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Full-Text Articles in Library and Information Science

Mapping Change Management: A Co-Citation Analysis, Brian R. Low Mar 2007

Mapping Change Management: A Co-Citation Analysis, Brian R. Low

Theses and Dissertations

Today's organizations are continually undergoing changes to make improvements in their efficiency and effectiveness. The ability of organizations to effectively implement and sustain successful change, however, has been limited, with most change initiatives failing to attain the desired success. To counter this trend, researchers across several disciplines have worked to provide practitioners better insight into how to facilitate change within their organizations. This research has resulted in many theories as to what constitutes change and how best to implement it, but it lacks a unifying theory that encompasses all aspects of change research. This effort takes a step toward a …


Bundling Information Goods: The Case Of E-Journals, Yong Tan Jan 2007

Bundling Information Goods: The Case Of E-Journals, Yong Tan

Dissertations and Theses Collection (Open Access)

With the development of the Internet, e-business has become popular. Increasingly, e-journals are being sold via the Internet. E- journals have two main characteristics: one is the low marginal cost associated with access; the other is the large number of items. For the commercially motivated seller, the issue of bundling a large number of low marginal cost items so as to maximize profits needs to be dealt with. In this thesis, a solution by way of an intermediate bundle is proposed. It is found that the profit obtained under the proposed procedure is 4% to 5% higher than that under …