Computational Linguistics Commons^™

The Stained Glass Of Knowledge: On Understanding Novice Mental Models Of Computing, Briana Christina Bettin

Dissertations, Master's Theses and Master's Reports

Learning to program can be a novel experience. The rigidity of programming can be at odds with beginning programmer's existing perceptions, and the concepts can feel entirely unfamiliar. These observations motivated this research, which explores two major questions: What factors influence how novices learn programming? and How can analogy by more appropriately leveraged in programming education?

This dissertation investigates the factors influencing novice programming through multiple methods. The CS1 classroom is observed as a "whole system", with consideration to the factors present in it that can influence the learning process. Learning's cognitive processes are elaborated to ground exploration into specifically …

Cell Phone Ethnography: Mixed Methods And The Brand Consumer Relationship, Robert Nathaniel Dove

Masters Theses

Overall, the goal of this study is to identify and differentiate the various motivations and cultural influences that can be used to explain consumer behavior. In doing so, this study hopes to facilitate the development of new and innovative marketing strategies, providing a new research design for the ethnographer’s toolkit. More importantly, this model can give shape to new constructs and new variables for further empirical testing in the field through quantitative and qualitative methods. By blending the two approaches, using qualitative interpretive anthropological analysis by field study with quantitative sentiment analysis adapted from market researcher Jeffery Breen’s (2012) methodology, …