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Social and Behavioral Sciences Commons™
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Articles 1 - 7 of 7
Full-Text Articles in Social and Behavioral Sciences
Beauty In The Eye Of The Producer: The Role Of Appearance In The Careers Of Hispanic Female Broadcasters, Rachel E. Anderson
Beauty In The Eye Of The Producer: The Role Of Appearance In The Careers Of Hispanic Female Broadcasters, Rachel E. Anderson
Honors Theses
This paper explores the pressures of beauty and appearance on a selected group of female Hispanic broadcast journalists. Ten broadcasters who identify as female and Hispanic were interviewed about their experiences in the industry. A careful analysis indicated that there are pressures for adopting ultra-feminine looks for hair and makeup and sexy clothing for on-air appearances based on consumer feedback. News stations also manage employees' appearances to maximize favor with audiences and to increase ratings.
Slam Dunk: Scoring With Social Media In College Athletics, Callie Mayo
Slam Dunk: Scoring With Social Media In College Athletics, Callie Mayo
Honors Theses
This thesis will examine the role of social media as a public relations tool in athletics, whether posts are made by an athlete, an athletic department, or an outside source on reputation management. The first chapter will examine current research in how social media is used and monitored in college athletics, as well as the harmful effects it can cause. The next chapter will consist of several interviews with different collegiate athletic departments regarding their policies and training towards social media. The five athletic departments are from the following universities: the University of Georgia, the University at Buffalo, Utah State …
Confederate Symbols And Media Coverage: A Look At Mississippi Newspapers Over Time, Madison Elizabeth Heil
Confederate Symbols And Media Coverage: A Look At Mississippi Newspapers Over Time, Madison Elizabeth Heil
Honors Theses
The purpose of this thesis was to examine how the media coverage of Confederate symbols in Mississippi has changed over time by focusing on the following events: the banning of flag sticks at the University of Mississippi athletic events in 1997, the removal of the Mississippi state flag from campus in 2015, the modification of the song Dixie at football games in 2009, and the banning of the song from athletic events in 2016. A sample of news articles featured on the front page of three different Mississippi-based newspapers were reviewed through content analysis by two trained coders for changes …
Oprimido, Censurado, Controlado: Authoritarian Censorship Of The Media In Spain Under Franco's Dictatorship, Darby Hennessey
Oprimido, Censurado, Controlado: Authoritarian Censorship Of The Media In Spain Under Franco's Dictatorship, Darby Hennessey
Honors Theses
Francisco Franco is one of the most formidable dictators of the 20th century, and his overwhelming control over the press and other media in Spain during his 36 years as an authoritarian dictator is among the most notable forms of press censorship in history. This thesis examines the various measures Franco's regime took to censor the press and other media platforms (print news, non-news print media and digital media) and explains that, through these measures, Franco's regime fits and even expands the Authoritarian Theory of Mass Communication. This theory has historic and philosophical backgrounds, but by applying the basic principles …
Multi-Generaltional Marketing: Variations And Implications Of Nonprofit Approaches, Emily Alexandra Lindstrom
Multi-Generaltional Marketing: Variations And Implications Of Nonprofit Approaches, Emily Alexandra Lindstrom
Honors Theses
Research reveals that today's nonprofit organizations have shifted their longtime marketing efforts away from Baby Boomers to target the younger Millennial and Generation Z audience. In their effort to reach the new audiences, nonprofits have been forced to change their marketing strategies, including the adoption of new and more effective social networking media. Despite their shift in focus, nonprofits remain in a battle for funds with their for-profit competition. Using past and present nonprofit marketing strategies, this thesis isolates the difference between nonprofits and for-profits and identifies the influence that nonprofits have on society today. It further analyzes the current …
Re Magazine And The Politics Of The Little Magazine, Jesse Webb
Re Magazine And The Politics Of The Little Magazine, Jesse Webb
Honors Theses
The little magazine played a widely significant role in the political and cultural history of Western civilization. Literary and ephemeral in nature, the little magazine gave birth to Modernism in the early 20th century by publishing the works of little known authors such as William Carlos Williams, Ezra Pound, and T.S. Eliot to name a few. Later, the Central Intelligence Agency of the United States of America recognized the influential role of the little magazine and began funding magazines that spoke to the anti- communist left in Europe and in the Americas at the beginning of the Cold War. While …
Investigating Potential Anti-Catholic Bias In Southern Media, John Cooper Lawton
Investigating Potential Anti-Catholic Bias In Southern Media, John Cooper Lawton
Honors Theses
This thesis researches newspapers in effort to find anti-Catholic bias particularly in the South. It also studied if the bias had changed over time. The study looked at five categories: Nature of Headline, Presentation of Headline, Supportive Picture or Not, Body Text Content, and Tone of Story. The Tone of Story category refers to the types of sources, which sources are placed where in the article, the location of where harsh and supportive words were placed within the article, and the taste in the mouth the researcher was left with upon completing the article. This category proved to be the …