Social Media Commons^™

Diversity In Morris With Social Media, Trey Rockey, Breckin Silvain

Scholarly Horizons: University of Minnesota, Morris Undergraduate Journal

This work is about how the media can affect the college process, which can let schools have more of a diverse school. Also this work discusses how the media has its positive and negative side effects.

Let's Talk Body: An Applied Senior Project On Social Media Body Image, Katherine R. Tonges, Lindsey J. Dwyer

Communication Studies

This paper discusses the overwhelming presence of social media platforms like Instagram and TikTok in the recent generation's (Gen-Z) daily lives. Influencers have become the new celebrities by creating a “relatable and desirable” lifestyle that users aspire to gain. However, the pressure to conform to unrealistic beauty standards and buy promoted products can lead to negative effects on users' mental health and self-esteem. The authors of this paper (Tonges and Dwyer) have created a podcast and Instagram account to encourage an honest conversation about the impact of social media on one’s actions, emotions, and brain chemistry. By analyzing social media …

“Tweeting During Emergencies”: The Egyptian Ministry Of Health Twitter Communication Strategy Under The Umbrella Of The Crisis And Emergency Risk Communication Model (Cerc) Case Study: Covid-19 Pandemic, Pakinam Elgohary

Theses and Dissertations

This research investigates using the Crisis and Emergency Risk Communication Model (CERC) for COVID- 19 communication by analyzing the content of Twitter messages posted by the Government of Egypt through the Egyptian Ministry of Health (MOHP). It further examines how official communicators and institutions utilize social media to contact the public during emergencies like the COVID-19 pandemic, highlighting critical strategies of recommendations. Crisis and Emergency Risk Communication (CERC), a five-staged theory, recommends a set of messaging and pertained communication characteristics to implement at each stage of the identified following stages: (1) “Pre-crisis, (2) Initial event, (3) Maintenance, (4) Resolution, and …

Public Diplomacy And Foreign Policy Analysis In The 21st Century: Navigating Uncertainty Through Digital Power And Influence, Amber Brittain-Hale

Graduate Research Conference (GSIS)

In an era defined by digital networks and geopolitical risk, public diplomacy is gaining traction for global leaders to address uncertainty. This paper investigates the use of decentralized politics in public discourse and its implications for leadership. Individual global actors have increased public diplomatic efforts as a focus due to political uncertainty, particularly since 2016. The case of Ukraine and its President Ukraine's President Volodymyr Zelenskyy's use of digital and public diplomacy in the conflict with Russia emphasizes the importance of looking at individual actor impacts in international relations rather than just states. The study should concentrate on how digital …

The Relevance Of Shame Across Time And Location, Miranda Vander Berg, Kari Sandouka

SDSU Data Science Symposium

Twitter is used among various entities professionals, politicians, and the general public as an online social network. Many tweets are informational, but others are reactive based on judgment that leads to public shaming. In response to the book “The Shame Machine” (by Cathy O’Neil), we look at Tweets to determine a linguistical and content analysis of shame. The research focuses on content analysis to define if a tweet contains language that is deduced as public shaming. Other factors relating to the tweet are the time, date, location of the author, and if it’s the initial post or a response to …

The Covid-19 Pandemic And International Students: A Mixed-Methods Approach To Relationships Between Social Media Use, Social Support, And Mental Health, Hyunjin Seo, Yuchen Liu, Husain Ebrahim, Muhammad Ittefaq, Donghwa Chung

School of Communication Studies - Faculty Scholarship

The COVID-19 pandemic and international students: A mixed-methods approach to relationships between social media use, social support, and mental healthThe COVID-19 pandemic has added significant stress to international students in the U.S. who already facemyriad challenges in adjusting to their host country. We used a mixed-method approach combining surveyand interview research involving international students enrolled in undergraduate or graduate programs at aU.S. university to analyze how their social media use and perceived social support and social adjustmentare associated with their sense of mental well-being when taking into account demographic and socialpsychological characteristics. Our findings show that international students spent an …

Tiktok Battlefield: Comparative Analysis Of English And Arabic Language Representations Of The 2022 Russian Ukrainian Conflict On Tiktok, Dina Magdeldin Mahmoud Elhawary

