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Articles 1 - 30 of 37

Full-Text Articles in Social and Behavioral Sciences

Montana State Parks: Visitor Profile And Media Awareness, Christine Oschell, Norma P. Nickerson Dec 2012

Montana State Parks: Visitor Profile And Media Awareness, Christine Oschell, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

The purpose of this study was to understand resident use of Montana State Parks, the value of state parks to Montana residents, and the effect of media campaigns on state park use.


Resident Travel And In-State Vacation Characteristics, Kara Grau, Norma P. Nickerson Nov 2012

Resident Travel And In-State Vacation Characteristics, Kara Grau, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

This study was a 12‐month project conducted to further understand how often residents travel within Montana, where they travel, how much they spend, and the activities they participate in while on a pleasure trip. A 94% response rate was achieved with the on‐site survey (12,401 surveys completed) and a 37% response rate was subsequently obtained from the longer mail‐back or web survey (3,133 surveys completed). Similar to a non-response check, a third and final survey was conducted, on‐line, to validate the trip numbers reported by residents.


Economic Contribution Of Travel In Montana- Resident And Nonresident Expenditures In The State, Kara Grau Nov 2012

Economic Contribution Of Travel In Montana- Resident And Nonresident Expenditures In The State, Kara Grau

Institute for Tourism and Recreation Research Publications

This report displays the economic contributions of resident and nonresident travelers in Montana during 2011-2012. It includes expenditures for both resident and nonresident, as well as combined totals.


Montana People And Jobs: The Tourism Connection, Norma P. Nickerson Oct 2012

Montana People And Jobs: The Tourism Connection, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

The purpose of this report was to further understand employment in the Montana tourism industry based on a random sample phone interview of the general population of Montana’s workforce. The workforce sample surveyed was 2,340, and 400 were in a tourism-related business in 2011. Seventeen percent of Montana’s workforce was employed in a tourism related job in 2011, equating to nearly 81,000 jobs of the total Montana workforce of over 476,000.


Dragon Boat Festival Visitor Study: 2012, Christine Oschell Oct 2012

Dragon Boat Festival Visitor Study: 2012, Christine Oschell

Institute for Tourism and Recreation Research Publications

This study provided the organizers of the first Montana Dragon Boat Festival with information about the attendees, including their characteristics and the amount of money they spent in the area. This report can also provide information to other communities who may want to bring festivals to their area.


Montana Folk Festival Visitor Study: 2012, Christine Oschell Oct 2012

Montana Folk Festival Visitor Study: 2012, Christine Oschell

Institute for Tourism and Recreation Research Publications

The purpose of this study was to provide the organizers of the Montana Folk Festival with an understanding of their attendees and the total money spent by those surveyed in Butte. The population of interest was attendees of the 2012 Montana Folk Festival.


Geotraveler Tendencies In Montana's Shoulder And Winter Seasons , Christine Oschell Oct 2012

Geotraveler Tendencies In Montana's Shoulder And Winter Seasons , Christine Oschell

Institute for Tourism and Recreation Research Publications

After two initial studies on geotourism in Montana (Boley, 2009; Boyle, 2012) confirmed the presence of geotravelers in the third quarter of both the Crown of the Continent region and throughout the state of Montana, research interest turned to visitors during the remainder of the quarters, or seasons. This study looked statewide at all visitors and, more narrowly, vacationers, in the “shoulder” and winter season (quarters 1, 2, 4) to determine their geotourist tendencies.


The Montana Tourism Industry: The People And The Businesses, Christine Oschell Aug 2012

The Montana Tourism Industry: The People And The Businesses, Christine Oschell

Institute for Tourism and Recreation Research Publications

The purpose of this study was to understand more about tourism industry business owners and employees, their employment history and their perception of the benefits that have come from their job in tourism. Another important aspect of this study is determining where Montana tourism businesses spend their money.


Missoula Marathon Participant Study: 2012, Christine Oschell Aug 2012

Missoula Marathon Participant Study: 2012, Christine Oschell

Institute for Tourism and Recreation Research Publications

The purpose of this study was to provide the organizers of the 2012 Missoula Marathon with an understanding of their race participants and the total money spent in Missoula. This study compliments and can be looked at in conjunction with the 2007 and 2010 Marathon studies (below).


Montana Nonresident Traveler Expenditure Profiles: Quarter 3, 2009, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 3, 2009, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the third quarter of 2009.


Montana Nonresident Traveler Expenditure Profiles: Quarter 2, 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 2, 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the second quarter of 2011.


Montana Nonresident Traveler Expenditure Profiles: Quarter 4, 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 4, 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the fourth quarter of 2011.


Montana Nonresident Traveler Expenditure Profiles: Quarter 4, 2010, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 4, 2010, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the fourth quarter of 2010.


Montana Nonresident Traveler Expenditure Profiles: Quarter 2, 2010, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 2, 2010, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the second quarter of 2010.


