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- 5.02 Other mass media and pop culture coverage (1)
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Articles 1 - 6 of 6
Full-Text Articles in Animal Studies
Students’ Acquisition Of Agricultural And Entrepreneurship (Agripreneurship) Knowledge And Skills: Does Instructional Approach And Their Sex Matter?, Stephen C. Mukembo, M. Craig Edwards, J. Shane Robinson
Students’ Acquisition Of Agricultural And Entrepreneurship (Agripreneurship) Knowledge And Skills: Does Instructional Approach And Their Sex Matter?, Stephen C. Mukembo, M. Craig Edwards, J. Shane Robinson
Journal of International Agricultural and Extension Education
Agricultural and Entrepreneurship education are interdisciplinary due to amalgamating the natural sciences and social sciences. These disciplines have gained the interest of those looking to equip youth with skills for self-reliance. Teachers employ various instructional approaches, including student-centric approaches such as project-based learning (PjBL) and teacher-centric methods, for example, the lecture method, to facilitate learning. Existing research, however, suggests that students’ learning can be influenced by other factors, for example, learning styles, socio-cultural norms, sex stereotypes, and the instructional approach(es) used. We examined the impact of using the lecture method (counterfactual group) versus PjBL (treatment group) approaches on student acquisition …
How Much Transparency Is Too Much? A Moment-To-Moment Analysis Of Viewer Comfort In Response To Animal Slaughter Videos, Troy G. Tarpley, Laura Morgan Fischer, Garrett M. Steede, R. Glenn Cummins, Amber Mccord
How Much Transparency Is Too Much? A Moment-To-Moment Analysis Of Viewer Comfort In Response To Animal Slaughter Videos, Troy G. Tarpley, Laura Morgan Fischer, Garrett M. Steede, R. Glenn Cummins, Amber Mccord
Journal of Applied Communications
The Glass Walls project is a series of videos created by the American Meat Institute that works to create increased transparency regarding agricultural industry practices surrounding animal slaughter and carcass fabrication. To assess the impact of the increased transparency presented in these videos, this study examined consumer response to sampled portions of these videos using a novel measurement approach to agricultural communications, continuous response measurement or “dial testing.” Two samples of college students who differed in their level of agricultural involvement provided continuous ratings of perceived comfort while viewing the two videos. Findings indicated that participants with higher agricultural involvement …
Eating Animals: The Influence Of Food-Based Narratives, Gillian Spolarich, Amanda Ruth-Mcswain, Lisa K. Lundy
Eating Animals: The Influence Of Food-Based Narratives, Gillian Spolarich, Amanda Ruth-Mcswain, Lisa K. Lundy
Journal of Applied Communications
This study examines the prevalence and persuasiveness of popular food-based narratives. Specifically, the book Eating Animals, a detailed critique of the U.S. meat industry, provided the foundation for exploring the influence of food-based narratives. Guided by the theory of narrative persuasion, a qualitative research design was employed to investigate the influence of this contemporary text on reader perceptions and behaviors. The present study incorporated in-depth interviews with individuals that read all or some of the acclaimed food-based narrative Eating Animals. Findings indicate that the popular narrative motivated a range of attitudinal and behavioral changes. Additional themes that emerged …
Improving Biosecurity Through Instructional Crisis Communication: Lessons Learned From The Pedv Outbreak, Timothy L. Sellnow, Jason S. Parker, Deanna D. Sellnow, Robert S. Littlefield, Emily M. Helsel, Morgan C. Getchell, Julia M. Smith, Scott C. Merrill
Improving Biosecurity Through Instructional Crisis Communication: Lessons Learned From The Pedv Outbreak, Timothy L. Sellnow, Jason S. Parker, Deanna D. Sellnow, Robert S. Littlefield, Emily M. Helsel, Morgan C. Getchell, Julia M. Smith, Scott C. Merrill
Journal of Applied Communications
Crises, by their nature, demand effectively designed and quickly delivered instructional messages that compel stakeholders to take appropriate actions to protect themselves and their assets. The challenges of crisis communication are intensified in crises involving unanticipated and relatively unknown disease outbreaks with the potential to spread exponentially. This study assesses the communication challenges and opportunities in such volatile crises through an analysis of the Porcine Epidemic Diarrhea virus (PEDv) outbreak that severely threatened the United States pork industry in 2013 and 2014. Interviews were conducted with 13 individuals directly involved in developing and distributing risk and crisis biosecurity messages during …
Developing Prediction Equations For Fat Free Lean In The Presence Of An Unknown Amount Of Proportional Measurement Error, Zachary J. Hass, Bruce A. Craig, Allan Schinckel
Developing Prediction Equations For Fat Free Lean In The Presence Of An Unknown Amount Of Proportional Measurement Error, Zachary J. Hass, Bruce A. Craig, Allan Schinckel
Conference on Applied Statistics in Agriculture
Published prediction equations for fat-free lean mass are widely used by producers for carcass evaluation. These regression equations are commonly derived under the assumption that the predictors are measured without error. In practice, however, it is known that some predictors, such as backfat and loin muscle depth, are measured imperfectly with variance that is proportional to the mean. Failure to account for these measurement errors will cause bias in the estimated equation. In this paper, we describe an empirical Bayes approach, using technical replicates, to accurately estimate the regression relationship in the presence of proportional measurement error. We demonstrate, via …
Louise Westling. The Logos Of The Living World: Merleau-Ponty, Animals, And Language. New York: Fordham Up, 2014. Xiv + 187 Pp., Vera Coleman
Studies in 20th & 21st Century Literature
Review of Louise Westling. The Logos of the Living World: Merleau-Ponty, Animals, and Language. New York: Fordham UP, 2014. xiv + 187 pp.