Theses and Dissertations

This study extends the growing political communication research on TikTok platform through studying the representation of a major political conflict in modern history; the 2022 Russian Ukrainian conflict. The study is providing a cross cultural comparison by studying the perspectives of English and Arabic speakers about the conflict. The study is based on the analysis of the 500 most liked TikTok videos - in one month duration that starts with the day of the Russian invasion - with top hashtags about the conflict in order to find the common message themes. The study uses a multi-dimensional analysis approach of connective …

The Impact Of Gender Differences And Geographic Locations On Social Media Literacy Among Public Universities Students, Heba Tallah Moustafa Helmy

Theses and Dissertations

The objective of this study was to investigate the effect of both gender difference and geographic location on social media literacy levels among undergraduate students in public universities in Egypt. Four aspects related to social media literacy were considered in the Likert-scale survey, including basic technical skills, digital interactions, information evaluation, and privacy and security practices. A total of 520 students participated in this exploratory research, of which 265 males and 255 females enrolled at four public universities in different geographic locations. Cairo University and Ain Shams University represent the urban areas. The other two universities are located in center-periphery …

“For The Moment, I Am Not F*Cking,” I Am Tweeting: Platforms Of / As Sexuality, Jacob Johanssen

CLCWeb: Comparative Literature and Culture

This article develops the argument that digital platforms are significantly infused with originary (and unconscious) residues of the sexual. Drawing on Laplancheian conceptualizations of sexuality, I argue that the digital has always been sexual(ised) in itself – a process that precedes and exceeds the erotic or pornographic. For Laplanche, sexuality is constitutive of the human subject as such. Infantile sexuality is shaped and transformed in an enigmatic relation with the caregiver. Drawing on this model as an analogy, I claim that users are drawn to platforms because they (unconsciously) desire to return to infantile sexuality and a holding environment but …

Image Of China Science On International Social Media Platform—Based On Data From Twitter, Zheng Yang, Hepeng Jia, Yanli Wang, Ting Wang

Bulletin of Chinese Academy of Sciences (Chinese Version)

With the increasingly intensified international competition in science and technology and rapidly development of science and technology in China, the national science image has increasingly become an important part of the whole national image that cannot be ignored. Through the analysis of discussions on Chinese science-related topics on Twitter, the international social media platform, it is found that the Western public's current attention to Chinese science-related topics is not high, while it continues to grow. The discussions around Chinese science-related topics are dominated by a small number of major scientific events, and are obviously guided and controlled by the power …

What Motivates Information Seeking And Sharing During A Public Health Crisis? A Combined Perspective From The Uses And Gratifications Theory And The Social- Mediated Crisis Communication Model, Yuan Wang, Junhan Chen

Journal of International Crisis and Risk Communication Research

Combining the uses and gratifications theory (U&G) and the social-mediated crisis communication model (SMCC), this study examined why and how Chinese publics sought and shared information during a public health crisis in China—the Quanjian crisis. Through a survey of 309 Chinese adults, we found that Chinese publics sought and shared crisis information to gratify socializing, guidance, medium appeal, mood management, and habitual diversion gratifications. In addition, publics sought medium appeal gratification through information seeking and sought competence and reciprocity gratifications through information sharing. Moreover, the study examined the relationships between gratifications-sought and forms (i.e., traditional media, social media, offline word-of-mouth …

Attitudes Of Jordanian University Youth Towards Social Networking Sites In Raising Awareness Of The Phenomenon Of Societal Violence, Marcelle Issa Al Jwaniat, Dana Jamal Sharaireh

Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي

The study aimed at exploring the attitudes of Jordanian university youth towards digital media applications to raise awareness of the phenomenon of societal violence, where the researcher adopted the descriptive methodology, by developing an online survey as a study tool. The survey was distributed to a non-random sample (the Snowball sample) consisting of 305 university students in three universities (Yarmouk University, University of Jordan and Mutah University). Two media theories were used in the current study: the Media Dependency Theory as a main theory and the Expectancy-value theory as a supporting theory. The study found several results, the most important …

