Gender, Race, Sexuality, and Ethnicity in Communication Commons^™

Genderlect Theory In Parks And Recreation, Sarah Beckmann

Communication Student Scholarship

This is the theory analysis I wrote for my Communication Theory course this semester. I analyzed the genderlect communication theory in relation to the show Parks and Recreation. I tried to see how the show's character's related to classic gender communication styles. Click the link below to download the Microsoft Word document.

Case Study: Sexism In Advertising And Airlines, Tamilla Curtis, Anke Arnaud Ph.D., Blaise Waguespack

Dr. Anke Arnaud

This case study outlines an ethical dilemma faced by a young female student who is planning to buy airline tickets. Her purchase decision is influenced by cost and advertising strategies. The case discusses advertising ethics, ethical moral philosophies, including teleology and deontology, and sexist advertising with examples from the airline industry. This case will be beneficial for marketing students to discuss the topic of advertising ethics, and for business students to discuss the topic of organizational ethics. Students enrolling in aviation related classes will also benefit from this case. The teaching notes for instructors are available upon request.

Rhetorical Strategies Of Visual Pleasure In Situation Comedies: 'Friends' And Female Body Image, Deanna Sellnow, Jonna Reule Ziniel

Communication and Theater Association of Minnesota Journal

The visual messages conveyed by and about the female characters on Friends reinforce hegemonic ideals of femininity and an ideal female body image that is excessively thin. Messages of narcissism, voyeurism, and fetishism draw adolescent female viewers to identify with the images, characteristics, and behaviors of Rachel and Monica as models and to distance themselves from the images, characteristics, and behaviors of Phoebe and “Fat Monica” as anti-models. The messages sometimes overtly and often covertly perpetuate hegemonic stereotypes about women. Messages advocate that the ideal female body image is a sex object, and the most desirable sex objects are excessively …

Sugar For Sale: Constructions Of Intimacy In The Sugar Bowl, Emily Zimmermann

Laurier Undergraduate Journal of the Arts

No abstract provided.

Case Study: Sexism In Advertising And Airlines, Tamilla Curtis, Anke Arnaud Ph.D., Blaise Waguespack

Dr. Tamilla Curtis

This case study outlines an ethical dilemma faced by a young female student who is planning to buy airline tickets. Her purchase decision is influenced by cost and advertising strategies. The case discusses advertising ethics, ethical moral philosophies, including teleology and deontology, and sexist advertising with examples from the airline industry. This case will be beneficial for marketing students to discuss the topic of advertising ethics, and for business students to discuss the topic of organizational ethics. Students enrolling in aviation related classes will also benefit from this case. The teaching notes for instructors are available upon request.

Happiest People Alive: An Analysis Of Class And Gender In The Trinidad Carnival, Asha L. St. Bernard

Electronic Thesis and Dissertation Repository

Many of the marketing strategies inherent to the modern version of the Trinidad Carnival include texts that represent Trinidadians as young, fit, bikini-wearing, party enthusiasts. In these advertisements, Trinidadians are often characterized as carefree and welcoming to anyone participating in the much-anticipated annual festival. However, dominant narratives highlight certain groups and cultural aspects of the island while frequently masking several inequalities. They cleverly conceal other narratives and therefore marginalize groups and individuals from the very festival that is understood by many as a national symbol. Through informal participant-observation, and an analysis of some of the main promotional material, in particular …

Women On Top: Diversity In Gender And Education Profiles Of Top Management And Board Of Directors Of Philippine Publicly Traded Firms, Angelo A. Unite, Ailyn A. Shi, Michael J. Sullivan

Angelo King Institute for Economic and Business Studies (AKI)

Women have been making headway when it comes to occupying corporate board and senior management positions in companies all over the world, particularly in the Philippines. Stylized facts released by international reports point to the surprising prevalence of women holding leadership positions among Philippine firms. Hence, this descriptive study bridges a gap in the Philippine corporate governance literature by using data on around 250 PSE-listed firms to examine gender diversity composition and trends among CEOs, boards, and top management teams in Philippine publicly traded firms on a five-year interval (i.e. 2003, 2008, 2013) and for the most recent year (i.e. …

Commercial Content Moderation: Digital Laborers' Dirty Work, Sarah T. Roberts

Sarah T. Roberts

In this chapter from the forthcoming Intersectional Internet: Race, Sex, Class and Culture Online (Noble and Tynes, Eds., 2016), I introduce both the concept of commercial content moderation (CCM) work and workers, as well as the ways in which this unseen work affects how users experience the Internet of social media and user-generated content (UGC). I tie it to issues of race and gender by describing specific cases of viral videos that transgressed norms and by providing examples from my interviews with CCM workers. The interventions of CCM workers on behalf of the platforms for which they labor directly contradict …

The Role Of Self-Awareness In Developing Global Competence: A Qualitative Multi-Case Study, Stacy D. Shipman

