Journalism Studies Commons^™

Amanda Knox: A Content Analysis Of Media Framing In Newspapers Around The World, Deidre Freyenberger

Electronic Theses and Dissertations

Newspaper coverage can have a positive or negative impact on the image of an individual. This study examined the framing of Amanda Knox in newspapers published worldwide during the 4 years Knox was imprisoned in Italy. An American foreign exchange student, Knox was studying in Italy when her roommate was murdered. A content analysis of 500 major world newspapers was conducted. The study’s purpose was to determine the tone, story placement, and page placement of each mention of Amanda Knox. Newspaper articles associated with the topic were retrieved from the LexisNexis database and analyzed. The results showed that mentions ...

Visualizing Brand Personality And Personal Branding : Case Analysis On Starbucks And Nike's Brand Value Co-Creation On Instagram, Chia Yu Chang

Theses and Dissertations

This general purpose of this qualitative study is to investigate how businesses and consumers are co-creating brand value on social media by sharing photos on Instagram. The main focus is two-fold, one is to look at how corporations like Nike and Starbucks are utilizing Instagram to engage customers; another is to look at how customers presenting brand images and identify with brand personalities. This research analyzed 238 customer-created images and 62 corporate-created Instagram images using a hybrid method of qualitative content analysis and thematic analysis as an empirical way to explore the big picture of this new and understudied topic ...

The Portrayal Of Indigenous Health In Selected Australian Media, Melissa J. Stoneham, Jodie Goodman, Mike Daube

The International Indigenous Policy Journal

It is acknowledged that health outcomes for Australian Indigenous peoples are lower than those of non-Indigenous Australians. Research suggests negative media in relation to Indigenous Australians perpetuates racist stereotypes among the wider population and impacts on the health of Indigenous Australians. This study examined the media portrayal of Indigenous Australian public health issues in selected media over a twelve month period and found that, overwhelmingly, the articles were negative in their portrayal of Indigenous health. A total of 74 percent of the coverage of Australian Indigenous related articles were negative, 15 percent were positive, and 11 percent were neutral. The ...

The Role Of Self-Concept In Consumer Behavior, Marisa Toth

UNLV Theses, Dissertations, Professional Papers, and Capstones

Understanding the influences underlying consumption has become an increasingly important goal for marketers. This study examined the role of self-concept in consumer behavior, specifically product evaluation. The influences of various dimensions of the self-concept are examined in regard to four product dimensions: public luxury, public necessity, private luxury, and private necessity. Differences due to variations in individual levels of self-monitoring are also measured. Overall, results showed that the more conspicuous a product is (higher on luxury/public dimensions) the greater the relationship between evaluation and ideal self-images (ideal self and ideal social self) for both high and low self-monitors.

Print Vs. Online Journalism: Are Believability And Accuracy Affected By Where Readers Find Information?, Burton Speakman

Theses from the College of Journalism and Mass Communications

Believability and accuracy of print and online news is studied via the comments of newspaper readers of a small Texas community. The readers of the Normangee Star were chosen to be the survey recipients to learn if readers in a small community had the same attitude about their local newspaper that national surveys have indicated exist about newspapers in general. The expectation was that those who read more news online would consider their local paper to be less believable and accurate than those who read little to no news online. Surveys were mailed to 200 subscribers of the Star, and ...

Portrayals Of Women In Prime Time Reality Tv Programs, Ivonne Martinez-Sheperd

Retrospective Theses and Dissertations

Reality shows are among the most exciting and successful forms of TV program today. The different styles and format of these shows have favorably positioned them in the network markets, generating high ratings and large profits. Because they have been tremendously popular TV fare, how do they portray females and minority women? Do they, as past studies have found, depict women negatively and in largely domestic roles?;This study aims to determine the extent to which women were shown and how they were portrayed in reality TV shows. It examined the content of a census of reality shows aired from ...

Political Action And Your Library Association, Elsa Loftis

OLA Quarterly

Political action. Libraries. The two seem to intersect more often than one might expect (unless one is a library worker, supporter, or patron; in which case it doesn’t seem terribly unusual). People in our line of work are often called upon to assume the mantle of library-worker-activists. These calls to action affect us in our various roles as professionals, as private citizens, and as members of the Oregon Library Association.

Our association supports Oregon libraries, the people who work in them, and the communities we serve. That commitment casts a wide net in a large state full of people ...

Enhancing Civic Knowledge/Inspiring Political Engagement: The Role Of Public Libraries In Civic Participation, Donna Cohen

OLA Quarterly

For the past several months I have been conducting “civic education” workshops under the umbrella title: Civics for Adults—To Enhance Civic Knowledge and Inspire Political Engagement. I doubt there is anyone in the library community who is not concerned about the public’s level of civic understanding, political discourse and civic engagement. As Robert Putnam pointed out in his book Bowling Alone, the cohesive function of social and civic groups—as with the simple bowling league—has withered, and along with the demise of those groups a correlative decline in political activities like voting. Public libraries should be primary ...

Fake News And Information Literacy: Creating Resources To Develop Source Evaluation Skills At The University Of Oregon Libraries, Carolina Hernandez

OLA Quarterly

In the months following the 2016 presidential election, much discussion has occurred regarding the proliferation of “fake news” and what impact it may have had on the election results. Regardless of whether there was an actual increase in fake news in the last year, it is certainly true that interest in the topic has increased dramatically. Interest appeared to peak in January, according to Google Trends (Google Trends, n.d.). Widespread concern over how to prevent the spread of this problem has lead to possible solutions cropping up often.

Though often excluded from these recommendations, libraries have the opportunity to ...

How Journalism Influenced American Public Opinion During The Vietnam War: A Case Study Of The Battle Of Ap Bac, The Gulf Of Tonkin Incident, The Tet Offensive, And The My Lai Massacre, Kyle Hadyniak

Honors College

The Vietnam War was a hallmark in journalism history. Not only was newspaper reporting placed in a prominent role, both on the front lines and at home, but for the first time television was also utilized to bring the horrors of war into the living room. Vietnam may have been in Southeast Asia, but half the fighting occurred in the United States because journalists in Vietnam brought a different, pragmatic view to the American public than what the government was providing. The latter’s misleading optimism and, in some cases, outright deception soon ignited an anti-war movement previously unseen on ...