Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Keyword
-
- Persuasion (Psychology) (10)
- Psychology of persuasion (6)
- Attitude change (5)
- Communication (4)
- Florida (4)
-
- Study and teaching (4)
- Oral communication (3)
- Psychology (3)
- Public relations (3)
- Society (3)
- Speech therapy (3)
- Television broadcasting (3)
- Advertising (2)
- Audio visual aids (2)
- Care and hygiene (2)
- Fear (2)
- Group decision making (2)
- Information theory in psychology (2)
- Journalism (2)
- Jury (2)
- Language (2)
- Orlando Sentinel Star (2)
- Personal space (2)
- Psychology of Persuasion (2)
- Small groups (2)
- Social groups (2)
- Television advertising (2)
- Television programs (2)
- Television programs rating (2)
- Truthfulness and falsehood (2)
Articles 1 - 30 of 104
Full-Text Articles in Communication
Reexamining Argumentativeness And Resistance To Persuasion, Matina Suzanne Vourvopoulos
Reexamining Argumentativeness And Resistance To Persuasion, Matina Suzanne Vourvopoulos
Retrospective Theses and Dissertations
A recently developed receiver characteristic, argumentativeness, was examined for its relations to attitude change and information processing in persuasive communication. Generally thought to be a flowed personality trait, argumentativeness is currently being regarded in communication studies as a beneficial personality trait that correlates with other qualities such as high grade point average, dynamism in speech, achievement orientation, competitiveness and leadership behavior. This study examined the effect of argumentativeness on persuasion. It was predicted that high argumentative would be more resistant to persuasion, yet the findings show that, with a strong message, high argumentative are more likely to be persuaded by …
Newspaper Endorsements : How Editorial Writers View Their Influence, Lisa Ferguson Lochridge
Newspaper Endorsements : How Editorial Writers View Their Influence, Lisa Ferguson Lochridge
Retrospective Theses and Dissertations
No abstract provided.
Toward An Annotated Catalog For Use In Communication Research, Gabe H. Kaimowitz
Toward An Annotated Catalog For Use In Communication Research, Gabe H. Kaimowitz
Retrospective Theses and Dissertations
No abstract provided.
Gatekeeping And Coorientation, Do They Mix?: / A Three-Way Analysis Of A Business Journal, Sheryl Anne Tumlin
Gatekeeping And Coorientation, Do They Mix?: / A Three-Way Analysis Of A Business Journal, Sheryl Anne Tumlin
Retrospective Theses and Dissertations
No abstract provided.
Leader Sex And Task Orientation: An Information Processing Perspective, Thomas Arthur Buhr
Leader Sex And Task Orientation: An Information Processing Perspective, Thomas Arthur Buhr
Retrospective Theses and Dissertations
The role of leadership and its effect on small group function and efficiency has led to a wealth of research data. Of particular importance to the real world outside the laboratory and the classroom are the leadership variables of sex and task orientation. In the last two decades, women have assumed more leadership positions in the business and political world than at any other time in the past (White, De Sanctis & Crino, 1981). In addition, there has been a call to examine the many different ways a leader can approach the group to accomplish a task (Fiedler, 1978). Two …
A Case Study In Rumor Transmission Based On The Leo Frank Case, George Mark Jackson
A Case Study In Rumor Transmission Based On The Leo Frank Case, George Mark Jackson
Retrospective Theses and Dissertations
The purpose of this study was to examine the process of rumor transmission in an historical context. The basis was a case study of the Leo Frank incident. The editorials of Populist editor Tom Watson, written during Frank's appeal and commutation, were tested for emotional intensity. Significant findings tended to support the anxiety component of the Rosnow/Fine model for rumor transmission. The study was limited as there was no control condition without anxiety.
Inoculation Theory: Motivation Mechanism Vs. Attack Credibility As Mediators Of Resistance To Persuasion, Peter F. Cranis
Inoculation Theory: Motivation Mechanism Vs. Attack Credibility As Mediators Of Resistance To Persuasion, Peter F. Cranis
Retrospective Theses and Dissertations
No abstract provided.
Mandate For Fear Appeal Research: A Clearer Perspective, Elizabeth Cheney Michel
Mandate For Fear Appeal Research: A Clearer Perspective, Elizabeth Cheney Michel
Retrospective Theses and Dissertations
The fear appeal is one of the most prevalent types of persuasion evident in society. A great percentage of advertising bases its success on "an appeal calculated to elicit anxiety on the part of the listener" (Miller, 1963, p. 117). Children have been reared on its admonitions. Nearly every American is by now familiar with the Surgeon General's Warning. The recent AIDS epidemic has prompted a highly consequential use of this appeal. If the effectuality of everyday fear persuasions can be left to chance, choice, or Mother Nature, this last lethal onslaught demands immediate attention from the communication community. An …
Self Confrontation Versus The Cosby Show's Effect On Young And Old Adolescent's Value Systems, Cathy A. Sauer
Self Confrontation Versus The Cosby Show's Effect On Young And Old Adolescent's Value Systems, Cathy A. Sauer
Retrospective Theses and Dissertations
No abstract provided.
Dairy Calcium Advertising Awareness, Attitudes, And Behavior: A Survey Of 13-17 Year Old Females, Michele Cooper
Dairy Calcium Advertising Awareness, Attitudes, And Behavior: A Survey Of 13-17 Year Old Females, Michele Cooper
Retrospective Theses and Dissertations
No abstract provided.
Communication Training As Perceived By Training Personnel In Orlando, 1986, Kimberly C. Fleming
Communication Training As Perceived By Training Personnel In Orlando, 1986, Kimberly C. Fleming
Retrospective Theses and Dissertations
No abstract provided.
