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Full-Text Articles in Mass Communication

Source Credibility And Trust Of Media Information Based On Gender Of Reporter, Madison R. Urse Jan 2023

Source Credibility And Trust Of Media Information Based On Gender Of Reporter, Madison R. Urse

Graduate Theses, Dissertations, and Problem Reports

An experiment was used for this study to explore if the gender of a reporter impacts perceived source credibility and thus trust in information. Previous research has shown how gender biases can affect how topics are covered, reported on, perceived and marketed in the journalistic world. Modern media and newsrooms are meant to mirror reality as they convey information to the public, yet women continue to be gatekept out of reporting on certain types of news. Further, changes in the mode of delivery of news are also impacting the journalism landscape. Thus, this study employed a digital stimulus to explore …


Is Care In The Air?: A Crisis Ethics Case Study Of American Airlines’ Communication During The Covid-19 Pandemic, Lily V. Hicks Jan 2021

Is Care In The Air?: A Crisis Ethics Case Study Of American Airlines’ Communication During The Covid-19 Pandemic, Lily V. Hicks

Graduate Theses, Dissertations, and Problem Reports

This research proposes a qualitative case study of American Airlines’ communication during the first month of the COVID-19 global pandemic. Data from the airline’s press releases along with its tweets and a sample of organizational responses to those tweets are offered for proposed analysis using the lenses of Situational Crisis Communication Theory, the Applied Model of Care Considerations, and the body of crisis literature on audience coping and emotions during crises. This in-depth look at a unique communication phenomenon will be a fundamental step in examining how airline communication exhibits ethics or lack thereof and is related to people’s emotions …


The Media's Framing Of Incarceration In West Virginia, Patrick John Orsagos Jan 2021

The Media's Framing Of Incarceration In West Virginia, Patrick John Orsagos

Graduate Theses, Dissertations, and Problem Reports

The following is a professional project that examines the way in which the mass incarceration of West Virginians has been framed by the news media. The research presented explains the scope of the problem of mass incarceration, followed by an explanation of research conducted on framing. The literature review explores what other media scholars have published about framing and argues which frame is most dominant in crime reporting by state media. Following this is a methodology for production of a podcast series that utilizes a thematic frame and the practice of solutions journalism to promote dialogue around the systemic issues …


Homeland And Ethnic News Consumption Among Ghanaians In The Washington Metropolitan Area, Kwabena Boateng Bediako Jan 2019

Homeland And Ethnic News Consumption Among Ghanaians In The Washington Metropolitan Area, Kwabena Boateng Bediako

Graduate Theses, Dissertations, and Problem Reports

Among the many applications of the Internet is its use for news. Ghanaian immigrants, like others living away from their country of birth, use the Web to access news from home via ethnic media in their host country or homeland media or both. Employing online surveys and telephone interviews, this study explores the daily use of online media by Ghanaians resident in the Washington metropolitan area to obtain news about their native country. It assesses how factors like demography, length of stay abroad and devices used affect time spent daily on the Internet looking for news as well as the …


Henosis Experience In Gaming: A Metric For Adjustments To Global Schema And Appraised Meaning, Evan Robert Watts Jan 2019

Henosis Experience In Gaming: A Metric For Adjustments To Global Schema And Appraised Meaning, Evan Robert Watts

Graduate Theses, Dissertations, and Problem Reports

Meaningfulness is a media gratification distinct from enjoyment characterized by feelings of insight, contemplation, and poignancy. Video games, too, can elicit experiences of meaningfulness, but the mechanisms underlying meaningfulness are unclear and in need of further exploration. Adapting work from existential psychology, this research proposes the construct of henosis as one mechanism that might contribute to meaningful video game experiences. Henosis is a response to experiences in which a person’s fundamental schema about the world (global schema) is challenged by an event which contradicts this schema. Henosis describes the process by which this discrepancy is resolved via either reappraising the …


Effects Of Humor Use By Brands And Their Parody Accounts On Twitter, Nick Eckman Jan 2018

Effects Of Humor Use By Brands And Their Parody Accounts On Twitter, Nick Eckman

Graduate Theses, Dissertations, and Problem Reports

This study examines the impact of humor use by brands and brand parody accounts on Twitter. Specifically, this research investigates how the type of humorous message and the message source influence perceptions of the brand, behavioral intentions toward the brand, and perceived parasocial interaction with the brand. It also examines the relationship between gender and perceptions of humor. Accordingly, this study uses a 2 (humor: wordplay vs. disparagement) x 2 (source: brand account vs. parody account) between-subjects online experiment to answer these questions. Key results suggest that parody Twitter accounts, particularly those using disparagement-style humor, may be advantageous to the …