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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Social Learning Theory In The Frontline Documentary “The Merchants Of Cool”, Alixe A. Wiley Sep 2012

Social Learning Theory In The Frontline Documentary “The Merchants Of Cool”, Alixe A. Wiley

Faculty Curated Undergraduate Works

In the Frontline documentary The Merchants of Cool, the relationship between major media conglomerates and their hedonistic teenage customers is examined through exploring the different tactics industries use to discover and market the next “cool” thing. Industries maintain what the documentary refers to as a “feedback loop” with their customers, which is a cyclic, supply-and-demand relationship that blurs the line between fiction and reality. It has become impossible to tell which side is imitating the other: who do the products and trends that define popular youth culture belong to? What's more, are the sexual and aggressive hormone-fueled behaviors on ...


Female College Students’ Perception Of Self-Image Based On Fashion Magazine Advertising, Olivia Merritt, Kathleen R. Smith Jan 2012

Female College Students’ Perception Of Self-Image Based On Fashion Magazine Advertising, Olivia Merritt, Kathleen R. Smith

Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences

The goal of this study was to examine how fashion magazine advertisements affect female college students’ perception of self-image. More specifically, do female college students have high or low self-image perception based upon the fashion magazine’s model images? Results of the study revealed female college students had positive perceptions of confidence with their physical body and body image. Before viewing the magazine advertising, participants liked their own body and would not change their body. However after viewing the magazine advertising, the participant’s confidence level decreased and participants liked their bodies less. While college women were not more likely ...


Course Syllabus: Harry Potter And International Politics - Identity, Violence And Social Control, Emma Norman Dec 2011

Course Syllabus: Harry Potter And International Politics - Identity, Violence And Social Control, Emma Norman

Emma R. Norman

The themes we draw from J.K. Rowling’s Harry Potter series are used to illuminate parallels in contemporary world politics and to apprehend in detail some of the key problems that revolve around the three core themes of the course (identity, violence, and social control). How, for instance, does life in Hogwarts help to illuminate the multiple, crosscutting identities produced by globalization? How does the divide between wizards and muggles, or Hermione’s obsession with elvish welfare, serve to illuminate continued discrimination in current liberal democracies and do these narratives help to widen our options when it comes to ...