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Full-Text Articles in Social and Behavioral Sciences
How Much Does This Tick You Off? Online Rejection And Criticism Lead To Negative Affect And Retaliatory Aggression, Gina Masullo Chen
Mass Communications - Dissertations
A three-condition (rejection, criticism, control) single-factor experiment (N = 77) on a mock social-networking site similar to Facebook reveals that even a slight rejection - not being allowed to join groups on the site - lead to increases in self-reported negative affect and retaliation against the site and the rejecting groups compared to a control. Subjects who were accepted into the groups but then criticized experienced the same increases in negative affect and retaliatory aggression, as those who were not allowed to join. In addition, men showed heightened retaliatory aggression compared to women and responded differently to criticism than women. However, no significant ...