Mass Communication Commons^™

Best Practices For Student Learning Assessment In Smaller-Sized Undergraduate Mass Communication Programs, Douglas J. Swanson Ed.D Apr

Douglas J. Swanson, Ed.D APR

Assessment of student learning in higher education is no longer optional, because the public increasingly expects universities to spend less and produce more. Generating detailed, meaningful assessment is challenging, particularly for smaller-sized mass communication programs with limited resources. Mass communication-focused assessment literature is scarce. This best practices essay reviews other research to illustrate proven examples of ways to assess simply and effectively in undergraduate mass communication programs to achieve maximum faculty support and curriculum improvement.

Internet Architecture, Freedom Of Expression And Social Responsibility: Critical Realism And Proposals For A Better Future, Raphael Cohen-Almagor

raphael cohen-almagor

The article opens by explaining the architecture of the Internet. Given its present raison d'être, a free highway allowing maximum freedom, one may argue that the bounds of free expression are broader in scope on the Net compared with the bounds of legitimate speech allowed on other forms of communication. Contesting this assertion, it is argued that legally speaking, there is no difference between electronic communication and other forms of communication. I probe some problematic forms of expression: terrorism, criminal activity and cyberbullying, arguing that freedom of expression is important but so is social responsibility. The article concludes by offering …

Monsters, Ghosts And Coasters; Noise, Toys, And Sea Creatures: Comparing Six Major Theme Park Halloween-Themed Events, Douglas J. Swanson Ed.D Apr

Douglas J. Swanson, Ed.D APR

In times past, Halloween was recognized as a fairly innocent children’s holiday involving trick-or-treating in suburban neighborhoods. Today, Halloween is more commonly recognized as an opportunity for teenagers and adults to attend parties, dress in provocative costumes, and participate in increasingly terrifying scare zones at Halloween-themed events. This case study research analyzes social media communications of six major themed amusement parks in regard to Halloween. Three research questions are addressed and answered. The study identifies key similarities and differences between the parks’ communication outreach. Findings support earlier research suggesting Halloween-themed events contribute to negative social and cultural outcomes. The work …

Student Learning In High-Impact Practice Mass Communication Courses, Douglas J. Swanson Ed.D Apr

Douglas J. Swanson, Ed.D APR

College and university high-impact practice (HIP) courses involve students in intensive values-focused learning inside and/ or outside of the traditional classroom environment. Much research has documented that participation in HIPs increases student retention and graduation rates. At the same time, the nontraditional learning structure of an HIP course can complicate a thorough assessment of student learning. Anecdotal evidence reflects strong involvement in HIPs by mass communication programs, although communication efforts in this regard are not as well documented in the literature as efforts in other fields. This essay briefly defines HIPs and presents an appropriate theory that would guide HIPs …

Management Regimes And Its Impact On The Wetland Fisheries Management In Assam, Ganesh Chandra

Ganesh Chandra

Assam is endowed with copious aquatic wealth in the form of beels, swamps, ponds and rivers. The floodplain wetlands (beels) extending over one lakh hectare, constitute the most important fishery resource of the state. The beels are considered as one of the most productive ecosystems owing to their characteristic interactions between land and water system. These wetlands are the common property resource and under different management regimes. These wetlands are under various management regimes, i.e., private management (individuals and groups), fishermen cooperative management, Community-based fisheries management (decentralized management, Government works as facilitator) and open access. Most of the unregistered beels …

People Do Not Just Snap: Watching The Electronic Trails Of Potential Murderers, Raphael Cohen-Almagor

raphael cohen-almagor

The author argues that the international community should continue working together to devise rules for monitoring specific Internet sites, as human lives are at stake. Preemptive measures could prevent the translation of murderous thoughts into murderous actions. Designated monitoring mechanisms for certain websites that promote violence and seek adherents for the actualization of murderous thoughts could potentially prevent such unfortunate events. The intention is to draw the attention of the international community' multi agents (law-enforcement agencies, governments, the business sector, including Internet Service Providers, websites administrators and owners, civil society groups) to the urgent need of developing monitoring schemes for …

The Media And Armed Conflict, Philip Hammond

Philip Hammond

No abstract provided.

