Open Access. Powered by Scholars. Published by Universities.®

Community-Based Research

Theses/Dissertations

Tourism

Articles 1 - 2 of 2

Full-Text Articles in Recreation, Parks and Tourism Administration

Tourism, Mapping, Retail And Recreational Trails: A Case Study Of Connectivity Between Trails And Adjacent Downtowns In Anniston, Alabama, Usa, Jennifer Green Apr 2023

Tourism, Mapping, Retail And Recreational Trails: A Case Study Of Connectivity Between Trails And Adjacent Downtowns In Anniston, Alabama, Usa, Jennifer Green

Theses

This study examines the estimated increase in economic impact on a geography’s local economy by creating cross-marketing efforts between expanding an established outdoor recreation trail to a closely located city downtown commerce district. This research will analyze the resulting potential rise in sales/lodging tax revenues for that city by mapping the trail and downtown district, and cross-marketing the other to users of both or either venue. Potential increase in economic impact will be estimated utilizing IMPLAN methodology by assessing the economic impact on the local economy that a percentage range of increased spending resulting from this cross-marketing effort could generate.


Application Of Heritage Tourism Development Frameworks To Jenkins County, Georgia, Shelby R. Herrin May 2015

Application Of Heritage Tourism Development Frameworks To Jenkins County, Georgia, Shelby R. Herrin

Honors College Theses

With the decline of traditional agriculture and extraction industries, many small towns in the Southeast US are facing challenges of economic decline and looking for alternative development trajectories. The city of Millen in Jenkins County, Georgia is one of such small towns. With the discovery of a large Civil War heritage resource, Millen’s administration became interested in developing the town’s tourism potential. However, the community possesses neither the resources nor knowledge to develop and promote this potential. In this project, the combination of Gunn’s functioning tourism system model as a conceptual framework and Jamal and Getz’s three-step collaborative community tourism …