. Falak 2024 University of South Dakota

Beyond Amateurism: Examining The Potential Labor Expenses Of Ncaa Student-Athlete Employment, Alayna K. Falak

Honors Thesis

In light of recent administrative developments urging the classification of student-athletes as employees, litigation challenging the current status of student-athletes, and the Supreme Court’s willingness to tackle National Collegiate Athletic Association (NCAA) issues, many questions surrounding the future of college sports under an employment model have emerged. The authors analyzed key litigation, recent developments from administrative agencies, and academic literature. Then publicly available data was used from the NCAA, the United States Department of Labor (DOL), and other sources to construct two estimates of what it would cost the NCAA member institutions to treat their Division I athletes as employees. …


Mental Health Among Collegiate Athletes, Stella Elise Fairbanks 2024 University of South Dakota

Mental Health Among Collegiate Athletes, Stella Elise Fairbanks

Honors Thesis

Mental health has become increasingly more linked with athletics, especially collegiate athletics. There has been an increase in public acknowledgment of the presence of mental health in sports, specifically, more athletes are speaking about their mental health struggles as well as more research is being conducted in order to gain a greater understanding of the relationship between mental health and athletics. This literature review discusses athletes’ personal experiences of their mental health struggles, the presence of stigma associated with mental health and athletics, and the results of the recent NCAA, National Collegiate Athletic Association, research. This thesis aims to uncover …


Refueling The Accounting Pipeline, Crystal Y. Wong 2024 Northern Illinois University

Refueling The Accounting Pipeline, Crystal Y. Wong

Honors Capstones

Recently, the number of college students majoring in accounting has significantly decreased, creating an accounting pipeline issue and resulting in fewer new accountants entering the industry. This presents a talent shortage while the demand for accountants remains high. The objective of this research study is to identify the potential methods that can be implemented to attract more students to major in accountancy and to contribute insights that may be useful in solving the accounting pipeline issue. Using an anonymous survey distributed to current students in Northern Illinois University’s (NIU) College of Business, I gathered data about factors that influence students’ …


Three Essays On Market Dynamics: Counterfeits, Tipping Policies, And Probabilistic Promotions, Yongqin Lei 2024 The University of Western Ontario

Three Essays On Market Dynamics: Counterfeits, Tipping Policies, And Probabilistic Promotions, Yongqin Lei

Electronic Thesis and Dissertation Repository

I study the complexities of market dynamics through the lens of investigating counterfeit goods, online platforms' tipping policies, and probabilistic price promotions. This dissertation consists of three essays that examine the strategic interactions between companies and consumers, aiming to offer insights into solutions companies can make to both better protect consumers' rights and enhance their profits. In the first essay, I investigate the issue of counterfeits in online marketplaces, focusing on credence goods such as nutritional supplements whose quality is hard to ascertain. I analyze a two-stage competition between genuine sellers and counterfeiters. I show that counterfeiters may utilize fake …


Mass Tourism Management In Sintra World Heritage Site: The Role Of Tourist Guides, Luis Miguel Brito, Ilidia Carvalho 2024 Escola Superior de Hotelaria e Turismo do Estoril

Mass Tourism Management In Sintra World Heritage Site: The Role Of Tourist Guides, Luis Miguel Brito, Ilidia Carvalho

International Journal of Tour Guiding Research

Information is power. Tourist guides hold this power as information givers, representatives of the tourists in the sites they visit and vice versa, and they can also persuade the tourists to do what is more convenient in each situation, thus contributing to sustainability through their interpretation. Arguably, in a situation of mass tourism, they can be very helpful. Mass tourism is viewed negatively by various intellectual currents and some critics in the field. It is usually associated with a lack of interest in culture, and it is understood as harmful to nature. It is in opposition to alternative, responsible, and …


Manque De Réussite : Le Préjudice Dans Le Football Français, Will Bedell 2024 Georgia College & State University

Manque De Réussite : Le Préjudice Dans Le Football Français, Will Bedell

World Languages and Cultures Senior Capstones

Despite being called The Beautiful Game, soccer in France has a few issues that take away from its beauty. This presentation aims to identify the causes and reasons behind the issues of racism, homophobia, and sexism which plague the French soccer scene. By looking at the causes of these from within French culture, history, and their society we can hope to understand why they exist as well as to establish the sources from which these issues arise.


Women's Evening Wear Clothing Line, Monique Greene 2024 Lindenwood University

Women's Evening Wear Clothing Line, Monique Greene

Theses

Unavailable.


2024-05-02 Non-Tenure Track Faculty Concerns Committee Meeting Minutes, Morehead State University. Faculty Senate. 2024 Morehead State University

2024-05-02 Non-Tenure Track Faculty Concerns Committee Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Meeting minutes of the Non-Tenure Track Faculty Concerns Committee from May 2, 2024.