Squandering A Legacy, And Building One: How Robert H. Schuller Lost The Crystal Cathedral, And How The Catholic Church Captured It., Douglas J. Swanson Ed.D Apr, Terri Manley

Douglas J. Swanson, Ed.D APR

This case study shows how a failure to follow accepted strategies for organizational crisis management preceded and contributed to the demise of Robert H. Schuller’s Christian ministry and the loss of its iconic church, the Crystal Cathedral. The case study illustrates how the Roman Catholic Diocese of Orange, which had already engaged in strategic planning for a new house of worship, was able to take advantage of Rev. Schuller’s situation and acquire his ministry’s property for a fraction of its value. Data gathered through a narrative analysis of news media stories and interviews shows the clear superiority of the Catholic …

Acciones Para Una Buena Comunicación En Campañas Electorales, Augusto Reina, Maximo Reina, Carlos Fara, Jorge Dell´Oro, Santiago Rossi, Carlos Germano, Diego Monasterio, Lucio Guberman, José Fernández-Ardáiz

Augusto Reina

El Manual de Campañas Electorales es un trabajo colectivo, de conceptos compartidos, por un equipo que viene cooperando tanto en capacitaciones como en consultorías. El contenido es altamente práctico y está enfocado en la explicación del diseño de campañas electorales antes que en el análisis sobre casos puntuales. Procuramos abordar una diveresidad de temas como la investigación de opinión publica, estrategia de campaña, la construcción del mensaje, storytelling, acciones de alto impacto, organización de campaña, publicidad, discurso y relaciones con los medios.

A Priliminary Critique Of Draft Media Laws With Special Reference To The Kica Bill 2013, Muiru Ngugi

Charles Muiru Ngugi

The Constitution of Kenya 2010 gives priority to the enactment of statutes relating to media law. These new laws are expected to be aligned to the very progressive provisions on free expression, media freedom as well as data protection and freedom of information. I have quickly perused through the recently published Kenya Information and Communications Authority (KICA) and Media Council of Kenya (MCK) Bills, and proffer my initial reaction.

La Larga Marcha De Los Presidenciables, Augusto Reina, Maximo Reina

Augusto Reina

Tras el match electoral que supuso un revés para el gobierno nacional, ya circula la tentación de definir los candidatos presidenciales. Pero claro, todos las fuerzas que aspiren al poder en el 2015 tienen el desafío de ser sustentables por 18 meses. Esto es toda una panacea para la política argentina.

¿Cuántos de ellos tienen las capacidades para hacerlo? En este articulo, nos centramos en la larga marcha que deberán hacer los presidenciables. Haciendo un balance de su posición actual, sus ventajas comparativas y los desafíos a futuro.

Narratives Of Job Satisfaction Offered By The ‘100 Best Companies To Work For In America’, Douglas J. Swanson Ed.D Apr

Douglas J. Swanson, Ed.D APR

This research analyzes narratives of employee job satisfaction offered by the 2012 CNN Money/ Fortune Magazine listing of “100 Best Companies to Work for in America.” A random sampling of 52 of the corporate websites was subject to content analysis. Among websites viewed, slightly more than half offered text- or video-based narratives of employees discussing their satisfaction with work. Most present a personal, emotional assessment of the value of work. Most rewards were identified as intrinsic (responsibility, or challenge) rather than extrinsic (salary, or benefits). College undergraduates preparing to enter the job market analyzed the narratives and offered feedback about …

The Rhetoric Of Public Speech In A Digital Era., Paul Van Den Hoven

Paul van den Hoven

No abstract provided.