The Communication Strategies In Arab Digital Diplomacy... Adoption And Relevancy, Najm Abed Alhatimi Aleessawi

Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي

The article aimed to identify the level of Arab public diplomacy's employment of its communication strategies via the Twitter platform in presenting its political and diplomatic topics and activities. It adopted the descriptive analytical method and the content analysis tool for (1271) tweets from the accounts of Arab foreign ministries on the digital communication platform “Twitter”, for the period from December 1, 2019, to January 31, 2020, using the method of a comprehensive survey of tweets from four Arab countries (Morocco, Saudi Arabia). Jordan, Iraq). The article concluded that security issues ranked first in the tweets of the Jordanian Ministry …

Revisiting Cybersecurity Awareness In The Midst Of Disruptions, Avideh Sadaghiani-Tabrizi

International Journal for Business Education

The awareness of cybersecurity and knowledge about risks from a variety of threats, which present harm or steal private information in internetworking could help in mitigation of vulnerabilities to risks of threats in safeguarding information from malware and bots. Revisiting cybersecurity awareness of every member and evaluation of organization’s posture might help to protect sensitive or private information from a network of computers, working together and forming into botnets. The purpose of the qualitative case study narrative was to explore prospects for integrating cybersecurity education into elementary school children’s curriculum through interviews of elementary schoolteachers, IT experts, and parents to …

Identity And Perception Among Aspec Consumers Of Mass Media, Jericho Franke

Theses and Dissertations--Communication

The portrayals of sex and romance, as well as asexuality and aromanticism, in mass media can have a profound impact on the way asexual and aromantic media consumers view relationships and their own identities, and affect the perception and treatment of the aspec community as a whole. This study uses mixed qualitative methods of online discourse analysis and participant interviews to examine the how mass media has shaped the self-perception and life experiences relating to sex and romance among aspec audience members.

Marketing Through Microcultures On Social Media: An Examination Of Booktok And Independent Bookstores, Wandzia Prytko

Honors Theses

This thesis explores the role of microcultures in social media marketing, by focusing on the BookTok microculture and its significant role in the marketing strategies of independent bookstores. The research includes an examination of microcultures and their impact on businesses, the effectiveness of the key social media marketing tactics used on TikTok, what BookTok is, how independent bookstores engage with BookTok, and an interview with an independent bookstore on their uses of BookTok.

Documenting Privacy Dark Patterns: How Social Networking Sites Influence Users’ Privacy Choices, Dominique Kelly, Jacquelyn Burkell

FIMS Publications

Dark patterns are user interface (UI) design strategies intended to influence users to make choices or perform actions that benefit online services. This study examines the dark patterns employed by social networking sites (SNSs) to influence users to make privacy-invasive choices. We documented the privacy dark patterns encountered in attempts to register an account, configure account settings, and log in and out for five SNSs popular among American teenagers (Discord, Twitter, Instagram, TikTok, and Snapchat). Based on our observations, we present a typology consisting of three major types of privacy dark patterns (Obstruction, Obfuscation, and Pressure) and 10 subtypes. These …

Not Just A Hashtag: Using Black Twitter To Engage In Critical Visual Pedagogy, Mia L. Knowles-Davis, Robert L. Moore, Susan Köseoğlu (Ed.), George Veletsianos (Ed.), Chris Rowell (Ed.)

Teaching & Learning Faculty Publications

[First Paragraph] We live in a global society in which we are constantly exposed to new technologies, people, and situations that transform our perceptions and worldviews. As we are exposed to these new experiences, it is increasingly necessary to maintain a critical eye and question what we are seeing. It is not enough for higher education merely to teach material; instructors should also teach the responsibilities and ethics that coincide with it. Encouraging criticality in higher education helps learners to develop a deeper understanding of social justice, inequality, and oppressive systems, and it teaches learners how to combat those issues …

A Systematic Literature Review Of Research From 2010 To 2020 Addressing User-Generated Online Comments Related To Health Issues And Recommendations For Future Research, Muhammad Ittefaq, Mauryne Abwao, Ioana A. Coman, Waqas Ejaz