2024-05-02 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate. 2024 Morehead State University

2024-05-02 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes from May 2, 2024.


Displaying Success: Lindenwood Hosts Annual Student Academic Showcase, Lindenwood University 2024 Lindenwood University

Displaying Success: Lindenwood Hosts Annual Student Academic Showcase, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Towards A Sustainable Planet: Review Of ‘Global Environmental Politics’ By Kütting And Herman (2018), Mona Safizadeh 2024 University of Texas Rio Grande Valley

Towards A Sustainable Planet: Review Of ‘Global Environmental Politics’ By Kütting And Herman (2018), Mona Safizadeh

Markets, Globalization & Development Review

Global Environmental Politics by Kütting and Herman (2018) explores our planet's complex challenges, urging collective action for sustainability. Across 13 chapters, the book explores sustainable consumption, the role of technology, and the impact of evolving economies on global politics. This comprehensive guide emphasizes the interconnectedness of environmental, social, and economic factors, offering insights for stakeholders to navigate toward a healthier future.


Beneath The Mask: The Performance Of Blackness And Economies Of Caricature In American Fiction, Terri Bowles 2024 School of Media Studies, The New School, New York

Beneath The Mask: The Performance Of Blackness And Economies Of Caricature In American Fiction, Terri Bowles

Markets, Globalization & Development Review

In American Fiction (2023), written for the screen and directed by Cord Jefferson, satire, drama and comedy frame a knife-sharp examination of America’s cultural reproductions of stereotype and caricature. The film, based on Percival Everett’s novel Erasure, explores the fraught professional position of Thelonious “Monk” Ellison (Jeffrey Wright), a professor-author pressed to write a bestseller amid family upheaval and financial strain. Monk’s resulting novel, a gritty send-up of urban tropism drafted in a fit of fury and frustration, exploits America’s fixation on commodifying and flattening Blackness—and becomes an instant hit. This review explores the film’s interrogations of race, class and …


Can Marketing Transcend Entrenched Gender Biases?, Thinh Nguyen 2024 University of Texas Rio Grande Valley

Can Marketing Transcend Entrenched Gender Biases?, Thinh Nguyen

Markets, Globalization & Development Review

Through a feminist lens, Maclaran and Chatzidakis (2022) challenge conventional assumptions about gender, emphasizing its performative nature shaped by social practices rather than inherent traits. This commentary extends analyses of key themes such as gender performativity, the male gaze, and subject-object binaries within marketing. It critiques how marketing strategies reinforce existing power imbalances and systemic biases rooted in historical narratives. The writing also reflects on media interpretations of gender issues through films like 'Turning Red' and 'Barbie'. By contextualizing gendered marketing within broader societal frameworks, this writing contributes to ongoing dialogues in media studies, sociology, and gender studies, highlighting the …


Toils, Troubles, And Travesties Of Representation, Nikhilesh Dholakia, Deniz Atik 2024 University of Rhode Island

Toils, Troubles, And Travesties Of Representation, Nikhilesh Dholakia, Deniz Atik

Markets, Globalization & Development Review

No abstract provided.


Effects Of Cultural Holidays On Online Shopping And Advertising: A Comparative Study Between Usa And India, Manikanta Gattu 2024 California State University, San Bernardino

Effects Of Cultural Holidays On Online Shopping And Advertising: A Comparative Study Between Usa And India, Manikanta Gattu

Electronic Theses, Projects, and Dissertations

ABSTRACT

In cultural holidays, an exponential increase in sales in online platforms as compared to sales during the regular season is expected. This study aims to compare the effect of cultural holidays on online shopping and advertising in India and USA in 2023. According to Hofstede’s second dimension regarding Individualism and Collectivism, most of the US people take shopping decisions individually and whereas in India people will take suggestions from others and collectively shop online. Research questions are: (Q1) How do cultural holidays effect online shopping in USA as compared to India? (Q2) How do different cultural holidays affect Online …


Moving Forward: Automating A Walmart Executive View From Existing Manual Financial Systems, Alexandra Rosen 2024 University of Arkansas, Fayetteville

Moving Forward: Automating A Walmart Executive View From Existing Manual Financial Systems, Alexandra Rosen

Finance Undergraduate Honors Theses

Walmart, the largest retail giant globally, is a company that needs no introduction. Headquartered in Bentonville, Arkansas, it has become synonymous with retail innovation and efficiency. Last summer, I had the unique opportunity to immerse myself in Walmart’s culture and the world of finance and accounting through Walmart's Accounting and Finance Development Program (AFDP) internship. This analysis examines my summer in the program and applies my experience to the importance of in-person office work.


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