One Journalist, Two Roles: What Happens When Journalists Work As Media Coordinators?, Jonathan Peters

Jonathan Peters

Individuals interacting with society possess multiple roles, and yet the study of journalistic role conceptions, based on the assumption that role conceptions influence journalistic outputs, has not addressed the idea that journalists possess multiple roles inside and outside the field. A peculiar arrangement in Missouri is the appointment of journalists to serve as media coordinators for the courts. Using a symbolic interactionism framework, we explore how media coordinators experience their duality of roles.

Constraints In Adoption Of Moongbean Production Technology In Sundarban, West Bengal, Ganesh Chandra

Ganesh Chandra

The new agricultural technologies are considered to be the prime mover to the process of agricultural development in India. Understanding farmers’ perceptions of a given technology is crucial in the generation and diffusion of new technologies and farm household information dissemination. Pulses in India have long been considered as the poor man’s only source of protein. Moongbean (green gram) is one of the important pulse crop in India, plays a major role in augmenting the income of small and marginal farmers of Sundarban. Constraints are the circumstances or causes, which prohibit farmer to adopt improved farm technology. This constraint study …

Fostering Development Of Mentoring And Reverse Mentoring Skills Among Public Relations Undergraduates, Douglas J. Swanson Ed.D Apr, Betsy A. Hays M.A., Apr, Julie Henderson Ph.D., Apr, Fellow Prsa

Douglas J. Swanson, Ed.D APR

Mentoring and reverse mentoring have gotten a lot of attention in the academic and professional literature in other disciplines (accounting, management, nursing, the sciences, etc.). But these concepts haven’t been addressed much in public relations. We believe that if these practices were more fully integrated into the undergraduate curriculum, our students would be more prepared to participate in mentoring in the professional environment, as well as launch careers as independent PR practitioners. The purpose of our panel discussion is to briefly share our experiences in regard to mentoring, reverse mentoring, and entrepreneurship. We’ll talk about what our research and our …

Designing An Information-Experience Using Creativity Science & Tools, Stephanie Belhomme

Stephanie Belhomme

An “information-experience” encapsulated by a technological/digital audio-visual tool presents data and potentially meaningful information to prompt actionable knowledge concerning: “unspoken creative process elements;” their profound impacts on both how well our “physiology of creativity” functions but also; how well foundational creative thinking and behavioral prerequisites (energy, motivation, imagination, and ownership) are leveraged.

The product: 1) introduces the user to one component of the CPS (Creative Problem Solving) Facilitation Process - Exploring the Challenge; 2) features a content specific component which prompts exploration of the many correlations between societal, organizational / community, human physiological / behavioral data, and the direct relationships …

The Next Wave Of Volunteers: Vtc's, Valerie Lucus-Mcewen Cem, Cbcp

Valerie Lucus-McEwen CEM CBCP

No abstract provided.

Webs Of Faith As A Source Of Reasonable Disagreement, Gregory Brazeal

Gregory Brazeal

Contemporary political theorists and philosophers of epistemology and religion have often drawn attention to the problem of reasonable disagreement. The idea that deliberators may reasonably persist in a disagreement even under ideal deliberative conditions and even over the long term poses a challenge to the common assumption that rationality should lead to consensus. This essay proposes a previously unrecognized source of reasonable disagreement, based on the notion that an individual's beliefs are rationally related to one another in a fabric of sentences or web of beliefs. The essay argues that an individual's beliefs may not form a single, seamless web, …

Strategizing And Executing The Town Hall Meeting During A Time Of Crisis., Douglas J. Swanson Ed.D Apr

Douglas J. Swanson, Ed.D APR

No abstract provided.

