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Full-Text Articles in Social and Behavioral Sciences
Key Drivers Of Airline Loyalty, Sara Dolnicar, Klaus Grabler, Bettina Grun, Anna Kulnig
Key Drivers Of Airline Loyalty, Sara Dolnicar, Klaus Grabler, Bettina Grun, Anna Kulnig
Faculty of Commerce - Papers (Archive)
This study investigates drivers of airline loyalty. It contributes to the body of knowledge in the area by investigating loyalty for a number of a priori market segments identified by airline management and by using a method which accounts for the multi-step nature of the airline choice process. The study is based on responses from 687 passengers. Results indicate that, at aggregate level, frequent flyer membership, price, the status of being a national carrier and the reputation of the airline as perceived by friends are the variables which best discriminate between travellers loyal to the airline and those who are …
Regional Integration In Asia And The Contribution Of Smes: A Review Of The Key Issues And Policy Imperatives, Charles Harvie
Regional Integration In Asia And The Contribution Of Smes: A Review Of The Key Issues And Policy Imperatives, Charles Harvie
Faculty of Commerce - Papers (Archive)
Over the past decade the economies of East Asia and APEC more generally have beenincreasingly opening up their markets, and in the process have achieved significantgains in exports and economic growth. In conjunction with this increased economicintegration, there has been increased recognition by regional governments of thepotential for a substantial increase in the participation by small businesses in thegeneration of regional income, employment, exports, investment and expandedeconomic growth. Advances in information and communications technology addcredence to this potential. In addition, developing economies are especially seeingsmall businesses as potential instruments for the alleviation of poverty and regionaldevelopment. While in developed economies …
Frequency Of Communication Within Npd Projects: Implications For Key Measures Of Success, Elias Kyriazis
Frequency Of Communication Within Npd Projects: Implications For Key Measures Of Success, Elias Kyriazis
Faculty of Commerce - Papers (Archive)
The nature of cross-functional relationships during NPD projects has received considerable research attention with an emphasis on achieving successful integration. To achieve this functional integration new product development activities often require functional specialists to communicate with one another to achieve their respective task goals. This study examines the frequency of communication within NPD projects as reported by R&D Manager from 184 Australian NPD projects. We find that informal methods of communication have a positive relationship with three key NPD outcome variables such as perceived relationship effectiveness, interpersonal collaboration and NPD project success. This study provides empirical support for the proposition …
Job Quality In Call Centres: Key Issues, Insights And Gaps In The Literature, Zeenobiyah N. Hannif
Job Quality In Call Centres: Key Issues, Insights And Gaps In The Literature, Zeenobiyah N. Hannif
Faculty of Commerce - Papers (Archive)
The number of call centres has increased rapidly over the last decade as technological advancements have increased the geographical reach and potential applicability of call centre operations to a wide variety of industries and business functions. These developments have been followed closely by an influx of research on various aspects of call centre operations. Issues associated with job quality have arisen from various call centre studies, often incidentally as researchers examine other facets of call centres and their functioning’s. However, there is yet to be a study that deliberately and systematically examines job quality in this context, despite it being …
The Causal Ordering Of Key Cross-Functional Relationship Dimensions: A Replication Study Using The Marketing/R&D Relationship, Elias Kyriazis, Graham Massey
The Causal Ordering Of Key Cross-Functional Relationship Dimensions: A Replication Study Using The Marketing/R&D Relationship, Elias Kyriazis, Graham Massey
Faculty of Commerce - Papers (Archive)
How do working relationships between functional managers develop, and how are they maintained? Does interpersonal trust drive communication, or is communication the building block of interpersonal trust? Massey and Dawes (2002) examined the causal ordering of three key behavioural constructs - communication behaviours, interpersonal trust, and interpersonal conflict in cross-functional relationships between Marketing Managers and Sales Managers. By using three competing models they found evidence that CFRs are built on a foundation of effective communication, specifically, bidirectional communication. This current paper is a replication of their study in the context of the Marketing/R&D relationship during 184 Australian new product development …