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Social and Behavioral Sciences Commons

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Media

Communication Technology and New Media

Journal of Media Literacy Education

Publication Year

Articles 1 - 9 of 9

Full-Text Articles in Social and Behavioral Sciences

Higher Education Students’ Social Media Literacy In Ethiopia: A Case Of Bahir Dar University., Atinafu Behailu Dec 2021

Higher Education Students’ Social Media Literacy In Ethiopia: A Case Of Bahir Dar University., Atinafu Behailu

Journal of Media Literacy Education

This study investigates the status of Bahir Dar University students’ social media literacy and how associated factors affect developing core competencies. A combination of qualitative and quantitative research methods have been employed in the study. Both descriptive and inferential statistics of means core, standard deviation, one sample t-test, independent sample t-test, correlation and multiple regressions were used to analyze data gathered from the quantitative design. Data gathered from FGD were analyzed qualitatively. Accordingly, the students’ overall social media level was found to be low. Female students perform slightly lower than their counterpart male students. Among the five skills of social …


Review: Sexualized Media Messages And Our Children: Teaching Kids To Be Smart Critics And Consumers, Becky Michelson Jan 2016

Review: Sexualized Media Messages And Our Children: Teaching Kids To Be Smart Critics And Consumers, Becky Michelson

Journal of Media Literacy Education

Today’s youth are exposed to sexualized media at an alarming rate. The inundation of sexuality and gender stereotypes is further perpetuated by youth interactions with celebrity culture, the search for fame, and social media. In her book, Sexualized Media Messages and Our Children: Teaching Kids to be Smart Critics and Consumers, Jennifer Shewmaker explains the increasingly sexualized media’s effects on the self-esteem, identity formations, and sexual behavior of youth. Shewmaker offers a research-based approach to the detrimental effects of media that is supplemented by case studies, interactive media critique exercises, and discussion pointers for influential adults and educators in …


Web-Based Media Literacy To Prevent Tobacco Use Among High School Students, Jane S. Phelps-Tschang, Elizabeth Miller, Kristen R. Rice, Brian A. Primack Jan 2016

Web-Based Media Literacy To Prevent Tobacco Use Among High School Students, Jane S. Phelps-Tschang, Elizabeth Miller, Kristen R. Rice, Brian A. Primack

Journal of Media Literacy Education

Facilitator-led smoking media literacy (SML) programs have improved media literacy and reduced intention to smoke. However, these programs face limitations including high costs and barriers to standardization. We examined the efficacy of a Web-based media literacy program in improving smoking media literacy skills among adolescents. Sixty-six 9th grade students participated in a Web-based SML tobacco education program based on health behavior theory. Pre- and post-test assessments demonstrated statistically significant changes in the primary outcome of total SML as well as each of the individual SML items. However, there were inconsistent changes in other theory-based outcomes including attitudes and normative beliefs.


The New Curricula: Propelling The Growth Of Media Literacy Education, Tessa Jolls Sep 2015

The New Curricula: Propelling The Growth Of Media Literacy Education, Tessa Jolls

Journal of Media Literacy Education

As new online and cellular technologies advance, the implications for the traditional textbook model of curricular instruction are profound. The ability to construct, share, collaborate on and publish new instructional materials marks the beginning of a global revolution in curricula development. Research-based media literacy frameworks can be applied to all subjects, and they enable teachers to have confidence that, in employing the frameworks to address academic subjects, themes or projects, students will gain content knowledge. Teaching through media literacy education strategies provides the opportunity to make media literacy central to teaching and learning, since media literacy process skills enable students …


Book Review: The Digital Youth Network: Cultivating Digital Media Citizenship In Urban Communities, Patrick Johnson Aug 2015

Book Review: The Digital Youth Network: Cultivating Digital Media Citizenship In Urban Communities, Patrick Johnson

Journal of Media Literacy Education

No abstract provided.


Media, Culture, And Education: One Teacher’S Journey Through The Mediated Intersections, Crystal L. Beach Aug 2015

Media, Culture, And Education: One Teacher’S Journey Through The Mediated Intersections, Crystal L. Beach

Journal of Media Literacy Education

Today’s classrooms often have a plethora of new ways of reading and writing entering the room, but too often these new ways of “doing” are disregarded and checked at the door. For this reason, one educator shares her journey through the mediated intersections of media, culture, and education. In this piece, she explores how literacy transformations are impacting her classroom and her students’ lives, how she tries to make connections for her students, as well as noting what these mediated intersections might mean for the future of education.


Puppets On A String? How Young Adolescents Explore Gender And Health In Advertising, Deborah L. Begoray, Elizabeth M. Banister, Joan Wharf Higgins, Robin Wilmot Mar 2015

Puppets On A String? How Young Adolescents Explore Gender And Health In Advertising, Deborah L. Begoray, Elizabeth M. Banister, Joan Wharf Higgins, Robin Wilmot

Journal of Media Literacy Education

This article presents qualitative research on young adolescents’ abilities in communicating and evaluating health messages in advertising especially how they understand and create gendered identities. A group of grade 6-8 students learned about media techniques and movie making. In groups divided by gender, they created iMovie advertisements for health activities in their school. They represented themselves in these advertisements by creating stick puppets. Observations during lessons, examination of movies and puppets, and interviews with students and their teacher revealed that young adolescents were neither completely manipulated by media nor were they completely in charge of their responses to media’s messages …


The Hyperreality Of Daniel Boorstin, Stephanie L. Viens Nov 2014

The Hyperreality Of Daniel Boorstin, Stephanie L. Viens

Journal of Media Literacy Education

Early media theorists can help us to link the past and present of media literacy to pose new questions and gain new knowledge. Historian, author and Librarian on Congress Daniel Boorstin (1914 – 2004) played an important role in increasing public awareness of the constructed nature of media representations. Connections are explored between constructed reality, technological advances, media literacy education, and the current work of media scholar Douglas Rushkoff on presentist society. Daniel Boorstin helped recognize the changing nature of knowledge in an image-saturated environment and influenced a new generation of theorists, scholars and educators who have advanced the …


Teaching About Propaganda: An Examination Of The Historical Roots Of Media Literacy, Renee Hobbs, Sandra Mcgee Nov 2014

Teaching About Propaganda: An Examination Of The Historical Roots Of Media Literacy, Renee Hobbs, Sandra Mcgee

Journal of Media Literacy Education

Contemporary propaganda is ubiquitous in our culture today as public relations and marketing efforts have become core dimensions of the contemporary communication system, affecting all forms of personal, social and public expression. To examine the origins of teaching and learning about propaganda, we examine some instructional materials produced in the 1930s by the Institute for Propaganda Analysis (IPA), which popularized an early form of media literacy that promoted critical analysis in responding to propaganda in mass communication, including in radio, film and newspapers. They developed study guides and distributed them widely, popularizing concepts from classical rhetoric and expressing them in …