Graduate Theses, Dissertations, and Capstones

The current era of globalization and unprecedented global migration is creating the need for schools to educate students for global competence (GC). Multiple researchers (Boix Mansilla & Jackson, 2011; Hunter, 2004; Hunter et al., 2006; Morales & Ogden, 2013) suggest that self-awareness is the core dimension of GC, but about which very little is known. This paper considers the demonstrations of self-awareness in the development of GC. Using Kim's (2008) Intercultural Personhood Theory and the specific components of personal and social communication processes, self-awareness was investigated in East African immigrants. Findings suggest that the construct of self-awareness dimensionalizes differently for …

Racism, Pedagogy And The Renaming Of The Usa: Racial Autobiographies And Malcolm X, Salah Al-Din

Race and Pedagogy Journal: Teaching and Learning for Justice

This article looks at processes of name changing, in its politics and means of persuasion with specific audiences and national identity implications. Malcolm X had to change his name to affirm his individual dignity and human well-being, and the USA in the 21st-century, when it becomes a color-majority, white-minority country, must, in order to have the chance to become a multi-racial democracy and jettison white supremacy and white privilege, the United States must change its name, collaboratively.

'His Women Problem': An Analysis Of Gender On 'The Newsroom', Chad Painter, Patrick Ferrucci

Communication Faculty Publications

This textual analysis focuses on the portrayal of female journalists on Aaron Sorkin’s The Newsroom, which premiered on HBO in 2012. The researchers argue that the four main female journalists are depicted as being unprofessional in the workplace, being inadequate at their jobs, and being motherly and weak. While these female journalists have impeccable credentials, stellar resumes, and a genuine interest in disseminating the best possible news, Sorkin and his fellow writers consistently depict these powerful women as inferior to the male characters.

The researchers conclude that Sorkin and his creative team failed in their ethical obligation to the audience …

The Conceptualization Of Self-Identity Among Residents Of Appalachia Ohio, Jessica L. Krok-Schoen, Angela L. Palmer-Wackerly, Phokeng M. Dailey, Janice L. Krieger

Department of Communication Studies: Faculty Publications

Social identity and its association to culture, place, and health is an important, but understudied, area of research. One social group that illustrates this connection between place and identity is people living in Appalachia. This exploratory mixed-method study investigates the appropriateness of the self-concept of Ohio Appalachian adults with cancer as “Appalachian,” the context associated with that identity and its association with community identification, rural identity, Appalachian Regional Commission (ARC) status, demographic data, and clinical trial (CT) enrollment. Forty-nine adults with cancer residing in Appalachia were recruited. Participants were cancer patients who (1) were offered a randomized clinical cancer trial; …

Banjir Ibu Kota Pada Tahun Politik: Tipologi Kritik Media Oleh Bloggers Kompasiana Sebagai Pilar Kelima, Andina Dwifatma

JURNAL KOMUNIKASI INDONESIA

Studi ini membahas pembingkaian bloggers Kompasiana terhadap banjir Jakarta pada tahun diselenggarakannya pemilu legislatif dan pemilu presiden, serta tipologi kritik media apa saja yang muncul dalam rangkaian posting mereka terkait tema tersebut. Penelitian ini adalah penelitian kualitatif dengan paradigma konstruktivis. Hasil penelitian menunjukkan bahwa banjir Jakarta oleh bloggers Kompasiana dibingkai bukan hanya sebagai bencana, namun juga sebagai komoditas berita politik; tipologi kritik media yang muncul adalah Agenda Setting, Framing, dan Praktik Jurnalistik; dan peran bloggers sebagai pilar kelima baru mencapai tahap awal kemunculannya (emerging).

The study discusses the framing Kompasiana bloggers give to Jakarta floods in the year prior to …

Media Sosial Terintegrasi Dalam Komunikasi Pemasaran Brand: Studi Komparasi Pemanfaatan Media Sosial Oleh High Dan Low Involvement Decision Brand, Vega Karina Andira Putri

JURNAL KOMUNIKASI INDONESIA

Penelitian ini dilakukan untuk mengetahui pemanfaatan social media serta bentuk integrasi social media yang tepat bagi brand dengan proses pengambilan keputusan konsumen melalui high maupun low involvement dalam komunikasi pemasaran brand. Dari hasil studi komparasi ditemukan perbedaan dalam pemanfaatan social media dan bentuk integrasi media sosial antara high dengan low involvement decision brand. Perbedaan dapat dilihat dari proporsi penggunaan media digital, akun media sosial yang dikelola brand, konten tiap akun media sosial, kerjasama dengan buzzer, dan hubungan antar social media tools. Selain itu, ditemukan juga bahwa brand yang sukses melakukan komunikasi pemasaran melalui social media adalah brand yang mengelola komunitas …

Komodifikasi Kebertubuhan Perempuan Dalam Wacana Erotika Dan Pornografi Pada Tayangan Televisi, Andrine Prima Afneta