School of Communication Studies - Faculty Scholarship

This systematic literature review was conducted to provide insights into how online readers’ comments have been studied in the context of health over a 10-year span. About 593 studies published between 2010 and 2020; of these, 34 met the research criteria for inclusion. Our findings reveal that 60% of the studies focused on the United States, and a qualitative method was used in 74.3% of these studies. About 23.5% of the studies explored vaccine-related issues. Our results reveal that among the selected studies, 76.5% and 20.6% had female and male first authors, respectively. Textual analysis of abstracts shows that the …

Transnational Dominican Activism: Documenting Grassroots Social Movements Through Esendom, Nelson Santana, Amaury Rodriguez, Emmanuel Espinal

Publications and Research

Dominican-descended people are one of the most dynamic Caribbean and Latin American ethnic and cultural communities in the United States. Whether in the Dominican Republic or as members of a transnational community, the Dominican population has a long and rich history of challenging the powers that be, confronting unjust acts, and opposing oppressive laws within the communities they inhabit through their civic engagement. This paper addresses one question: As Dominican society and the world have evolved, what has been the role of U.S.-based online media in sustaining, disseminating, and rescuing the long tradition of civic involvement and struggle exemplified by …

Is A Pretrained Model The Answer To Situational Awareness Detection On Social Media?, Siaw Ling Lo, Kahhe Lee, Yuhao Zhang

Research Collection School Of Computing and Information Systems

Social media can be valuable for extracting information about an event or incident on the ground. However, the vast amount of content shared, and the linguistic variants of languages used on social media make it challenging to identify important situational awareness content to aid in decision-making for first responders. In this study, we assess whether pretrained models can be used to address the aforementioned challenges on social media. Various pretrained models, including static word embedding (such as Word2Vec and GloVe) and contextualized word embedding (such as DistilBERT) are studied in detail. According to our findings, a vanilla DistilBERT pretrained language …

Supply Chain Insights From Social Media Users’ Responses To Panic Buying During Covid-19: The Herd Mentality, Violetta Wilk, Saiyidi Mat Roni, Ferry Jie

Research outputs 2022 to 2026

Purpose:

This study applied the herd mentality theory to explore local and global social media users’ responses to panic buying across the USA, UK and Australia during the COVID-19 crisis to understand the implications on operations and supply chains.

Design/methodology/approach:

A total of 208,806 social media user-generated content (UGC) pieces were collected from Twitter in three countries – the USA, UK and Australia. The analysis of this big qualitative data was performed using machine learning–based software – Leximancer.

Findings:

Positive and negative sentiment towards panic buying during the COVID-19 crisis was observed in the UGC. No significant differences in social …

Twitter Sentiment Analysis: Applications In Healthcare And Finance, Jiali Wang

Dissertations

This research explores the influence of Twitter sentiment on healthcare and finance industries. It assesses how Twitter sentiment and culture measure influence COVID-19 statistics, and it investigates the impact of Twitter sentiment on S&P 1500 stock mispricing. Furthermore, it examines how tweet sentiment predicts major industry returns.

The first part examines how Hofstede’s Culture Dimensions (HCD) and Twitter economic uncertainty index (TEU) relate to COVID-19 infection rate and death rate. The results show certain aspects in HCD, such as power distance index (PDI) and masculinity (MAS) both are negatively and significantly associated with the infection rate, while indulgence (IVR) and …

Social Media, Mass Mobilization And National Development In Nigeria: Lessons From The #Endsars Protest, Eno-Obong Blaise Akpan, Tordue Simon Targema

ASEAN Journal of Community Engagement

This study explored the potential of social media for effective mass mobilization and community engagement to attain national development in Nigeria. Premised on the fact that social media have become popular platforms attracting millions of subscribers, the study examined how the opportunities they offer could be harnessed and purposefully deployed to galvanize the citizens to pursue national development causes. This was done against the backdrop of the technological determinism theory that provides the framework for investigating the indispensable role which technology plays in the advancement of a nation’s socio-economic development. The secondary research approach was adopted to carry out the …

Technology In The Classroom: The Features Language Teachers Should Consider, Sophie Cuocci, Padideh Fattahi Marnani

