Open Access. Powered by Scholars. Published by Universities.®

Speech and Rhetorical Studies Commons

Open Access. Powered by Scholars. Published by Universities.®

Theses/Dissertations

1990

Social Influence and Political Communication

Articles 1 - 1 of 1

Full-Text Articles in Speech and Rhetorical Studies

The Bush Administration And The War On Drugs: An Exploratory Weaverian Rhetorical Analysis Of Ultimate Terms And Arguments As Weapons In The War On Drugs, James R. Conley Jan 1990

The Bush Administration And The War On Drugs: An Exploratory Weaverian Rhetorical Analysis Of Ultimate Terms And Arguments As Weapons In The War On Drugs, James R. Conley

Masters Theses

One of the least studied trends in contemporary rhetorical discourse is what Richard Weaver called the ultimate "devil term,"--words which serve as the ultimate symbols of repulsion and repellant. Weaver claimed that the word "communist" was the ultimate devil term in the 1950s. However, it is the belief of this author that the new ultimate devil term of the 1990s is the word "drug."

This study sought to determine whether or not a shift in ultimate terms had occurred by examining the speeches of President George Bush and other members of his Administration associated with the war on drugs. A …