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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Social Learning Theory In The Frontline Documentary “The Merchants Of Cool”, Alixe A. Wiley Sep 2012

Social Learning Theory In The Frontline Documentary “The Merchants Of Cool”, Alixe A. Wiley

Faculty Curated Undergraduate Works

In the Frontline documentary The Merchants of Cool, the relationship between major media conglomerates and their hedonistic teenage customers is examined through exploring the different tactics industries use to discover and market the next “cool” thing. Industries maintain what the documentary refers to as a “feedback loop” with their customers, which is a cyclic, supply-and-demand relationship that blurs the line between fiction and reality. It has become impossible to tell which side is imitating the other: who do the products and trends that define popular youth culture belong to? What's more, are the sexual and aggressive hormone-fueled behaviors on ...


Re-Interpreting Mexican Rock Music: Contemporary Youth, Politics, And The Mexican State, Magdelana Red Jan 2012

Re-Interpreting Mexican Rock Music: Contemporary Youth, Politics, And The Mexican State, Magdelana Red

Journalism & Mass Communication Graduate Theses & Dissertations

This dissertation elaborates a theoretical intervention challenging accepted interpretations of the role of rock music in youth political expression and identity formation during the period following the Mexican government’s apertura, or opening, from the 1980s through the 2000s, a period that followed decades of censorship and tight government control of youth expression, popular culture, and national identity. In spite of the fact that youth under the age of twenty-four make up approximately forty-five percent of Mexico’s population, young people and their engagement with and creation of popular culture have been severely understudied. This dissertation argues that while previous ...


The Dialectics Of Culture: Immigration, Multiculturalism And Equality In The European Union And Spain, Susana Martinez Guillem Jan 2012

The Dialectics Of Culture: Immigration, Multiculturalism And Equality In The European Union And Spain, Susana Martinez Guillem

Communication Graduate Theses & Dissertations

This dissertation examines the dialectical tensions embedded in particular cultural theories and practices, as a way to learn more about the contradictions inherent in societal relations as a whole. More specifically, I focus on the opposing impulses that inform and (re)emerge in discursive practices related to particular notions of immigration, multiculturalism, and equality, both in the European Union (EU) and in the specific case of Spain. Throughout this study, and as the different analyses take shape, I will explore the possibilities of locating these dynamics within a dialectical cultural frame that can better account for the symbolic and material ...