Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 1 of 1
Full-Text Articles in Social Work
Viagra: Medical Technology Constructing Aging Masculinity, Gregory Gross, Robert Blundo
Viagra: Medical Technology Constructing Aging Masculinity, Gregory Gross, Robert Blundo
The Journal of Sociology & Social Welfare
Medicalization and commodification of the body through technology in the form of Viagra and other erectile dysfunction drugs is reinforcing the cultural expectations that ageing men are required to age well to maintain youthful masculinity. Ageing well is explored as it relates the construction of masculinity, sexuality and ageing men's bodies.