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Social and Behavioral Sciences Commons

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Library Philosophy and Practice (e-journal)

Communication Technology and New Media

Digital Transformation

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Full-Text Articles in Social and Behavioral Sciences

Why Telco Companies In Indonesia Using Social Media Monitoring As A Way To Handle Feedback ?, Martha Tri Lestari, Asep Suryana, Slamet Mulyana, Mien Hidayat Sep 2019

Why Telco Companies In Indonesia Using Social Media Monitoring As A Way To Handle Feedback ?, Martha Tri Lestari, Asep Suryana, Slamet Mulyana, Mien Hidayat

Library Philosophy and Practice (e-journal)

Developments within industrial technology has currently become one of the phenomenon’s in causing industries to use social media monitoring in handling feedback. People who work within an industry, have similar aims and purpose of the aforementioned industry, in which is usually related with the industry’s vision and mission.

“Both practitioners and academics agree that the social revolution occurring through digital channels will have a profound impact on how people interact with each other and how companies manage their relationships in the changing communications landscape (Greenberg, 2010;Kletzmann et al.,2011;Dennis et al.,2009)” (Journal of Business & Industrial Marketing, Vol. 30).

Within this …