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Theses/Dissertations

2011

Mass Communication

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What's More Persuasive? How The Internet And Newspaper Change Opinions, Sloane E. Sheldon Jun 2011

What's More Persuasive? How The Internet And Newspaper Change Opinions, Sloane E. Sheldon

Honors Theses

The Internet has become an integral part of society. While people have been turning to the Internet for their news, newspapers are still a powerful source of information. This study investigates whether the newspaper or Internet is more effective at altering people’s opinions. Participants included people ranging from 18-78 years old. After reading a political endorsement that appeared to come from either a printed newspaper or a news website, participants rated their opinions on this candidate. When the message included strong arguments, the source of the article did not have an effect on how well the articles were able to …