Speech and Rhetorical Studies Commons^™

An Interactional Account Of Empathy In Human-Machine Communication, Shauna Concannon, Ian Roberts, Marcus Tomalin

Human-Machine Communication

Efforts to develop empathetic agents, or systems capable of responding appropriately to emotional content, have increased as the deployment of such systems in socially complex scenarios becomes more commonplace. In the context of human-machine communication (HMC), the ability to create the perception of empathy is achieved in large part through linguistic behavior. However, studies of how language is used to display and respond to emotion in ways deemed empathetic are limited. This article aims to address this gap, demonstrating how an interactional linguistics informed methodological approach can be applied to the study of empathy in HMC. We present an analysis …

Gender Ambiguity In Voice-Based Assistants: Gender Perception And Influences Of Context, Sandra Mooshammer, Katrin Etzrodt

Human-Machine Communication

Recently emerging synthetic acoustically gender-ambiguous voices could contribute to dissolving the still prevailing genderism. Yet, are we indeed perceiving these voices as “unassignable”? Or are we trying to assimilate them into existing genders? To investigate the perceived ambiguity, we conducted an explorative 3 (male, female, ambiguous voice) × 3 (male, female, ambiguous topic) experiment. We found that, although participants perceived the gender-ambiguous voice as ambiguous, they used a profoundly wide range of the scale, indicating tendencies toward a gender. We uncovered a mild dissolve of gender roles. Neither the listener’s gender nor the personal gender stereotypes impacted the perception. However, …

Leveraging The Rhetorical Energies Of Machines: Covid-19, Misinformation, And Persuasive Labor, Miles C. Coleman

Human-Machine Communication

The rampant misinformation amid the COVID-19 pandemic demonstrates an obvious need for persuasion. This article draws on the fields of digital rhetoric and rhetoric of science, technology, and medicine to explore the persuasive threats and opportunities machine communicators pose to public health. As a specific case, Alexa and the machine’s performative similarities to the Oracle at Delphi are tracked alongside the voice-based assistant’s further resonances with the discourses of expert systems to develop an account of the machine’s rhetorical energies. From here, machine communicators are discussed as optimal deliverers of inoculations against misinformation in light of the fact that their …

The Promotion Of Social Awakening Through The Speech Of Lewis Richardson: A Metaphorical Lens That Is Echoed Today, Suha Mohammed

International Crisis and Risk Communication Conference

This analysis will illustrate how a journey through the lens of metaphorical criticism can openly display the hardships, life, and reality of past African American voices, as their stories echo through the rhetor, Lewis Richardson. An examination of a striking speech that speaks volumes, recited by Lewis Richardson, will unravel the depth in imagery, interpretation, and symbolism from an application of a metaphorical critical lens that tells a story that just keeps getting louder and louder as it grows unheard. “When metaphor is seen as a way of knowing the world, it plays a particular role in argumentation” [8]. This …

2021 International Crisis And Risk Communication Conference Program, Conference Organizers

International Crisis and Risk Communication Conference

Program to the to the 11th Annual International Crisis and Risk Communication Conference sponsored by the Nicholson School of Communication and Media.

Sorry Is Not Enough: Apology As A Crisis Management Tactic, Amiso M. George

International Crisis and Risk Communication Conference

Public admissions of personal or professional misdeeds, followed by apologies by high profile individuals and organizations are strategies and tactics of image restoration when a reputation is damaged. Although the ritual of an apology is an expected societal norm sometimes, they can make matters worse. Apology is effective depending on the offense, the place, time, language, tone of apology and if the recipient of the apology is willing to accept it. Another important element is the cultural factor. Apology that does not adhere to perceived cultural norms may not be received positively; thereby worsening the crisis situation. In 2018 and …

What’S Next In Communications? Panel Discussion, Wendy S. Perez, Jessica Green, Rachel Schaefer

Media Literacy: How the Era of Fake News Affects Public Service

Moderator: Staci M. Zavattaro, Ph.D

Panel Participants:

• Tom Hope, Assistant VP for Communications and Marketing, UCF
• Jamie Floer, Public Relations/Outreach Specialist, Orange County Utilities Dept
• Brian Schulte, Marketing Manager, Edyth Bush Institute for Philanthropy & Nonprofit Leadership

Abstract:

As society has evolved, so have preferred communications, people today prefer to send a text message versus making a call or talking in person. Everywhere we go technology has a great impact on today’s society. These technological advances have affected everything we do, including how we read, interpret, and disseminate information. More than ever, media literacy has become an important part of …

Leave Them (Texting) Kidz Alone, Melody Bowdon

UCF Forum

By trade, I am a professor of writing and rhetoric. In layman’s terms, this makes me an English teacher. These are deeply dreaded words for many people. When I identify my profession to new acquaintances, I get a range of responses: obviously, some people don’t find it that interesting—it’s not like I’m an astronaut or plastic surgeon, and everyone has known her or his fair share of English teachers. Others, though, have very strong reactions, letting me know that they hate English or have never been “good at it.”

“Thank You” For Reading This Column, Gene Kruckemyer

UCF Forum

There’s a virus going around that many people likely will think is not a problem – but unfortunately it is something that seems to be more and more irritatingly commonplace.