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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Asserting Librarian Expertise And Value In Strategic Marketing Efforts, Memo Cordova, Elizabeth Ramsey Jul 2019

Asserting Librarian Expertise And Value In Strategic Marketing Efforts, Memo Cordova, Elizabeth Ramsey

Library Faculty Publications and Presentations

This case study of librarian-led marketing efforts at a mid-size academic library examines workarounds to obstacles that librarians frequently encounter when taking on marketing for their libraries. These obstacles often stem from a combination of misunderstanding and/or misplaced priorities at both the unit and administrative levels. Challenges in this case study include a number of factors: no marketing strategy at the administrative level, a lack of understanding from colleagues generally, little time to complete tasks or improve marketing skills, and no dedicated funding. To address these challenges the authors embarked on an internal marketing campaign engaged extensively on social media …


Towards High-Empathy Hiring: Implementing Leading Practices For More Inclusive Recruitment, Sarah Beaubien, Annie Bélanger, Scott Ayotte May 2019

Towards High-Empathy Hiring: Implementing Leading Practices For More Inclusive Recruitment, Sarah Beaubien, Annie Bélanger, Scott Ayotte

Presentations

Have you ever wondered if the interview process could be a kinder, more accessible experience, meant to develop connections? Would you like to critically examine practices in the hiring process to ensure empathy to applicants going through the process? In taking a closer look at our own practices, collaborating with the Office of Inclusion and Equity, we have made changes, which have led to a more positive experience for candidates and our organizational outcomes.


Shush: A Creative (Re)Construction, Kathleen Spring Jan 2019

Shush: A Creative (Re)Construction, Kathleen Spring

Faculty & Staff Publications

Shush: A Creative (Re)Construction stems from work conducted during a sabbatical in fall 2017. The audio piece, Shush Me Awake, is a composition that explores the shush as a performative act. The accompanying framing essay uses an autoethnographic approach to provide a contextualized look at the composition process for this piece, while simultaneously situating it within existing scholarship in library and information studies on the image of the librarian and stereotypes. The composer notes provide additional technical details about the audio piece itself.