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Full-Text Articles in Social and Behavioral Sciences

Smu Launches Livelabs To Enhance Singapore’S Capability In Consumer & Social Analytics, Singapore Management University Nov 2012

Smu Launches Livelabs To Enhance Singapore’S Capability In Consumer & Social Analytics, Singapore Management University

SMU Press Releases

Officiated by Mr Teo Chee Hean, Deputy Prime Minister, Coordinating Minister for National Security, Minister for Home Affairs and Chairman of the National Research Foundation (NRF), and witnessed by over 300 guests comprising the academia, industry partners and senior representatives from private and public sector organisations, SMU and StarHub jointly launched two Interactive Digital Media (IDM) initiatives - LiveLabs Urban Lifestyle Innovation Platform (LiveLabs) and SmartHub, on 5 November 2012. Both city-scale test-beds aim to strengthen Singapore’s standing as a preferred location for innovation and research, particularly in the area of consumer and social analytics. LiveLabs is SMU’s newest research …


Engaging Students In Higher Education Through Mobile Learning: Lessons Learnt In A Chinese Entrepreneurship Course, Thomas Menkhoff, Magnus Lars Bengsston Oct 2012

Engaging Students In Higher Education Through Mobile Learning: Lessons Learnt In A Chinese Entrepreneurship Course, Thomas Menkhoff, Magnus Lars Bengsston

Research Collection Lee Kong Chian School Of Business

This evaluative-exploratory case study reports pedagogical experiences with using mobiles phones, wikis, and other mobile learning approaches such as podcasts and walking tours as educational tools in the context of an undergraduate course on Chinese Entrepreneurship and Asian Business Networks taught at a university in Singapore. Conceptualized as mobile learning, the paper argues that information and communication technologies (ICT) devices used by Gen Y students as part of their everyday life such as hand phones in combination with social media platforms such as course wikis and other proven pedagogical methods such as mini lectures, field visits, and walking tours can …


Inauguration Of Smu-Tcs Icity Laboratory, Singapore Management University May 2012

Inauguration Of Smu-Tcs Icity Laboratory, Singapore Management University

SMU Press Releases

The Singapore Management University (SMU) and Tata Consultancy Services (TCS), a leading IT services, business solutions and consulting firm, inaugurated the SMU-TCS Intelligent City Laboratory (“iCity Lab”) on 9 May 2012 (Wednesday). The inauguration ceremony was held at the iCity Lab Experience Centre located at the SMU School of Information Systems (SIS). Equipped with interactive technology, this Experience Centre will serve as a venue for city managers and urban planners to experience the new ideas and technologies which the Lab will be developing. This collaboration initiative was announced on 5 August 2011, which aimed to develop, as well as establish …


Singapore Management University Report To Stakeholders 2012 - 2013, Singapore Management University Jan 2012

Singapore Management University Report To Stakeholders 2012 - 2013, Singapore Management University

Report to Stakeholders

The report features an article written by our chairman, Mr Ho Kwon Ping. Entitled ‘The Challenges Ahead’, he shares his thoughts on the future of SMU – the transformational change it must embrace, and the serious deliberation it must undertake if it were to develop into a small and comprehensive university. SMU President Professor Arnoud De Meyer in his State of the University Address 2013 gave a thorough update on the outstanding achievements of our students, faculty and staff, noting that the "want something, do something” culture he had encouraged a year ago is gaining strong momentum. Looking ahead, he …