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John J Glynn

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The Case Study Methodology In Place Management Research And Practice, Gregory Kerr, Gary Noble, John Glynn Feb 2013

The Case Study Methodology In Place Management Research And Practice, Gregory Kerr, Gary Noble, John Glynn

John J Glynn

Purpose: The purpose of this paper is to assist those in the relatively new field of place management to undertake sound and appropriate research for which there is a current need. Approach: This paper identifies and provides an interpretation of key terms associated with research in the social and behavioural sciences and then recommends the case study methodology as being appropriate for research in place management. Findings: Based on a review of the literature this paper offers a viewpoint about the meaning and application of the terms ‘methodology’, ‘methods,’ ‘ways’, ‘strategies’ and ‘approaches’ when they are applied to research. Research …