The Effectiveness Of Product Vs. Image Strategies In Health Care Marketing, Sunni C. Denicola
The Effectiveness Of Product Vs. Image Strategies In Health Care Marketing, Sunni C. Denicola
Retrospective Theses and Dissertations
No abstract provided.
Writing Apprehension Among Communication Majors, Robert G. Davis
Writing Apprehension Among Communication Majors, Robert G. Davis
Retrospective Theses and Dissertations
No abstract provided.
Behavioral Intention As A Function Of Value Attitude Inconsistency And Environmental Salience, Andrew Gamson
Behavioral Intention As A Function Of Value Attitude Inconsistency And Environmental Salience, Andrew Gamson
Retrospective Theses and Dissertations
No abstract provided.
A Descriptive Study Of The Groupthink Phenomenon As It Relates To The Decision Making Process Of A City Commission, Martin H. Magenheim
A Descriptive Study Of The Groupthink Phenomenon As It Relates To The Decision Making Process Of A City Commission, Martin H. Magenheim
Retrospective Theses and Dissertations
No abstract provided.
Gatekeepers And Their Role In The Selection Of Press Releases, Martha L. Nixon
Gatekeepers And Their Role In The Selection Of Press Releases, Martha L. Nixon
Retrospective Theses and Dissertations
No abstract provided.
The Effects Of Familiar And Unfamiliar Music Video Repetition On Attitude, Recall, And Purchase Potential, Constance C. Milbourne
The Effects Of Familiar And Unfamiliar Music Video Repetition On Attitude, Recall, And Purchase Potential, Constance C. Milbourne
Retrospective Theses and Dissertations
No abstract provided.
The Effects Of Three Levels Of Rhetorical Questions On Information Processing And Attitude Change, David N. Macqueen
The Effects Of Three Levels Of Rhetorical Questions On Information Processing And Attitude Change, David N. Macqueen
Retrospective Theses and Dissertations
No abstract provided.
The Radio Commercial: The Effects Of Varied Background Music On Attitude, Listener Recall And Intent To Purchase The Product, Ann E. Stump
The Radio Commercial: The Effects Of Varied Background Music On Attitude, Listener Recall And Intent To Purchase The Product, Ann E. Stump
Retrospective Theses and Dissertations
No abstract provided.
An Investigation Of Effectiveness Of Three Methods Of Presentation Of Celebrity Endorsers On Product Recall And Product Image In Print Advertising, Christina. Mayers-Drumm
An Investigation Of Effectiveness Of Three Methods Of Presentation Of Celebrity Endorsers On Product Recall And Product Image In Print Advertising, Christina. Mayers-Drumm
Retrospective Theses and Dissertations
No abstract provided.
The Content Of Children's Toy And Food Commercials: Another Look., Dennis G. Ray
The Content Of Children's Toy And Food Commercials: Another Look., Dennis G. Ray
Retrospective Theses and Dissertations
No abstract provided.
Media-Sponsored Polls: Opinion Reporters Or Opinion Formers?, Susan M. Mckinney
Media-Sponsored Polls: Opinion Reporters Or Opinion Formers?, Susan M. Mckinney
Retrospective Theses and Dissertations
No abstract provided.
Small Group Training And The Enhancement Of Decision Quality, Member Participation, And Consensus Attainment, Donna S. Cluett
Small Group Training And The Enhancement Of Decision Quality, Member Participation, And Consensus Attainment, Donna S. Cluett
Retrospective Theses and Dissertations
No abstract provided.
The Presentation Of A Method For Measuring Dissonance As An Emotion Leading To Attitudinal Change, Deanna Routh
The Presentation Of A Method For Measuring Dissonance As An Emotion Leading To Attitudinal Change, Deanna Routh
Retrospective Theses and Dissertations
No abstract provided.
Nonfluencies And Distraction Theory: A Proattitudinal Approach, Dwight L. Bledsoe
Nonfluencies And Distraction Theory: A Proattitudinal Approach, Dwight L. Bledsoe
Retrospective Theses and Dissertations
No abstract provided.
Effects Of A Female Appointed Leader's Degree Of Intervention And Orientation Behavior On A Task Oriented Group's Decision Effectiveness, Member Satisfaction, And Time To Solution, Robert D. Page
Retrospective Theses and Dissertations
No abstract provided.
The Effects Of Two Levels Of Fear Appeal On Attitude When Consequences Are Aimed At The Listener Or His Family, Irma Matrai
The Effects Of Two Levels Of Fear Appeal On Attitude When Consequences Are Aimed At The Listener Or His Family, Irma Matrai
Retrospective Theses and Dissertations
No abstract provided.
The Relationship Between One And Five-Minute Agpar Scores And Linguistic Functioning As Measured By The Test Of Language Development, Elizabeth W. Smith
The Relationship Between One And Five-Minute Agpar Scores And Linguistic Functioning As Measured By The Test Of Language Development, Elizabeth W. Smith
Retrospective Theses and Dissertations
No abstract provided.
An Analysis Of Weight Reducing Diets Published In Women's Magazines 1961-1980, Kathleen A. Hathaway
An Analysis Of Weight Reducing Diets Published In Women's Magazines 1961-1980, Kathleen A. Hathaway
Retrospective Theses and Dissertations
No abstract provided.
The Effects Of Technocratic Orientation On Response To Emotive Language, Star A. Muir
The Effects Of Technocratic Orientation On Response To Emotive Language, Star A. Muir
Retrospective Theses and Dissertations
No abstract provided.