Journal of English Learner Education

The fast development of technology and the new generation of highly computer literate students led to consider the integration of technology in school as essential. Throughout the last two decades, research has identified multiple factors leading to the successful and unsuccessful integration of technology in the classroom. Educators must consider these factors when deciding on which technology tools to use and how to integrate them to their lessons. Simultaneously, the increasing number of English learners in the United States calls for the identification of teaching strategies that will best support their needs. Many language teachers now rely on teaching techniques …

Ivf So White, So Medical: Digital Normativity And Algorithm Bias In Infertility On Instagram, Caitlyn M. Jarvis, Margaret M. Quinlan

Human-Machine Communication

Increasingly, women experiencing infertility are turning online to social media platforms, like Instagram, to engage with a support network and foster empathy. However, Instagram is also noted for its augmentation of White, cis, and heteronormative femininity through a process of silencing and minoritizing alternative, non-White voices. Through an inductive analysis of the most frequently used infertility hashtags, we collected and analyzed 252 Instagram posts to investigate how these algorithmic practices may socially construct the idealized IVF experience through communicating normative expectations. We identify predominant patterns of use that reinforce stratification within infertility treatments as primarily accessible to White women and …

An Intersectional Approach To Evaluating The Effectiveness Of Women’S Sexualized Body-Positive Imagery On Instagram, Megan A. Vendemia, Kyla N. Brathwaite, David C. Deandrea

Communication Faculty Articles and Research

Our work adopted an intersectional approach to investigate how women’s racial identity may influence how they evaluate and are impacted by body-positive imagery of women on social media. In a 2 × 2 × 2 experiment (N = 975), we examined how source race (Black vs White) and sexualization (non-sexualized vs sexualized) in body-positive images affect Black and White viewers’ impressions of self-interest, moral appropriateness, and body positivity. Results indicated that viewers generally responded more favorably to non-sexualized (vs sexualized) images: Participants reported less self-interested motivations for sharing, found the images more morally appropriate, and believed they were more …

“Envisioning Digital Sanctuaries”: An Exploration Of Virtual Collectives For Nurturing Professional Development Of Women In Technical Domains, Subhasree Sengupta

Dissertations - ALL

Work and learning are essential facets of our existence, yet sociocultural barriers have historically limited access and opportunity for women in multiple contexts, including their professional pursuits. Such sociocultural barriers are particularly pronounced in technical domains and have relegated minoritized voices to the margins. As a result of these barriers, those affected have suffered strife, turmoil, and subjugation. Hence, it is important to investigate how women can subvert such structural limitations and find channels through which they can seek support and guidance to navigate their careers. With the proliferation of modern communication infrastructure, virtual forums of conversation such as Reddit …

Discourse, Power Dynamics, And Risk Amplification In Disaster Risk Management In Canada, Martins Oluwole Olu-Omotayo

Electronic Thesis and Dissertation Repository

The domain of disaster risk management is rife with discursive contentions, whereby dominant discourses amplify the powers of risk actors to precipitate and reinforce political, economic, and environmental inequalities that predispose different sections of the population to unequal disaster risk vulnerabilities. This thesis identified important actors (government, risk experts, media, and NGOs) that shape the power dynamics in disaster risk management in Canada and explained their roles, influences, and the dimensions in which their powers negotiate each other through risk discourses. The patterns of these power dynamics in the three aspects of power –communication, assessment, and social trust –were also …

Reconnecting With The Truth: Conspiracies, Perspective Taking, And Misinformation, Scott Sellnow-Richmond, Mili Pinski

Discourse: The Journal of the SCASD

“I’ve done my research.” Misinformation has become a prevalent topic in communication courses, particularly those focused on argumentation, public speaking, or even interpersonal and family communication. Students thus benefit from adapting public speaking-focused assignments to illuminate how to understand - and thus combat- disinformation in their own lives. This assignment works toward this goal in two stages, allowing students to argue not just against misinformation and conspiracies, but also to argue for them as an act of empathy and understanding. The applied nature of this exercise also empowers instructors with a way to concretely address this issue in the classroom. …