JURNAL KOMUNIKASI INDONESIA

Kemampuan media untuk menampilkan sosok perempuan sebagai objek, menyebabkan eksploitasi fisik perempuan sebagai daya tarik tayangan. Studi ini berfokus pada komodifikasi kebertubuhan perempuan dalam wacana erotika dan pornografi pada tayangan televisi “Mata Lelaki”. Kemenarikan fisik perempuan serta penggunaan wacana tubuh perempuan dimanfaatkan oleh tayangan Mata Lelaki untuk membawa imajinasi khalayak ke tema yangmenjadi segmentasi program. Penelitian ini merupakan penelitian kualitatif dengan menggunakan paradigma kritis. Melalui analisis framing Gamson dan Modigliani, hasil penelitian menunjukan bahwa kebertubuhan perempuan dalam tayangan televisi dianggap sebagai instrumen dalam mengakumulasi modal. Objektifikasi perempuan selalu disajikan dalam rancangan program, menjadi salah satu manifestasi eksploitasi perempuan. Perempuan diidentifikasi …

Gambaran Gamang Kampanye Di Media Sosial, Ummi Salamah

JURNAL KOMUNIKASI INDONESIA

No abstract provided.

Identitas Dan Pembentukan Stereotip Pemain Indonesia Dalam Online Game, Girindra Adyapradana

JURNAL KOMUNIKASI INDONESIA

Perkembangan tekonologi komunikasi telah membawa babak baru dalam kehidupan manusia. Salah satu hasil perkembangan teknologi informasi dan komunikasi yang mempunyai pengaruh signifikan dalam interaksi antar manusia adalah game online, dalam hal ini adalah Massively Multiplayer Online game (MMOG). Seperti halnya dalam komunikasi antar budaya yang terjadi dalam konteks bertatap muka, stereotipe sulit untuk dihindari. Studi ini bertujuan untuk mendeskripsikan stereotipe-stereotipe yang muncul di antara pemakain game online. Penelitian ini menggunakan pendekatan kualitatif, dengan metode studi kasus, dan menggunakan teknik pengumpulan data melalui wawancara mendalam dan observasi. Informan dalam penelitianini adalah para pemain Battle of Immortals (BoI) yang berasal dari Indonesia. …

Pemilihan Penggunaan Bahasa Dalam Interaksi Sebagai Bentuk Adaptasi Antarbudaya Di Indonesia, El Chris Natalia

JURNAL KOMUNIKASI INDONESIA

Penelitian ini membahas tentang orang-orang Korea Selatan dalam memilih penggunaan bahasa saat berinteraksi sebagai bentuk adaptasi antarbudaya di Indonesia. Orang-orang Korea Selatan menghadapi budaya yang berbeda ketika di Indonesia dan mengharuskan mereka beradaptasi dengan budaya dan orang-orang Indonesia. Salah satu perbedaan budaya yang harus dihadapi adalah bahasa. Bahasa bisa jadi penghalang dalam melakukan komunikasi. Akomodasi komunikasi menjadi suatu aspek pendukung bagi orang-orang Korea Selatan untuk beradaptasi. Penelitian ini berfokus untuk menjelaskan bagaimana penggunaan bahasa yang dilakukan orang-orang Korea Selatan dalam berinteraksi sebagai bentuk adaptasi antarbudaya di Indonesia. Pendekatan penelitian adalah kualitatif dengan menggunakan metode fenomenologi. Hasil penelitian menyatakan bahwa kesamaan …

Strategi Intergrated Social Media Network Game: Penggunaan Advergame Dalam Membentuk Customer Brand Engagement, Ira Agustiana Halim

JURNAL KOMUNIKASI INDONESIA

Penelitian ini dengan mempergunakan teori Phases of Engagement, membahas bagaimana proses terbentuknya engagement pemain advergame Explorion dengan brand Pocari Sweat. Melalui metode kualitatif yang mempergunakan teknik triangulasi dalam penggabungan berbagai teknik sumber data melalui observasi berperan, wawancara mendalam dan studidokumen maka dapat diketahui bahwa penggunaan sosial media yang terintegrasi dengan advergame Explorion merupakan strategi yang memang ditetapkan oleh Pocari Sweat sebagai bagian dari kampanye pemasaran terpadu mereka yang dalam pelaksanaannya tidak dapat dipisahkan dari penggunaan elemen-elemen pemasaran lain seperti advertising baikmedia elektonik dan media cetak serta PR/Publicity. Penggunaan strategi sosial media yang terintegrasi dengan advergame mengindikasikan keinginan Pocari Sweat untuk …

Thanatourism, Caminata Nocturna, And The Complex Geopolitics Of Mexico’S Parque Ecoalberto, Marouf A. Hasian Jr., José Ángel Maldonado, Kent A. Ono

Department of Communication Studies: Faculty Publications

This article provides readers with a critical analysis of Mexico’s Parque EcoAlberto. Utilizing some of the theoretical work of interdisciplinary scholars who are interested in the study of “thanatourism,” the authors illustrate how this park, with its Caminata Nocturna (night hike), is much more than simply a “dark” tourist attraction that deters those who might travel North to the U.S. border. This study shows how the indigenous Hñähñú in Mexico have to confront a host of symbolic and material forces that are sometimes hidden in the patriotic metanarratives that swirl around this park.