Table 4 - A Nation Seized, Bill Israel

Bill Israel

Table 4, A Nation Seized

Table 5 - A Nation Seized, Bill Israel

Bill Israel

Table 5 - A Nation Seized

Fulbright Scholar: When Stephanie Dahle Graduated From Owatonna High School, She Only Dreamed Of Working As A Journalist In New York City, Melissa F. Kaelin

Melissa F. Kaelin

By the time Stephanie Dahle graduated from NYU in 2008, she had already interned for ABC and for famed business author Stephen Pollan. That April, she began a position as a freelance associate producer for Good Morning America, and by July, she was offered a position at Forbes in New York City.

Heroes And Villains: Cultural Narratives, Mass Opinions, And Climate Change, Michael Jones

Michael D. Jones

Global climate change is easily identified as one of the most pressing and contentious policy problems facing not only the United States, but the human race. In a democratic society such as our own, understanding the public’s capacities and tendencies in processing information and forming opinions about climate change has serious and far-reaching policy implications. Historically quite low, public knowledge about climate change is now on the rise, as is the importance of the issue on the public agenda (Leiserowitz, 2005). Consequently, it is not unreasonable to expect the public, for better or worse, to play a larger role in …

Participatory Rural Appraisal, Ganesh Chandra

Ganesh Chandra

Participation, empowerment and inclusion have become the new development buzzword. There has been a range of interpretations of the meaning of participation in development. Participatory development starts from the premise that it is important to identify and build upon strengths already present in communities. Perhaps the most widespread appearance of participation in mainstream development has been seen in the form of participatory methodologies of research, intended to gather a wide range of information from local people at their livelihoods, needs, and strengths, at the same time as 'empowering' them through a process of collaborative analysis and learning. PRA is a …

Dissemination Of Communication And Information In Inland Fisheries, Ganesh Chandra

Ganesh Chandra

Flow of communication and information from the research station to the end user is sine qua non for the sustainable production as well as productivity enhancement in inland fisheries and the development of fishers as a whole. The resource poor who are often more in need than others of information on sustainable and low external input technologies is least likely to gain access to the information required. This has been seen particularly in the fisheries sector where the channels of information accessible to the resource poor delivered information on new practices and recommendations as well as the new culture technologies, …

Shirky And Sanger, Or The Costs Of Crowdsourcing, Mathieu O'Neil

Mathieu O'Neil

Online knowledge production sites do not rely on isolated experts but on collaborative processes, on the wisdom of the group or “crowd”. Some authors have argued that it is possible to combine traditional or credentialled expertise with collective production; others believe that traditional expertise's focus on correctness has been superseded by the affordances of digital networking, such as re-use and verifiability. This paper examines the costs of two kinds of “crowdsourced” encyclopedic projects: Citizendium, based on the work of credentialled and identified experts, faces a recruitment deficit; in contrast Wikipedia has proved wildly popular, but anti-credentialism and anonymity result in …

Manifest Greatness The Final Original Version By Emmanuel Mario B Santos Aka Marc Guerrero, Emmanuel Mario B. Santos Aka Marc Guerrero

Emmanuel Mario B Santos aka Marc Guerrero

MANIFEST GREATNESS vf24jan2010 WE COME TOGETHER THERE OUGHT TO BE NO POOR WE TAKE CHARGE.

Evaluation Of Frontline Demonstration Of Greengram (Vigna Radiata L.) In Sundarbans, West Bengal, Ganesh Chandra

Ganesh Chandra

Green gram (mungbean) is one of the important pulse crop in India, which plays a major role in augmenting the income of small and marginal farmers of Sundarban. The prevalent farming situation in Sundarban areas being characterised by kharif season with paddy cultivation in rain-fed condition and water requirement for growing rabi and summer crops are met only through residual soil moisture and/or stored rain-water. The low production of traditional varieties of greengram was a cause of concern for the farmers at large. To overcome this problem of low yield, Krishi Vigyan Kendra of CIFRI has conducted frontline demonstration field …

Bodytalk | Obama’S Body And The Liberal Body Politic, Leola Johnson

Leola Aletha Johnson

No abstract provided.