Montana Nonresident Traveler Expenditure Profiles: Quarter 1, 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 1, 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the first quarter of 2011.


Montana Nonresident Traveler Expenditure Profiles: Quarter 3, 2010, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 3, 2010, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the third quarter of 2010.


Montana Nonresident Traveler Expenditures And Economic Contribution: 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditures And Economic Contribution: 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report shows the economic contributions, expenditures, and average daily spending of nonresident visitors to Montana during 2011.


Montana Nonresident Traveler Quarterly Travel Comparison: 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Quarterly Travel Comparison: 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report shows the 2011 quarterly visitation and length of stay data for nonresident travelers to Montana. It also displays average daily spending for various expenditure categories, as well as total expenditures for those categories.


Montana Nonresident Traveler Expenditure Profiles: Quarter 3, 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 3, 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the third quarter of 2011.


Montana Nonresident Traveler Expenditure Profiles: Quarter 1, 2010, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 1, 2010, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the first quarter of 2010.


Montana Nonresident Traveler Expenditure Profiles: Quarter 4, 2009, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: Quarter 4, 2009, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during the fourth quarter of 2009.


Montana Nonresident Visitation Trends: 2001-2011, Kara Grau Apr 2012

Montana Nonresident Visitation Trends: 2001-2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report displays the total number of individual nonresidents visiting Montana from 2001-2011. It also shows the total number of groups visiting Montana during the same time period.


Montana Nonresident Traveler Expenditure Trends: 2001-2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Trends: 2001-2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report shows the nonresident traveler expenditure trends for visitors of Montana from 2001-2011. It also displays the total actual expenditures and the total inflation-adjusted expenditures.


Montana Nonresident Traveler Expenditure Profiles: 2011, Kara Grau Apr 2012

Montana Nonresident Traveler Expenditure Profiles: 2011, Kara Grau

Institute for Tourism and Recreation Research Publications

This report examines spending profiles of nonresident travelers to Montana. It displays the average daily expenditures by purpose of trip for different spending categories during 2011.


Assessment Of The Usage Of The National Geographic Greater Yellowstone Mapguide , Christine Oschell, Norma P. Nickerson Mar 2012

Assessment Of The Usage Of The National Geographic Greater Yellowstone Mapguide , Christine Oschell, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

This report examines the uses of the Greater Yellowstone MapGuide (both the printed and website versions) and how this tool has influenced those who use it. The Greater Yellowstone MapGuide appears to be a tool that is influencing visitors to the area in many ways. The MapGuide appears to influence where they stay, where they drive, and the activities in which they participate. The findings of this study suggest that the Geotourism concept, as portrayed by the MapGuide, is a successful tool in visitor management.


National Geographic Crown Of The Continent Geotourism Mapguide Usage Assessment, Christine Oschell, Norma P. Nickerson Mar 2012

National Geographic Crown Of The Continent Geotourism Mapguide Usage Assessment, Christine Oschell, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

This report examined the uses of the Crown of the Continent MapGuide (both the printed and website versions) and how this tool has influenced those who use it. The Crown of the Continent MapGuide appears to be a tool that is influencing many visitors to the area. The findings of this study suggest that the Geotourism concept, as portrayed by the MapGuide, is a successful tool in visitor management.


A Re-Examination Of Montana's Economic Impact Estimates, Norma P. Nickerson, Kara Grau Mar 2012

A Re-Examination Of Montana's Economic Impact Estimates, Norma P. Nickerson, Kara Grau

Institute for Tourism and Recreation Research Publications

Adjustments to the estimates of the economic impact of tourism in Montana are discussed in this research note.


Visitor Comments About Montana: 2009-2010 Nonresident Survey , Jake Jorgenson, Norma Nickerson, Laura Lovo Feb 2012

Visitor Comments About Montana: 2009-2010 Nonresident Survey , Jake Jorgenson, Norma Nickerson, Laura Lovo

Institute for Tourism and Recreation Research Publications

This report provides all the comments written by nonresident visitors to Montana. The comments, categorized into eight themes, include positive comments; travel issues; negative comments; activities; public and private land use management; attractions; specific purpose, and; comments about living in Montana. The majority of comments were about positive experiences visitors had in Montana.


Montana Nonresident Traveler Expenditures And Economic Contribution: 2008, Kara Grau Feb 2012

Montana Nonresident Traveler Expenditures And Economic Contribution: 2008, Kara Grau

Institute for Tourism and Recreation Research Publications

This report shows the economic contributions, expenditures, and average daily spending of nonresident visitors to Montana during 2008.


Montana Nonresident Traveler Expenditures And Economic Contribution: 2007, Kara Grau Feb 2012

Montana Nonresident Traveler Expenditures And Economic Contribution: 2007, Kara Grau

Institute for Tourism and Recreation Research Publications

This report shows the economic contributions, expenditures, and average daily spending of nonresident visitors to Montana during 2007.